Rascasse Audience Intelligence

Genetics Audience in United States

A data profile of the people who buy, follow and care about Genetics in United States — modelled from more than twelve digital signal sources. Genetics has an estimated audience of 41,775,543 people in United States.

#32among Field of study in United States#388among Topic in United States#19in Kids & Family

The average Genetics fan in United States is 44.0 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Mitch McConnell, X, Dick Van Dyke, with strongest over-indexing on Mitch McConnell (2.07× the country average).

Demographically, the Genetics audience skews more female with an average age of 44.0, and over-indexes on personality traits such as Spirituality, Need for Security.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Genetics fan in United States is more female, around 44.0 years old, with strong Spirituality tendencies and a notable affinity for Mitch McConnell.

Category: Kids & Family · Type: Topic · Subtype: Field of study

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Genetics profile in United States.

Audience size
41.8M
in United States
Gender
75.6%♀
24.4% male
Age
44.0
average years
Country rank
#541
Topic in United States
Fig. 01

Search interest · 12-month trend

+2%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Genetics fans

75.6% are female, 24.4% are male, average age 44.0.

Fig. 02

Gender split

75.6%
Female
24.4%
Male
Demographic split for Genetics audience in United States
MetricValue
Female75.6%
Male24.4%
Average age44.0
Estimated audience size41,775,543
Fig. 03

Age distribution

Ø 44.0
average years
Age distribution of the Genetics audience in United States
Age bracketShare%
16-1910%
20-2916%
30-3920%
40-4925%
50+30%
Fig. 04

Worldwide distribution

29.8%

of the worldwide Genetics audience comes from United States.

Worldwide audience distribution share by country for Genetics
CountryShare
United States29.8%
Italy7.0%
United Kingdom6.6%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Genetics audience in United States is strongest.

Fig. 05

Top regions by affinity

Genetics fans by region: top regions in United States
#RegionReachAffinity×
01Mississippi~600K1.71×
02Georgia~1.5M1.29×
03North Carolina~1.5M1.23×
04California~5.5M1.17×
05Indiana~900K1.16×
06New Mexico~200K1.15×
07North Dakota~100K1.15×
08Louisiana~600K1.14×
09Wyoming~70K1.14×
10Nebraska~200K1.13×
11Texas~4M1.11×
12Oklahoma~500K1.10×
13South Carolina~700K1.08×
14Arkansas~400K1.08×
15Virginia~1M1.07×
16Alabama~600K1.07×
17Florida~3M1.05×
18West Virginia~200K1.05×
19Kansas~300K1.04×
20South Dakota~100K1.03×
21Kentucky~500K1.02×
22Arizona~900K1.01×
23Maryland~700K1.01×
24Hawaii~200K1.01×
25New Jersey~1M0.99×
26Connecticut~400K0.99×
27Pennsylvania~1.5M0.98×
28Ohio~1.5M0.98×
29Michigan~1M0.98×
30Alaska~90K0.97×
31Washington~800K0.95×
32Massachusetts~800K0.95×
33Missouri~600K0.94×
34Illinois~1.5M0.93×
35Wisconsin~600K0.92×
36Minnesota~500K0.92×
37Idaho~200K0.92×
38New Hampshire~200K0.91×
39Tennessee~700K0.89×
40Utah~300K0.89×
41Montana~100K0.88×
42New York~2M0.87×
43Rhode Island~100K0.87×
44Oregon~400K0.86×
45Iowa~300K0.86×
46Maine~100K0.86×
47Nevada~300K0.84×
48Delaware~90K0.82×
49Washington, District of Columbia~100K0.80×
50Colorado~500K0.79×
Fig. 06

Affinity by region

Affinity by region — Genetics, United States
0.79×1.00×1.71×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Genetics audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Genetics audience
#·InterestCategoryAffinity×
01Dick Van DykeMovies & TV2.79×
02GirlKids & Family2.30×
03GrandparentKids & Family2.26×
04Mitch McConnellPolitics & Society2.07×
05RedditInternet & Social Media1.88×
06United States Postal ServiceBusiness & Career1.78×
07TherapyHealth1.77×
08HistoryLiterature1.74×
09ParentKids & Family1.74×
10Breaking newsMovies & TV1.70×
11XInternet & Social Media1.64×
12MedicineBusiness & Career1.64×
13LearningBusiness & Career1.63×
14KnowledgeBusiness & Career1.62×
15AnimalPets & Animals1.59×
16MotherhoodKids & Family1.59×
17EatingFood & Beverages1.59×
18MoneyBusiness & Career1.54×
19WomanKids & Family1.53×
20Current eventsArts & Culture1.50×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Genetics audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Genetics audience · What stands out
TraitClusterDeviationScore
SpiritualityBALANCE1.61×
Need for SecurityCONSERVATISM1.51×
TraditionCONSERVATISM1.40×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Genetics audience · Rather not
TraitClusterDeviationScore
Luxury OrientationPREMIUM0.77×
Design AffinityPREMIUM0.85×
Early Adopter MentalityPOWER0.97×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Genetics have in United States?

Genetics has an estimated audience of 41,775,543 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Genetics fans?

75.6% of Genetics fans are female, 24.4% are male, with an average age of 44.0 years.

03

Which brands do Genetics fans like most?

Genetics fans show strongest brand affinity for Mitch McConnell (2.07×), X (1.64×), and Dick Van Dyke (2.79×) over the country average.

04

Where do Genetics fans live in United States?

Genetics fans in United States are most concentrated in California (reach ~5.5M), Texas (reach ~4M), and Florida (reach ~3M). These three regions account for the largest share of the active audience.

05

What other brands do Genetics fans also like?

Beyond Genetics itself, the audience over-indexes on X (1.64×), Dick Van Dyke (2.79×), Current events (1.5×), and History (1.74×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Field of study audiences in United States

See Genetics audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Genetics. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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