Genetics Audience in Italy
Genetics has an estimated audience of 9,880,219 people in Italy. 71.7% are female, 28.3% are male, average age 44.5. Top regions: Lombardy, Campania, Lazio. Top brand affinities: Message in a Bottle (film), Girl, Women's rights, Adolescence, Arts and music.
The average Genetics fan in Italy is 44.5 years old, more female, and lives primarily in Lombardy. The audience is concentrated in Lombardy, Campania, Lazio. Top brand affinities include Message in a Bottle (film), Girl, Women's rights, with strongest over-indexing on Message in a Bottle (film) (4.92× the country average). Demographically, the Genetics audience skews more female with an average age of 44.5, and over-indexes on personality traits such as Community Orientation, Spirituality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 20 regions tracked by Rascasse.
Category: Kids & Family · Type: Topic · Subtype: Field of study
Demographics of Genetics fans
| Metric | Value |
|---|---|
| Female | 71.7% |
| Male | 28.3% |
| Average age | 44.5 |
| Estimated audience size | 9,880,219 |
Audience persona
The typical Genetics fan in Italy is more female, around 44.5 years old, with strong Community Orientation tendencies and a notable affinity for Message in a Bottle (film).
Top regions in Italy
| Region | Reach | Affinity |
|---|---|---|
| Lombardy | 1,991,800 | 1.15× |
| Campania | 1,907,174 | 1.72× |
| Lazio | 1,235,097 | 1.02× |
| Sicilia | 981,204 | 1.14× |
| Puglia | 837,053 | 1.23× |
| Emilia-Romagna | 748,972 | 0.93× |
| Veneto | 727,516 | 0.93× |
| Piedmont | 669,989 | 0.92× |
| Tuscany | 629,978 | 0.96× |
| Calabria | 314,145 | 1.04× |
| Marche | 227,489 | 0.92× |
| Liguria | 224,096 | 0.81× |
| Sardinia | 187,823 | 0.68× |
| Abruzzo | 182,198 | 0.84× |
| Friuli-Venezia Giulia | 147,814 | 0.79× |
| Umbria | 126,549 | 0.79× |
| Trentino-Alto Adige/Südtirol | 121,580 | 0.65× |
| Basilicata | 98,751 | 1.09× |
| Molise | 61,180 | 1.31× |
| Aosta Valley | 27,211 | 1.08× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Message in a Bottle (film) | 4.92× | Movies & TV |
| Girl | 4.43× | Kids & Family |
| Women's rights | 5.78× | Politics & Society |
| Adolescence | 5.17× | Health |
| Arts and music | 1.91× | Arts & Culture |
| Gender | 3.62× | Politics & Society |
| Pope Francis | 2.38× | Politics & Society |
| Milan | 1.87× | Travel & Leisure |
| Food | 1.64× | Food & Beverages |
| Childbirth | 3.52× | Kids & Family |
| Cuisine | 1.68× | Food & Beverages |
| Photography | 1.74× | Arts & Culture |
| Italy | 1.54× | Travel & Leisure |
| Rome | 1.71× | Travel & Leisure |
| 3BMeteo | 2.39× | News |
| TgCom24 | 2.2× | News |
| Beauty | 1.56× | Beauty & Wellness |
| Nature | 1.77× | Home & Garden |
| Pets | 1.65× | Pets & Animals |
| Culinary art | 2.95× | Arts & Culture |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Community Orientation | OPEN | 1.35 |
| Spirituality | BALANCE | 1.32 |
| Creativity | OPEN | 1.2 |
| Extroversion | THRILL | 1.19 |
| DIY Mentality | THRILL | 1.09 |
| Tradition | CONSERVATISM | 1.08 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 29.8% |
| Italy | 7.0% |
| United Kingdom | 6.6% |
See Genetics audiences in other countries
More Field of study audiences in Italy
- Music (40,110,040)
- Politics and social issues (32,887,575)
- Psychology (23,209,829)
- Philosophy (23,149,976)
- Architecture (22,238,215)
Frequently asked questions
How many fans does Genetics have in Italy?
Genetics has an estimated audience of 9,880,219 people in Italy, concentrated in Lombardy and Campania.
What is the gender split and age of Genetics fans?
71.7% of Genetics fans are female, 28.3% are male, with an average age of 44.5 years.
Which brands do Genetics fans like most?
Genetics fans show strongest brand affinity for Message in a Bottle (film) (4.92×), Girl (4.43×), and Women's rights (5.78×) over the country average.
Where do Genetics fans live in Italy?
Genetics fans in Italy are most concentrated in Lombardy (reach 1,991,800), Campania (reach 1,907,174), and Lazio (reach 1,235,097). These three regions account for the largest share of the active audience.
What other brands do Genetics fans also like?
Beyond Genetics itself, the audience over-indexes on Girl (4.43×), Women's rights (5.78×), Adolescence (5.17×), and Arts and music (1.91×) compared to the Italy average.
How to read this data
Audience size is the estimated number of people in Italy who actively search for Genetics. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Italy. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.