Contemporary Christian music Audience in United States

Contemporary Christian music logo

Contemporary Christian music has an estimated audience of 19,991,238 people in United States. 64.5% are female, 35.5% are male, average age 39.7. Top regions: Texas, Florida, North Carolina. Top brand affinities: Diane Keaton, Drudge Report, Google Maps, Kia Sportage, Al Pacino.

The average Contemporary Christian music fan in United States is 39.7 years old, more female, and lives primarily in Texas. The audience is concentrated in Texas, Florida, North Carolina. Top brand affinities include Diane Keaton, Drudge Report, Google Maps, with strongest over-indexing on Diane Keaton (8.64× the country average). Demographically, the Contemporary Christian music audience skews more female with an average age of 39.7, and over-indexes on personality traits such as Spirituality, Tradition. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Music & Radio · Type: Topic · Subtype: Musical genre

Demographics of Contemporary Christian music fans

Demographic split for Contemporary Christian music audience in United States
MetricValue
Female64.5%
Male35.5%
Average age39.7
Estimated audience size19,991,238

Audience persona

The typical Contemporary Christian music fan in United States is more female, around 39.7 years old, with strong Spirituality tendencies and a notable affinity for Diane Keaton.

Top regions in United States

Top regions ranked by reach for Contemporary Christian music in United States
RegionReachAffinity
Texas1,357,4280.79×
Florida1,164,5850.86×
North Carolina1,115,6581.85×
Tennessee1,068,6902.66×
Ohio794,1181.29×
Pennsylvania775,0011.15×
Georgia770,3651.25×
Alabama768,8992.75×
California709,2570.32×
South Carolina532,2781.77×
Virginia521,6591.07×
Michigan504,9340.97×
Indiana491,2291.35×
Kentucky481,6011.92×
Illinois438,9650.66×
Missouri435,9561.35×
New York430,1380.39×
Mississippi397,1942.41×
Louisiana385,0791.49×
Oklahoma364,5801.64×
Arkansas336,9132.05×
West Virginia314,9343.38×
Wisconsin258,9700.86×
Minnesota239,7930.84×
Maryland221,4180.64×
Washington207,2900.52×
New Jersey200,8030.39×
Iowa181,9401.1×
Arizona155,6830.38×
Colorado148,6160.47×
Kansas147,1580.93×
Oregon137,5390.6×
Massachusetts120,7480.31×
Nebraska85,1990.85×
New Mexico80,2930.8×
Connecticut76,1140.38×
Idaho71,8510.72×
Nevada51,8730.27×
South Dakota50,9021.1×
Montana48,3480.87×
Maine45,6650.64×
North Dakota43,3671.06×
Hawaii40,8560.48×
New Hampshire33,5820.43×
Utah31,9980.18×
Delaware26,3990.48×
Alaska25,8820.61×
Wyoming19,4820.66×
Rhode Island17,6870.28×
Vermont17,3970.5×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Contemporary Christian music audience
BrandAffinityCategory
Diane Keaton8.64×Movies & TV
Drudge Report10.26×Sports
Google Maps4.96×Internet & Social Media
Kia Sportage20.63×Cars & Mobility
Al Pacino8.77×Movies & TV
Marlon Brando9.93×Movies & TV
Livemusic3.14×Music & Radio
Beetlejuice2.77×Movies & TV
Capital One2.24×Business & Career
Honda HR-V13.75×Cars & Mobility
Houston Astros4.46×Sports
Meet the Robinsons9.63×Movies & TV
Dollar General1.96×Shopping
Singer-songwriter2.02×Music & Radio
Texas Roadhouse1.87×Food & Beverages
MSN1.87×News
Mrs. Doubtfire8.74×Movies & TV
Pre-school playgroup15.37×Kids & Family
Do it yourself (DIY)1.53×Home & Garden
Cats (musical)5.01×Music & Radio

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Contemporary Christian music audience
TraitClusterScore
SpiritualityBALANCE1.34
TraditionCONSERVATISM1.26
Community OrientationOPEN1.17
MindfulnessBALANCE1.12
Risk AppetiteTHRILL1.08
Healthy LifestyleBALANCE1.06

Worldwide distribution

Worldwide audience distribution share by country for Contemporary Christian music
CountryShare
United States36.7%
Brazil12.7%
Mexico4.7%

See Contemporary Christian music audiences in other countries

More Musical genre audiences in United States

Frequently asked questions

How many fans does Contemporary Christian music have in United States?

Contemporary Christian music has an estimated audience of 19,991,238 people in United States, concentrated in Texas and Florida.

What is the gender split and age of Contemporary Christian music fans?

64.5% of Contemporary Christian music fans are female, 35.5% are male, with an average age of 39.7 years.

Which brands do Contemporary Christian music fans like most?

Contemporary Christian music fans show strongest brand affinity for Diane Keaton (8.64×), Drudge Report (10.26×), and Google Maps (4.96×) over the country average.

Where do Contemporary Christian music fans live in United States?

Contemporary Christian music fans in United States are most concentrated in Texas (reach 1,357,428), Florida (reach 1,164,585), and North Carolina (reach 1,115,658). These three regions account for the largest share of the active audience.

What other brands do Contemporary Christian music fans also like?

Beyond Contemporary Christian music itself, the audience over-indexes on Drudge Report (10.26×), Google Maps (4.96×), Kia Sportage (20.63×), and Al Pacino (8.77×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Contemporary Christian music. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.