Rascasse Audience Intelligence

Baptist church Audience in Brazil

A data profile of the people who buy, follow and care about Baptist church in Brazil — modelled from more than twelve digital signal sources. Baptist church has an estimated audience of 3,638,645 people in Brazil.

Baptist church has an estimated audience of 3,638,645 people in Brazil. 69.5% are female, 30.5% are male, average age 35.7. Top brand affinities: Stranger Things, Instagram, Peaky Blinders (TV series), Breaking Bad, Rock music.

Top brand affinities include Stranger Things, Instagram, Peaky Blinders (TV series), with strongest over-indexing on Stranger Things (3.27× the country average).

Demographically, the Baptist church audience skews more female with an average age of 35.7, and over-indexes on personality traits such as Community Orientation, Spirituality.

The typical Baptist church fan in Brazil is more female, around 35.7 years old, with strong Community Orientation tendencies and a notable affinity for Stranger Things.

Category: Politics & Society · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Baptist church profile in Brazil.

Audience size
3.6M
in Brazil
Gender
69.5%
30.5% male
Age
35.7
average years
Country rank
#1881
Topic in Brazil
Fig. 01

Search interest · 12-month trend

+48%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Baptist church fans

69.5% are female, 30.5% are male, average age 35.7.

Fig. 02

Gender split

69.5%
Female
30.5%
Male
Demographic split for Baptist church audience in Brazil
MetricValue
Female69.5%
Male30.5%
Average age35.7
Estimated audience size3,638,645
Fig. 03

Age distribution

Ø 35.7
average years
Age distribution of the Baptist church audience in Brazil
Age bracketShare%
16-1927%
20-2922%
30-3921%
40-4917%
50+13%
Fig. 04

Worldwide distribution

14.0%

of the worldwide Baptist church audience comes from Brazil.

Worldwide audience distribution share by country for Baptist church
CountryShare
United States57.6%
Brazil14.0%
Ukraine3.0%
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Baptist church audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Baptist church audience
#·InterestCategoryAffinity×
01Peaky Blinders (TV series)Movies & TV5.76×
02Robert De NiroMovies & TV5.76×
03American Horror StoryMovies & TV5.76×
04Black Mirror (TV series)Movies & TV5.76×
0550 CentMusic & Radio5.76×
06Breaking BadMovies & TV5.15×
07GermanyTravel & Leisure4.95×
08Stranger ThingsMovies & TV3.27×
09ReligionBusiness & Career2.08×
10Pop musicMusic & Radio2.03×
11Rock musicMusic & Radio2.00×
12InstagramInternet & Social Media1.99×
13Country musicMusic & Radio1.90×
14MedicineBusiness & Career1.83×
15Soul musicMusic & Radio1.80×
16Hip hop musicMusic & Radio1.79×
17Shopping mallsShopping1.63×
18Jazz musicMusic & Radio1.55×
19Personal careHealth1.53×
20EntrepreneurshipBusiness & Career1.50×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Baptist church audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Baptist church audience · What stands out
TraitClusterDeviationScore
Community OrientationOPEN2.01×
SpiritualityBALANCE1.54×
CreativityOPEN1.37×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Baptist church audience · Rather not
TraitClusterDeviationScore
ExtroversionTHRILL0.77×
Quality AwarenessPREMIUM0.80×
Early Adopter MentalityPOWER0.85×
1.00× baseline
Appendix

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How to read this data

Audience size is the estimated number of people in Brazil who actively search for Baptist church. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Brazil. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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