Ben Carson Audience in United States

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Ben Carson has an estimated audience of 1,072,306 people in United States. 55.5% are female, 44.5% are male, average age 46.9. Top regions: Texas, California, Florida. Top brand affinities: Lulu 黃路梓茵, Houston County, Georgia, Google Home, Urban Outfitters, Grace Slick.

The average Ben Carson fan in United States is 46.9 years old, more female, and lives primarily in Texas. The audience is concentrated in Texas, California, Florida. Top brand affinities include Lulu 黃路梓茵, Houston County, Georgia, Google Home, with strongest over-indexing on Lulu 黃路梓茵 (15.31× the country average). Demographically, the Ben Carson audience skews more female with an average age of 46.9, and over-indexes on personality traits such as Risk Appetite, Patriotism. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Politics & Society · Type: Person · Subtype: Politician

Demographics of Ben Carson fans

Demographic split for Ben Carson audience in United States
MetricValue
Female55.5%
Male44.5%
Average age46.9
Estimated audience size1,072,306

Audience persona

The typical Ben Carson fan in United States is more female, around 46.9 years old, with strong Risk Appetite tendencies and a notable affinity for Lulu 黃路梓茵.

Top regions in United States

Top regions ranked by reach for Ben Carson in United States
RegionReachAffinity
Texas98,3861.07×
California96,3720.82×
Florida84,3761.16×
New York56,5050.94×
Georgia45,3641.37×
North Carolina40,0561.24×
Pennsylvania36,4891.01×
Ohio33,5691.02×
Illinois33,5200.94×
Michigan31,7831.13×
Virginia29,7161.14×
Tennessee28,2401.31×
Maryland27,6361.5×
New Jersey27,0190.99×
Arizona25,1101.15×
Alabama24,8681.66×
Indiana21,2111.08×
South Carolina19,6801.22×
Washington19,3890.9×
Massachusetts18,3710.87×
Missouri17,4261.01×
Louisiana16,7491.21×
Kentucky14,2221.06×
Wisconsin13,3800.83×
Colorado13,1970.78×
Oklahoma13,1571.1×
Minnesota12,7830.83×
Mississippi11,3391.28×
Connecticut10,2610.95×
Oregon9,7960.8×
Arkansas9,6451.09×
Nevada8,4160.81×
Utah8,0860.84×
Kansas7,8910.93×
Iowa7,0800.8×
New Mexico5,9901.11×
Washington, District of Columbia5,6241.74×
Idaho5,2110.97×
West Virginia4,7340.95×
Nebraska4,4040.82×
New Hampshire3,2970.78×
Hawaii3,2100.7×
Maine3,0690.8×
Delaware2,8920.98×
Rhode Island2,5840.76×
Montana2,4980.84×
Alaska2,0850.91×
South Dakota1,8670.75×
North Dakota1,6220.74×
Wyoming1,1440.72×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Ben Carson audience
BrandAffinityCategory
Lulu 黃路梓茵15.31×Movies & TV
Houston County, Georgia56.21×Travel & Leisure
Google Home7.22×Technology & Electronics
Urban Outfitters1.98×Shopping
Grace Slick9.07×Music & Radio
Wok6.74×Food & Beverages
Elsword16.36×Games
Hibachi7.69×Food & Beverages
Goop5.06×Internet & Social Media
Governor of Michigan6.86×Politics & Society
headspace8.51×Health
Goma14.7×Travel & Leisure
El Paso County, Colorado10.5×Travel & Leisure
Pillow1.7×Home & Garden
Cherish (group)8.41×Music & Radio
Corona (band)4.42×Music & Radio
Ira Glass12.9×Music & Radio
TV Fanatic7.71×Movies & TV
Grammarly3.27×Business & Career
Morphine (band)4.89×Music & Radio

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Ben Carson audience
TraitClusterScore
Risk AppetiteTHRILL2.32
PatriotismCONSERVATISM2.21
SpiritualityBALANCE1.47
IndividualismJOY1.43
Need for SecurityCONSERVATISM1.39
TraditionCONSERVATISM1.37

Worldwide distribution

Worldwide audience distribution share by country for Ben Carson
CountryShare
United States63.3%
Brazil8.0%
Australia3.0%

See Ben Carson audiences in other countries

More Politician audiences in United States

Frequently asked questions

How many fans does Ben Carson have in United States?

Ben Carson has an estimated audience of 1,072,306 people in United States, concentrated in Texas and California.

What is the gender split and age of Ben Carson fans?

55.5% of Ben Carson fans are female, 44.5% are male, with an average age of 46.9 years.

Which brands do Ben Carson fans like most?

Ben Carson fans show strongest brand affinity for Lulu 黃路梓茵 (15.31×), Houston County, Georgia (56.21×), and Google Home (7.22×) over the country average.

Where do Ben Carson fans live in United States?

Ben Carson fans in United States are most concentrated in Texas (reach 98,386), California (reach 96,372), and Florida (reach 84,376). These three regions account for the largest share of the active audience.

What other brands do Ben Carson fans also like?

Beyond Ben Carson itself, the audience over-indexes on Houston County, Georgia (56.21×), Google Home (7.22×), Urban Outfitters (1.98×), and Grace Slick (9.07×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Ben Carson. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.