Love & Sex Audience in United States

Love & Sex has an estimated audience of 7,415,227 people in United States. 59.4% are female, 40.6% are male, average age 37.5. Top regions: California, New York, Texas. Top brand affinities: Sasha Grey, Belle Delphine, Johnny Sins, Modeling agency, Human sexuality.
The average Love & Sex fan in United States is 37.5 years old, more female, and lives primarily in California. The audience is concentrated in California, New York, Texas. Top brand affinities include Sasha Grey, Belle Delphine, Johnny Sins, with strongest over-indexing on Sasha Grey (62.22× the country average). Demographically, the Love & Sex audience skews more female with an average age of 37.5, and over-indexes on personality traits such as LGBTQ+ Identity, Luxury Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Kids & Family · Type: Topic
Demographics of Love & Sex fans
| Metric | Value |
|---|---|
| Female | 59.4% |
| Male | 40.6% |
| Average age | 37.5 |
| Estimated audience size | 7,415,227 |
Audience persona
The typical Love & Sex fan in United States is more female, around 37.5 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Sasha Grey.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 1,007,699 | 1.24× |
| New York | 716,956 | 1.73× |
| Texas | 623,207 | 0.98× |
| Virginia | 509,423 | 2.82× |
| Florida | 504,460 | 1× |
| Illinois | 316,384 | 1.28× |
| New Jersey | 303,237 | 1.61× |
| Georgia | 276,648 | 1.21× |
| Washington | 247,094 | 1.66× |
| Ohio | 239,018 | 1.05× |
| Pennsylvania | 206,991 | 0.83× |
| North Carolina | 180,805 | 0.81× |
| Oregon | 178,896 | 2.1× |
| Michigan | 168,809 | 0.87× |
| Arizona | 167,092 | 1.1× |
| Massachusetts | 148,482 | 1.02× |
| Missouri | 131,736 | 1.1× |
| Tennessee | 128,897 | 0.87× |
| Indiana | 112,482 | 0.83× |
| Colorado | 112,190 | 0.96× |
| Maryland | 102,545 | 0.8× |
| Minnesota | 101,443 | 0.95× |
| Alabama | 90,831 | 0.88× |
| South Carolina | 85,913 | 0.77× |
| Nevada | 78,524 | 1.09× |
| Kentucky | 77,221 | 0.83× |
| Wisconsin | 73,561 | 0.66× |
| Louisiana | 69,118 | 0.72× |
| Oklahoma | 68,532 | 0.83× |
| Connecticut | 66,147 | 0.89× |
| Utah | 64,463 | 0.97× |
| Kansas | 54,918 | 0.94× |
| Iowa | 52,964 | 0.87× |
| Arkansas | 48,749 | 0.8× |
| Mississippi | 37,726 | 0.62× |
| Nebraska | 32,743 | 0.88× |
| Idaho | 30,503 | 0.82× |
| Washington, District of Columbia | 29,617 | 1.33× |
| New Mexico | 29,542 | 0.79× |
| Hawaii | 29,139 | 0.91× |
| Maine | 24,764 | 0.93× |
| New Hampshire | 24,106 | 0.83× |
| West Virginia | 23,594 | 0.68× |
| Alaska | 16,952 | 1.07× |
| Montana | 14,778 | 0.72× |
| South Dakota | 13,776 | 0.8× |
| Delaware | 13,449 | 0.66× |
| North Dakota | 11,835 | 0.78× |
| Vermont | 11,078 | 0.85× |
| Rhode Island | 9,762 | 0.41× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Sasha Grey | 62.22× | Movies & TV |
| Belle Delphine | 31.68× | Internet & Social Media |
| Johnny Sins | 41.79× | Movies & TV |
| Modeling agency | 7.9× | Fashion & Accessoires |
| Human sexuality | 3.8× | Kids & Family |
| Girl | 3.78× | Kids & Family |
| Babies ツ | 53.4× | |
| Costume jewelry | 6.53× | Fashion & Accessoires |
| Music of Nigeria | 7.5× | Music & Radio |
| Baby shower | 6.72× | Kids & Family |
| Valentine's Day | 3.87× | Kids & Family |
| Barbie | 3.22× | Movies & TV |
| Hair straightening | 3.35× | Beauty & Wellness |
| Women's rights | 3.48× | Politics & Society |
| Photo shoot | 6.77× | Technology & Electronics |
| Mobile payment | 5.01× | Business & Career |
| Facial care | 4.82× | Beauty & Wellness |
| Maybelline | 7.49× | Beauty & Wellness |
| Snapchat | 2.62× | Internet & Social Media |
| Dress shirt | 3.04× | Fashion & Accessoires |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| LGBTQ+ Identity | OPEN | 2.51 |
| Luxury Orientation | PREMIUM | 2.35 |
| Design Affinity | PREMIUM | 1.79 |
| Family Orientation | CONSERVATISM | 1.77 |
| Risk Appetite | THRILL | 1.75 |
| Price Sensitivity | PREMIUM | 1.61 |
Worldwide distribution
| Country | Share |
|---|---|
| Japan | 13.0% |
| United States | 9.4% |
| China | 5.3% |
See Love & Sex audiences in other countries
More Kids & Family audiences in United States
- Food and drink (182,612,063)
- Music (181,108,961)
- Shopping and fashion (177,150,005)
- Sports and outdoors (173,827,889)
- Sports (173,190,295)
Frequently asked questions
How many fans does Love & Sex have in United States?
Love & Sex has an estimated audience of 7,415,227 people in United States, concentrated in California and New York.
What is the gender split and age of Love & Sex fans?
59.4% of Love & Sex fans are female, 40.6% are male, with an average age of 37.5 years.
Which brands do Love & Sex fans like most?
Love & Sex fans show strongest brand affinity for Sasha Grey (62.22×), Belle Delphine (31.68×), and Johnny Sins (41.79×) over the country average.
Where do Love & Sex fans live in United States?
Love & Sex fans in United States are most concentrated in California (reach 1,007,699), New York (reach 716,956), and Texas (reach 623,207). These three regions account for the largest share of the active audience.
What other brands do Love & Sex fans also like?
Beyond Love & Sex itself, the audience over-indexes on Belle Delphine (31.68×), Johnny Sins (41.79×), Modeling agency (7.9×), and Human sexuality (3.8×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Love & Sex. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.