Girl Audience in United States
Girl has an estimated audience of 43,564,296 people in United States. 76.9% are female, 23.1% are male, average age 42.0. Top brand affinities: National Paralympic Committee, Henrique Meirelles, Étretat, Timo Hildebrand, Abu Hamour.
Top brand affinities include National Paralympic Committee, Henrique Meirelles, Étretat, with strongest over-indexing on National Paralympic Committee (18.89× the country average). Demographically, the Girl audience skews more female with an average age of 42.0, and over-indexes on personality traits such as Extroversion, Spirituality.
Category: Kids & Family · Type: Topic
Demographics of Girl fans
| Metric | Value |
|---|---|
| Female | 76.9% |
| Male | 23.1% |
| Average age | 42.0 |
| Estimated audience size | 43,564,296 |
Audience persona
The typical Girl fan in United States is more female, around 42.0 years old, with strong Extroversion tendencies and a notable affinity for National Paralympic Committee.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| National Paralympic Committee | 18.89× | Sports |
| Henrique Meirelles | 18.83× | Politics & Society |
| Étretat | 17.89× | Travel & Leisure |
| Timo Hildebrand | 17.66× | Sports |
| Abu Hamour | 17.33× | Travel & Leisure |
| University of Hawaii Maui College | 16.87× | Business & Career |
| Hada Facial Mask | 16.57× | Beauty & Wellness |
| Haunted Happenings | 16.46× | Travel & Leisure |
| Gomer Pyle, U.S.M.C. | 16.25× | Movies & TV |
| Haarlem | 16.21× | Travel & Leisure |
| The Gioi Nuoc Hoa | 16.2× | Shopping |
| Hendra, Queensland | 16.17× | Travel & Leisure |
| Hijab Online Store | 15.75× | Shopping |
| Kikar HaShabbat | 15.69× | News |
| Giobbe Covatta | 15.69× | Movies & TV |
| Cherish (group) | 15.5× | Music & Radio |
| Hagen Rether | 15.47× | Movies & TV |
| Ginnaste - Vite Parallele | 15.1× | Movies & TV |
| Gujarat University | 15.02× | Business & Career |
| Hickok45 | 15.01× | Internet & Social Media |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Extroversion | THRILL | 1.28 |
| Spirituality | BALANCE | 1.19 |
| Mindfulness | BALANCE | 1.14 |
| Price Sensitivity | PREMIUM | 1.14 |
| Community Orientation | OPEN | 1.12 |
| Creativity | OPEN | 1.1 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 20.8% |
| Japan | 8.8% |
| Italy | 6.0% |
See Girl audiences in other countries
More Kids & Family audiences in United States
- Food and drink (182,612,063)
- Music (181,108,961)
- Shopping and fashion (177,150,005)
- Sports and outdoors (173,827,889)
- Sports (173,190,295)
How to read this data
Audience size is the estimated number of people in United States who actively search for Girl. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.