Rascasse Audience Intelligence

Ciudad Universitaria Audience in United States

A data profile of the people who buy, follow and care about Ciudad Universitaria in United States — modelled from more than twelve digital signal sources. Ciudad Universitaria has an estimated audience of 365,544 people in United States.

The average Ciudad Universitaria fan in United States is 38.9 years old, balanced, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Sam Elliott, Real Sociedad, Montevideo, with strongest over-indexing on Sam Elliott (106.73× the country average).

Demographically, the Ciudad Universitaria audience skews balanced with an average age of 38.9, and over-indexes on personality traits such as Spirituality, Tradition.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Ciudad Universitaria fan in United States is balanced, around 38.9 years old, with strong Spirituality tendencies and a notable affinity for Sam Elliott.

Category: Business & Career · Type: POI

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Ciudad Universitaria profile in United States.

Audience size
366K
in United States
Gender
46.5%
53.5% male
Age
38.9
average years
Country rank
#43588
POI in United States
Fig. 01

Search interest · 12-month trend

-45%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Ciudad Universitaria fans

46.5% are female, 53.5% are male, average age 38.9.

Fig. 02

Gender split

46.5%
Female
53.5%
Male
Demographic split for Ciudad Universitaria audience in United States
MetricValue
Female46.5%
Male53.5%
Average age38.9
Estimated audience size365,544
Fig. 03

Age distribution

Ø 38.9
average years
Age distribution of the Ciudad Universitaria audience in United States
Age bracketShare%
16-1922%
20-2918%
30-3920%
40-4919%
50+21%
Fig. 04

Worldwide distribution

17.8%

of the worldwide Ciudad Universitaria audience comes from United States.

Worldwide audience distribution share by country for Ciudad Universitaria
CountryShare
Mexico62.6%
United States17.8%
Colombia7.2%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Ciudad Universitaria audience in United States is strongest.

Fig. 05

Top regions by affinity

Ciudad Universitaria fans by region: top regions in United States
#RegionReachAffinity×
01Vermont<1K1.42×
02Rhode Island~1K1.26×
03Montana~1K1.21×
04Delaware~1K1.21×
05Washington, District of Columbia~1K1.16×
06Idaho~2K1.12×
07New Hampshire~2K1.12×
08Maine~1K1.11×
09Nebraska~2K1.10×
10West Virginia~2K1.10×
11New Mexico~2K1.09×
12Mississippi~3K1.05×
13Arkansas~3K1.04×
14Hawaii~2K1.04×
15Alaska<1K1.02×
16South Dakota<1K1.01×
17North Dakota<1K1.01×
18Kansas~3K1.00×
19Iowa~3K0.99×
20Oklahoma~4K0.97×
21Connecticut~4K0.97×
22Louisiana~5K0.96×
23Utah~3K0.96×
24California~40K0.95×
25Texas~30K0.95×
26Kentucky~4K0.95×
27Oregon~4K0.95×
28Nevada~3K0.95×
29Alabama~5K0.94×
30South Carolina~5K0.92×
31Missouri~5K0.91×
32Wisconsin~5K0.91×
33Minnesota~5K0.90×
34Illinois~10K0.89×
35Arizona~7K0.89×
36Tennessee~7K0.89×
37Indiana~6K0.89×
38Maryland~6K0.89×
39Colorado~5K0.89×
40Virginia~8K0.88×
41Washington~6K0.88×
42Massachusetts~6K0.88×
43Michigan~8K0.86×
44Ohio~10K0.85×
45New Jersey~8K0.85×
46Georgia~10K0.84×
47North Carolina~9K0.84×
48Pennsylvania~10K0.83×
49New York~20K0.79×
50Florida~20K0.77×
Fig. 06

Affinity by region

Affinity by region — Ciudad Universitaria, United States
0.77×1.00×1.42×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Ciudad Universitaria audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Ciudad Universitaria audience
#·InterestCategoryAffinity×
01Sam ElliottMovies & TV106.73×
02CA OsasunaSports52.89×
03Real SociedadSports47.22×
04Deportivo AlavésSports45.33×
05WestJetTravel & Leisure42.38×
06MontevideoTravel & Leisure37.95×
07World Heritage SitePolitics & Society18.89×
08Low-cost carrierTravel & Leisure14.76×
09Atlético MadridSports13.80×
10HandballSports11.81×
11TinderInternet & Social Media9.91×
12La LigaSports8.10×
13Milwaukee BrewersSports6.78×
14WhatsAppInternet & Social Media6.75×
15Liga MXSports6.63×
16Non-alcoholic beverageFood & Beverages6.46×
17Anne HathawayMovies & TV6.30×
18Detroit TigersSports5.28×
19Las VegasTravel & Leisure4.37×
20FIFA World CupSports2.83×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Ciudad Universitaria audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Ciudad Universitaria audience · What stands out
TraitClusterDeviationScore
SpiritualityBALANCE2.23×
TraditionCONSERVATISM2.03×
Need for SecurityCONSERVATISM1.83×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Ciudad Universitaria audience · Rather not
TraitClusterDeviationScore
Luxury OrientationPREMIUM0.51×
Quality AwarenessPREMIUM0.58×
Pet OwnershipJOY0.68×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Ciudad Universitaria have in United States?

Ciudad Universitaria has an estimated audience of 365,544 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Ciudad Universitaria fans?

46.5% of Ciudad Universitaria fans are female, 53.5% are male, with an average age of 38.9 years.

03

Which brands do Ciudad Universitaria fans like most?

Ciudad Universitaria fans show strongest brand affinity for Sam Elliott (106.73×), Real Sociedad (47.22×), and Montevideo (37.95×) over the country average.

04

Where do Ciudad Universitaria fans live in United States?

Ciudad Universitaria fans in United States are most concentrated in California (reach ~40K), Texas (reach ~30K), and Florida (reach ~20K). These three regions account for the largest share of the active audience.

05

What other brands do Ciudad Universitaria fans also like?

Beyond Ciudad Universitaria itself, the audience over-indexes on Real Sociedad (47.22×), Montevideo (37.95×), WhatsApp (6.75×), and WestJet (42.38×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in United States who actively search for Ciudad Universitaria. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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