Rascasse Audience Intelligence

Love & Sex Audience in United States

A data profile of the people who buy, follow and care about Love & Sex in United States — modelled from more than twelve digital signal sources. Love & Sex has an estimated audience of 7,415,227 people in United States.

#2904among Topic in United States#142in Kids & Family

The average Love & Sex fan in United States is 37.5 years old, more female, and lives primarily in California.

The audience is concentrated in California, New York, Texas.

Top brand affinities include Sasha Grey, Johnny Sins, Belle Delphine, with strongest over-indexing on Sasha Grey (62.22× the country average).

Demographically, the Love & Sex audience skews more female with an average age of 37.5, and over-indexes on personality traits such as Luxury Orientation, Mindfulness.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Love & Sex fan in United States is more female, around 37.5 years old, with strong Luxury Orientation tendencies and a notable affinity for Sasha Grey.

Category: Kids & Family · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Love & Sex profile in United States.

Audience size
7.4M
in United States
Gender
59.4%♀
40.6% male
Age
37.5
average years
Country rank
#4779
Topic in United States
Fig. 01

Search interest · 12-month trend

-15%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Love & Sex fans

59.4% are female, 40.6% are male, average age 37.5.

Fig. 02

Gender split

59.4%
Female
40.6%
Male
Demographic split for Love & Sex audience in United States
MetricValue
Female59.4%
Male40.6%
Average age37.5
Estimated audience size7,415,227
Fig. 03

Age distribution

Ø 37.5
average years
Age distribution of the Love & Sex audience in United States
Age bracketShare%
16-1925%
20-2920%
30-3919%
40-4918%
50+18%
Fig. 04

Worldwide distribution

9.4%

of the worldwide Love & Sex audience comes from United States.

Worldwide audience distribution share by country for Love & Sex
CountryShare
Japan13.0%
United States9.4%
China5.3%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Love & Sex audience in United States is strongest.

Fig. 05

Top regions by affinity

Love & Sex fans by region: top regions in United States
#RegionReachAffinity×
01Virginia~500K2.52×
02Oregon~100K1.72×
03New York~700K1.59×
04Washington~200K1.44×
05New Jersey~300K1.37×
06Illinois~300K1.18×
07California~1M1.17×
08Washington, District of Columbia~30K1.14×
09Georgia~200K1.08×
10Missouri~100K1.05×
11Hawaii~30K1.05×
12Nevada~70K1.04×
13Alaska~20K1.02×
14Arizona~200K1.01×
15Massachusetts~100K1.00×
16Florida~500K0.99×
17Ohio~200K0.99×
18Maine~30K0.99×
19South Dakota~20K0.99×
20North Dakota~20K0.99×
21Vermont~10K0.99×
22Minnesota~100K0.98×
23Utah~70K0.98×
24Kansas~60K0.98×
25New Hampshire~30K0.97×
26Colorado~100K0.96×
27Idaho~40K0.96×
28Montana~20K0.96×
29Iowa~60K0.95×
30Nebraska~40K0.95×
31New Mexico~40K0.95×
32West Virginia~30K0.95×
33Delaware~20K0.95×
34Alabama~100K0.94×
35Texas~600K0.93×
36Connecticut~70K0.93×
37Arkansas~60K0.93×
38Rhode Island~20K0.93×
39Tennessee~100K0.92×
40Oklahoma~80K0.92×
41Michigan~200K0.91×
42Kentucky~80K0.91×
43Indiana~100K0.89×
44Mississippi~50K0.89×
45South Carolina~100K0.88×
46Wisconsin~100K0.87×
47Pennsylvania~200K0.86×
48Maryland~100K0.86×
49Louisiana~80K0.86×
50North Carolina~200K0.85×
Fig. 06

Affinity by region

Affinity by region — Love & Sex, United States
0.85×1.00×2.52×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Love & Sex audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Love & Sex audience
#·InterestCategoryAffinity×
01Sasha GreyMovies & TV62.22×
02Babies ツTopic53.40×
03Johnny SinsMovies & TV41.79×
04Belle DelphineInternet & Social Media31.68×
05International Women's DayPolitics & Society19.43×
06Modeling agencyFashion & Accessoires7.90×
07Music of NigeriaMusic & Radio7.50×
08MaybellineBeauty & Wellness7.49×
09Photo shootTechnology & Electronics6.77×
10Baby showerKids & Family6.72×
11Costume jewelryFashion & Accessoires6.53×
12Mobile paymentBusiness & Career5.01×
13Facial careBeauty & Wellness4.82×
14Valentine's DayKids & Family3.87×
15Human sexualityKids & Family3.80×
16GirlKids & Family3.78×
17Women's rightsPolitics & Society3.48×
18Hair straighteningBeauty & Wellness3.35×
19BarbieMovies & TV3.22×
20Mother's DayKids & Family3.21×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Love & Sex audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Love & Sex audience · What stands out
TraitClusterDeviationScore
Luxury OrientationPREMIUM1.45×
MindfulnessBALANCE1.40×
Design AffinityPREMIUM1.40×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Love & Sex audience · Rather not
TraitClusterDeviationScore
PatriotismCONSERVATISM0.72×
Risk AppetiteTHRILL0.87×
Need for SecurityCONSERVATISM0.87×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Love & Sex have in United States?

Love & Sex has an estimated audience of 7,415,227 people in United States, concentrated in California and New York.

02

What is the gender split and age of Love & Sex fans?

59.4% of Love & Sex fans are female, 40.6% are male, with an average age of 37.5 years.

03

Which brands do Love & Sex fans like most?

Love & Sex fans show strongest brand affinity for Sasha Grey (62.22×), Johnny Sins (41.79×), and Belle Delphine (31.68×) over the country average.

04

Where do Love & Sex fans live in United States?

Love & Sex fans in United States are most concentrated in California (reach ~1M), New York (reach ~700K), and Texas (reach ~600K). These three regions account for the largest share of the active audience.

05

What other brands do Love & Sex fans also like?

Beyond Love & Sex itself, the audience over-indexes on Johnny Sins (41.79×), Belle Delphine (31.68×), International Women's Day (19.43×), and Modeling agency (7.9×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Kids & Family audiences in United States

See Love & Sex audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Love & Sex. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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