Rascasse Audience Intelligence

Baptist church Audience in United States

A data profile of the people who buy, follow and care about Baptist church in United States — modelled from more than twelve digital signal sources. Baptist church has an estimated audience of 15,021,927 people in United States.

#1583among Topic in United States#143in Politics & Society

The average Baptist church fan in United States is 43.9 years old, more female, and lives primarily in Texas.

The audience is concentrated in Texas, Florida, North Carolina.

Top brand affinities include Drudge Report, Ronaldinho, Donald Trump, with strongest over-indexing on Drudge Report (12.18× the country average).

Demographically, the Baptist church audience skews more female with an average age of 43.9, and over-indexes on personality traits such as Patriotism, Spirituality.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Baptist church fan in United States is more female, around 43.9 years old, with strong Patriotism tendencies and a notable affinity for Drudge Report.

Category: Politics & Society · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Baptist church profile in United States.

Audience size
15M
in United States
Gender
65.4%♀
34.6% male
Age
43.9
average years
Country rank
#2331
Topic in United States
Fig. 01

Search interest · 12-month trend

-24%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Baptist church fans

65.4% are female, 34.6% are male, average age 43.9.

Fig. 02

Gender split

65.4%
Female
34.6%
Male
Demographic split for Baptist church audience in United States
MetricValue
Female65.4%
Male34.6%
Average age43.9
Estimated audience size15,021,927
Fig. 03

Age distribution

Ø 43.9
average years
Age distribution of the Baptist church audience in United States
Age bracketShare%
16-1914%
20-2912%
30-3917%
40-4924%
50+32%
Fig. 04

Worldwide distribution

57.6%

of the worldwide Baptist church audience comes from United States.

Worldwide audience distribution share by country for Baptist church
CountryShare
United States57.6%
Brazil14.0%
Ukraine3.0%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Baptist church audience in United States is strongest.

Fig. 05

Top regions by affinity

Baptist church fans by region: top regions in United States
#RegionReachAffinity×
01Mississippi~300K2.04×
02South Carolina~400K1.85×
03Arkansas~200K1.78×
04Tennessee~500K1.76×
05Wyoming~40K1.76×
06Kentucky~300K1.71×
07Montana~70K1.70×
08West Virginia~100K1.62×
09Oklahoma~300K1.55×
10North Carolina~700K1.52×
11Maine~80K1.49×
12Alabama~300K1.44×
13Georgia~600K1.36×
14Vermont~30K1.32×
15Missouri~300K1.31×
16Louisiana~300K1.30×
17South Dakota~40K1.23×
18Kansas~100K1.21×
19New Mexico~90K1.19×
20Iowa~100K1.17×
21Virginia~400K1.11×
22Idaho~80K1.11×
23Alaska~30K1.06×
24Texas~1.5M1.05×
25New Hampshire~60K1.05×
26North Dakota~30K1.03×
27Indiana~300K0.99×
28Wisconsin~200K0.89×
29Minnesota~200K0.86×
30Florida~900K0.85×
31Nebraska~60K0.82×
32Ohio~400K0.81×
33Michigan~300K0.79×
34Oregon~100K0.79×
35Maryland~200K0.72×
36Delaware~30K0.72×
37Colorado~200K0.69×
38Washington~200K0.68×
39Pennsylvania~300K0.67×
40Washington, District of Columbia~30K0.66×
41Utah~90K0.64×
42Illinois~300K0.58×
43Arizona~200K0.57×
44Hawaii~40K0.55×
45Connecticut~80K0.51×
46Nevada~70K0.48×
47New York~400K0.45×
48California~700K0.42×
49New Jersey~200K0.42×
50Massachusetts~100K0.40×
Fig. 06

Affinity by region

Affinity by region — Baptist church, United States
0.40×1.00×2.04×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Baptist church audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Baptist church audience
#·InterestCategoryAffinity×
01Drudge ReportSports12.18×
02RonaldinhoSports12.18×
03Once upon a timeMovies & TV8.57×
04SolitaireGames3.75×
05New York PostNews3.09×
06Real propertyHome & Garden2.35×
07Fox News ChannelMovies & TV2.29×
08Google NewsNews2.28×
09PharmacyBusiness & Career2.26×
10Charitable organizationPolitics & Society2.14×
11BiblePolitics & Society2.04×
12NostalgiaHome & Garden2.03×
13TraditionPolitics & Society2.00×
14GeneticsKids & Family1.92×
15Nonprofit organizationPolitics & Society1.84×
16JesusPolitics & Society1.72×
17ReligionBusiness & Career1.67×
18Dollar GeneralShopping1.57×
19Donald TrumpPolitics & Society1.53×
20Health careBusiness & Career1.53×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Baptist church audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Baptist church audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM1.78×
SpiritualityBALANCE1.74×
Community OrientationOPEN1.68×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Baptist church audience · Rather not
TraitClusterDeviationScore
Luxury OrientationPREMIUM0.81×
Pet OwnershipJOY0.86×
ExtroversionTHRILL0.86×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Baptist church have in United States?

Baptist church has an estimated audience of 15,021,927 people in United States, concentrated in Texas and Florida.

02

What is the gender split and age of Baptist church fans?

65.4% of Baptist church fans are female, 34.6% are male, with an average age of 43.9 years.

03

Which brands do Baptist church fans like most?

Baptist church fans show strongest brand affinity for Drudge Report (12.18×), Ronaldinho (12.18×), and Donald Trump (1.53×) over the country average.

04

Where do Baptist church fans live in United States?

Baptist church fans in United States are most concentrated in Texas (reach ~1.5M), Florida (reach ~900K), and North Carolina (reach ~700K). These three regions account for the largest share of the active audience.

05

What other brands do Baptist church fans also like?

Beyond Baptist church itself, the audience over-indexes on Ronaldinho (12.18×), Donald Trump (1.53×), Fox News Channel (2.29×), and Religion (1.67×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Politics & Society audiences in United States

See Baptist church audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Baptist church. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

Scale & coverage
500,000+ ready-to-use audiences across 170+ countries

From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.

See pricing →