World Heritage Site Audience in United States

World Heritage Site logo

World Heritage Site has an estimated audience of 2,654,185 people in United States. 53.6% are female, 46.4% are male, average age 41.5. Top regions: California, Texas, Florida. Top brand affinities: Leslie Bibb, Hostelling International, Byblos, Building, Broadcast engineering.

The average World Heritage Site fan in United States is 41.5 years old, balanced, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Leslie Bibb, Hostelling International, Byblos, with strongest over-indexing on Leslie Bibb (26.64× the country average). Demographically, the World Heritage Site audience skews balanced with an average age of 41.5, and over-indexes on personality traits such as Travelling, Patriotism. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Politics & Society · Type: Topic

Demographics of World Heritage Site fans

Demographic split for World Heritage Site audience in United States
MetricValue
Female53.6%
Male46.4%
Average age41.5
Estimated audience size2,654,185

Audience persona

The typical World Heritage Site fan in United States is balanced, around 41.5 years old, with strong Travelling tendencies and a notable affinity for Leslie Bibb.

Top regions in United States

Top regions ranked by reach for World Heritage Site in United States
RegionReachAffinity
California291,9191×
Texas222,8010.98×
Florida155,7210.87×
New York142,7110.96×
Illinois94,5131.07×
Pennsylvania92,8911.04×
Ohio85,1541.04×
North Carolina75,9470.95×
Washington74,0371.39×
Virginia71,6261.11×
Michigan68,7390.99×
Georgia67,7980.83×
New Jersey67,7821×
Massachusetts61,7441.18×
Colorado54,6971.31×
Arizona51,6530.95×
Wisconsin44,9381.13×
Indiana43,4730.9×
Maryland43,1580.95×
Minnesota41,8771.1×
Tennessee41,3990.78×
Missouri39,8060.93×
Oregon37,8391.24×
South Carolina37,3170.93×
Kentucky29,5360.89×
Alabama29,4470.79×
Connecticut27,5681.04×
Louisiana27,0280.79×
Utah24,6281.04×
Nevada23,7270.92×
Oklahoma21,6080.73×
Kansas18,9650.91×
Mississippi17,6170.81×
New Mexico16,4801.24×
Arkansas16,2650.74×
Iowa15,0040.69×
Hawaii14,3391.26×
New Hampshire13,1581.26×
Nebraska13,1150.99×
Washington, District of Columbia11,5901.45×
Idaho11,0600.83×
Maine10,8841.14×
Rhode Island9,5291.13×
West Virginia9,4110.76×
Montana8,1871.11×
Alaska7,1141.25×
Vermont6,6951.44×
Delaware5,8920.8×
North Dakota4,5300.83×
South Dakota4,4080.72×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for World Heritage Site audience
BrandAffinityCategory
Leslie Bibb26.64×Fashion & Accessoires
Hostelling International11.81×Travel & Leisure
Byblos14.83×Travel & Leisure
Building6.29×Home & Garden
Broadcast engineering9.17×Business & Career
Wikipedia3.94×Internet & Social Media
Television set9.07×Technology & Electronics
Fandango8.82×Travel & Leisure
Hạ Long Bay31.88×Travel & Leisure
Leisure2.51×Travel & Leisure
Transport2.85×Cars & Mobility
Web server7.02×Technology & Electronics
Hispanic culture4.71×Politics & Society
New media5.41×Internet & Social Media
Soccer2.63×Sports
Child2.32×Kids & Family
Club América8×Sports
Liga MX6.62×Sports
Nativity of Jesus5.56×Politics & Society
Culture2.1×Literature

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by World Heritage Site audience
TraitClusterScore
TravellingTHRILL2.29
PatriotismCONSERVATISM2.12
Quality AwarenessPREMIUM1.93
SpiritualityBALANCE1.72
Community OrientationOPEN1.72
Design AffinityPREMIUM1.66

Worldwide distribution

Worldwide audience distribution share by country for World Heritage Site
CountryShare
France8.2%
Spain7.5%
Italy6.6%

See World Heritage Site audiences in other countries

More Politics & Society audiences in United States

Frequently asked questions

How many fans does World Heritage Site have in United States?

World Heritage Site has an estimated audience of 2,654,185 people in United States, concentrated in California and Texas.

What is the gender split and age of World Heritage Site fans?

53.6% of World Heritage Site fans are female, 46.4% are male, with an average age of 41.5 years.

Which brands do World Heritage Site fans like most?

World Heritage Site fans show strongest brand affinity for Leslie Bibb (26.64×), Hostelling International (11.81×), and Byblos (14.83×) over the country average.

Where do World Heritage Site fans live in United States?

World Heritage Site fans in United States are most concentrated in California (reach 291,919), Texas (reach 222,801), and Florida (reach 155,721). These three regions account for the largest share of the active audience.

What other brands do World Heritage Site fans also like?

Beyond World Heritage Site itself, the audience over-indexes on Hostelling International (11.81×), Byblos (14.83×), Building (6.29×), and Broadcast engineering (9.17×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for World Heritage Site. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.