Rascasse Audience Intelligence

Travel & Leisure audiences in United States

The strongest Travel & Leisure audiences in United States, ranked by estimated audience size (2026). Each profile covers age and gender split, top regions and brand affinities.

50Travel & Leisure audiences ranked 21categories in United States 2026data year
Section 01

Top Travel & Leisure audiences

The strongest Travel & Leisure audiences in United States, ranked by estimated audience size (2026). Each profile covers age and gender split, top regions and brand affinities.

Top Travel & Leisure in United States — full ranking

  1. United States134.4M
  2. Leisure103.3M
  3. U.S. state101.2M
  4. New York City93.9M
  5. Hotels84.1M
  6. California82.5M
  7. North America80M
  8. Camping74.2M
  9. Adventure72.7M
  10. Florida70.8M
  11. Holiday70.2M
  12. Texas70.1M
  13. Bars68.7M
  14. Airbnb68.5M
  15. Recreation67.9M
  16. Los Angeles66.6M
  17. American Airlines65.8M
  18. Wildlife64.2M
  19. Vacations61.6M
  20. Beaches61.2M
  21. Earth57.9M
  22. Resort55.5M
  23. Country54.3M
  24. Southern United States52.3M
  25. Sun52.3M
  26. Theme parks49.1M
  27. Mexico48.7M
  28. Hollywood48.7M
  29. Walt Disney World48.7M
  30. Americas47.9M
  31. Georgia (U.S. state)45.5M
  32. Australia45.5M
  33. Midwestern United States44.3M
  34. North Carolina43.9M
  35. Las Vegas43.8M
  36. Chicago42.6M
  37. Road42.2M
  38. Rings of Saturn41.9M
  39. Paraná, Entre Ríos41.8M
  40. Canada41.7M
  41. Cruises41M
  42. Disneyland40.6M
  43. Boating40.4M
  44. Play (activity)39.7M
  45. Atlantic Ocean39.1M
  46. Expedia38.9M
  47. Tennessee38.7M
  48. Louisiana38.6M
  49. Atlanta37.6M
  50. United Airlines37.4M