A data profile of the people who buy, follow and care about Pharmacy in United States — modelled from more than twelve digital signal sources. Pharmacy has an estimated audience of 34,921,769 people in United States.
The average Pharmacy fan in United States is 43.0 years old, more female, and lives primarily in California.
The audience is concentrated in California, New York, Texas.
Top brand affinities include Lindsey Graham, Dollar General, Walgreens, with strongest over-indexing on Lindsey Graham (2.24× the country average).
Demographically, the Pharmacy audience skews more female with an average age of 43.0, and over-indexes on personality traits such as Family Orientation, Community Orientation.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Pharmacy fan in United States is more female, around 43.0 years old, with strong Family Orientation tendencies and a notable affinity for Lindsey Graham.
The key figures that characterise the Pharmacy profile in United States.
61.8% are female, 38.2% are male, average age 43.0.
| Metric | Value |
|---|---|
| Female | 61.8% |
| Male | 38.2% |
| Average age | 43.0 |
| Estimated audience size | 34,921,769 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 14% | |
| 20-29 | 16% | |
| 30-39 | 18% | |
| 40-49 | 21% | |
| 50+ | 31% |
Where the Pharmacy audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Wyoming | ~100K | 1.92× | |
| 02 | New York | ~3.5M | 1.90× | |
| 03 | Hawaii | ~200K | 1.60× | |
| 04 | Vermont | ~100K | 1.55× | |
| 05 | Washington, District of Columbia | ~200K | 1.53× | |
| 06 | Alaska | ~100K | 1.40× | |
| 07 | North Carolina | ~1.5M | 1.24× | |
| 08 | Washington | ~900K | 1.23× | |
| 09 | Colorado | ~700K | 1.22× | |
| 10 | Oregon | ~500K | 1.19× | |
| 11 | Montana | ~100K | 1.15× | |
| 12 | New Jersey | ~1M | 1.11× | |
| 13 | California | ~4M | 1.10× | |
| 14 | Florida | ~2.5M | 1.10× | |
| 15 | New Hampshire | ~200K | 1.10× | |
| 16 | Kansas | ~300K | 1.08× | |
| 17 | Utah | ~300K | 1.03× | |
| 18 | Louisiana | ~500K | 1.01× | |
| 19 | Nevada | ~300K | 1.01× | |
| 20 | Virginia | ~800K | 0.99× | |
| 21 | Maine | ~100K | 0.97× | |
| 22 | Pennsylvania | ~1M | 0.96× | |
| 23 | Michigan | ~900K | 0.95× | |
| 24 | Massachusetts | ~600K | 0.93× | |
| 25 | New Mexico | ~200K | 0.92× | |
| 26 | Idaho | ~200K | 0.92× | |
| 27 | Texas | ~2.5M | 0.91× | |
| 28 | Georgia | ~1M | 0.91× | |
| 29 | Ohio | ~1M | 0.91× | |
| 30 | Arizona | ~600K | 0.88× | |
| 31 | West Virginia | ~100K | 0.87× | |
| 32 | Oklahoma | ~300K | 0.85× | |
| 33 | South Dakota | ~70K | 0.85× | |
| 34 | Maryland | ~500K | 0.84× | |
| 35 | Illinois | ~1M | 0.83× | |
| 36 | Tennessee | ~600K | 0.83× | |
| 37 | South Carolina | ~400K | 0.82× | |
| 38 | Mississippi | ~200K | 0.82× | |
| 39 | Delaware | ~80K | 0.82× | |
| 40 | Minnesota | ~400K | 0.81× | |
| 41 | Arkansas | ~200K | 0.80× | |
| 42 | Missouri | ~400K | 0.79× | |
| 43 | Alabama | ~400K | 0.77× | |
| 44 | Connecticut | ~300K | 0.77× | |
| 45 | Indiana | ~500K | 0.76× | |
| 46 | Rhode Island | ~80K | 0.76× | |
| 47 | Kentucky | ~300K | 0.75× | |
| 48 | Iowa | ~200K | 0.73× | |
| 49 | Wisconsin | ~400K | 0.71× | |
| 50 | Nebraska | ~100K | 0.71× |
The strongest cross-interests of the Pharmacy audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Medicare (United States) | Health | 3.63× | ||
| 02 | Retirement community | Kids & Family | 3.49× | ||
| 03 | Health policy | Politics & Society | 2.99× | ||
| 04 | Old age | Politics & Society | 2.83× | ||
| 05 | Patient | Health | 2.50× | ||
| 06 | Lindsey Graham | Politics & Society | 2.24× | ||
| 07 | Walgreens | Shopping | 2.17× | ||
| 08 | Melania Trump | Politics & Society | 2.15× | ||
| 09 | Dollar General | Shopping | 2.14× | ||
| 10 | Grandparent | Kids & Family | 2.10× | ||
| 11 | Symptom | Health | 1.99× | ||
| 12 | Kroger | Food & Beverages | 1.91× | ||
| 13 | Hobby Lobby | Home & Garden | 1.89× | ||
| 14 | Mitch McConnell | Politics & Society | 1.86× | ||
| 15 | Aldi | Shopping | 1.85× | ||
| 16 | Sam's Club | Shopping | 1.84× | ||
| 17 | Therapy | Health | 1.69× | ||
| 18 | Health care | Business & Career | 1.67× | ||
| 19 | Kohl's | Shopping | 1.67× | ||
| 20 | Internet & Social Media | 1.54× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Family Orientation | CONSERVATISM | 1.62× | |
| Community Orientation | OPEN | 1.58× | |
| Price Sensitivity | PREMIUM | 1.46× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Early Adopter Mentality | POWER | 0.78× | |
| Patriotism | CONSERVATISM | 0.82× | |
| Luxury Orientation | PREMIUM | 0.85× |
Pharmacy has an estimated audience of 34,921,769 people in United States, concentrated in California and New York.
61.8% of Pharmacy fans are female, 38.2% are male, with an average age of 43.0 years.
Pharmacy fans show strongest brand affinity for Lindsey Graham (2.24×), Dollar General (2.14×), and Walgreens (2.17×) over the country average.
Pharmacy fans in United States are most concentrated in California (reach ~4M), New York (reach ~3.5M), and Texas (reach ~2.5M). These three regions account for the largest share of the active audience.
Beyond Pharmacy itself, the audience over-indexes on Dollar General (2.14×), Walgreens (2.17×), Mitch McConnell (1.86×), and Medicare (United States) (3.63×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Pharmacy. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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