Rascasse Audience Intelligence

Byblos Audience in United States

A data profile of the people who buy, follow and care about Byblos in United States — modelled from more than twelve digital signal sources. Byblos has an estimated audience of 6,502,800 people in United States.

#82among City in United States#351among POI in United States#449in Travel & Leisure

The average Byblos fan in United States is 43.9 years old, more female, and lives primarily in Florida.

The audience is concentrated in Florida, California, Ohio.

Top brand affinities include Nazareth, Mary Elizabeth Winstead, World Heritage Site, with strongest over-indexing on Nazareth (8.14× the country average).

Demographically, the Byblos audience skews more female with an average age of 43.9, and over-indexes on personality traits such as Patriotism, Indulgence.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Byblos fan in United States is more female, around 43.9 years old, with strong Patriotism tendencies and a notable affinity for Nazareth.

Category: Travel & Leisure · Type: POI · Subtype: City

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Byblos profile in United States.

Audience size
6.5M
in United States
Gender
60.1%♀
39.9% male
Age
43.9
average years
Country rank
#5353
POI in United States
Fig. 01

Search interest · 12-month trend

+17%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Byblos fans

60.1% are female, 39.9% are male, average age 43.9.

Fig. 02

Gender split

60.1%
Female
39.9%
Male
Demographic split for Byblos audience in United States
MetricValue
Female60.1%
Male39.9%
Average age43.9
Estimated audience size6,502,800
Fig. 03

Age distribution

Ø 43.9
average years
Age distribution of the Byblos audience in United States
Age bracketShare%
16-1915%
20-2913%
30-3915%
40-4921%
50+35%
Fig. 04

Worldwide distribution

47.9%

of the worldwide Byblos audience comes from United States.

Worldwide audience distribution share by country for Byblos
CountryShare
United States47.9%
United Kingdom8.5%
Philippines5.9%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Byblos audience in United States is strongest.

Fig. 05

Top regions by affinity

Byblos fans by region: top regions in United States
#RegionReachAffinity×
01Louisiana~600K7.22×
02Florida~1.5M3.79×
03Ohio~700K3.71×
04Massachusetts~400K3.37×
05Pennsylvania~600K2.77×
06Colorado~200K1.91×
07Washington, District of Columbia~40K1.83×
08Washington~200K1.56×
09California~1M1.42×
10Virginia~200K1.38×
11Michigan~200K1.36×
12Maryland~100K1.15×
13Hawaii~30K1.08×
14New York~300K0.91×
15Rhode Island~20K0.91×
16Delaware~20K0.91×
17Alaska~10K0.86×
18Vermont~10K0.86×
19New Jersey~100K0.85×
20New Hampshire~20K0.85×
21North Dakota~10K0.85×
22South Dakota~10K0.84×
23Montana~10K0.82×
24West Virginia~20K0.78×
25Maine~20K0.77×
26Mississippi~40K0.75×
27Idaho~20K0.73×
28New Mexico~20K0.72×
29Nebraska~20K0.71×
30Connecticut~50K0.70×
31Arkansas~40K0.68×
32Alabama~60K0.66×
33Kansas~30K0.66×
34Texas~400K0.64×
35Nevada~40K0.64×
36Iowa~30K0.64×
37Minnesota~60K0.63×
38North Carolina~100K0.62×
39Oklahoma~40K0.62×
40Utah~40K0.62×
41Kentucky~50K0.61×
42Oregon~40K0.60×
43South Carolina~60K0.59×
44Georgia~100K0.58×
45Tennessee~80K0.58×
46Illinois~100K0.56×
47Indiana~70K0.55×
48Missouri~60K0.55×
49Arizona~70K0.54×
50Wisconsin~50K0.53×
Fig. 06

Affinity by region

Affinity by region — Byblos, United States
0.53×1.00×7.22×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Byblos audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Byblos audience
#·InterestCategoryAffinity×
01Mary Elizabeth WinsteadMovies & TV19.80×
02Al JazeeraMovies & TV15.71×
03World Heritage SitePolitics & Society14.83×
04Old TestamentPolitics & Society9.15×
05NazarethTravel & Leisure8.14×
06Web serverTechnology & Electronics5.83×
07New TestamentPolitics & Society5.74×
08BakeryFood & Beverages2.76×
09GrillingFood & Beverages2.21×
10WineFood & Beverages2.14×
11CNNMovies & TV1.99×
12Beauty salonsBeauty & Wellness1.99×
13BarbecueFood & Beverages1.99×
14Alcoholic beveragesFood & Beverages1.83×
15FurnitureHome & Garden1.83×
16RecipesFood & Beverages1.79×
17CookingFood & Beverages1.74×
18Home improvementHome & Garden1.71×
19Donald TrumpPolitics & Society1.59×
20XInternet & Social Media1.59×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Byblos audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Byblos audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM3.51×
IndulgenceJOY2.01×
Community OrientationOPEN1.72×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Byblos audience · Rather not
TraitClusterDeviationScore
SustainabilityBALANCE0.75×
Luxury OrientationPREMIUM0.92×
Design AffinityPREMIUM0.97×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Byblos have in United States?

Byblos has an estimated audience of 6,502,800 people in United States, concentrated in Florida and California.

02

What is the gender split and age of Byblos fans?

60.1% of Byblos fans are female, 39.9% are male, with an average age of 43.9 years.

03

Which brands do Byblos fans like most?

Byblos fans show strongest brand affinity for Nazareth (8.14×), Mary Elizabeth Winstead (19.8×), and World Heritage Site (14.83×) over the country average.

04

Where do Byblos fans live in United States?

Byblos fans in United States are most concentrated in Florida (reach ~1.5M), California (reach ~1M), and Ohio (reach ~700K). These three regions account for the largest share of the active audience.

05

What other brands do Byblos fans also like?

Beyond Byblos itself, the audience over-indexes on Mary Elizabeth Winstead (19.8×), World Heritage Site (14.83×), Web server (5.83×), and Cooking (1.74×) compared to the United States average.

Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Byblos. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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