Pharmacy Audience in Spain
Pharmacy has an estimated audience of 5,931,882 people in Spain. 70.3% are female, 29.7% are male, average age 45.3. Top regions: Catalonia, Andalusia, Canary Islands. Top brand affinities: Food, Design, Woman, Semana, Cajamar.
The average Pharmacy fan in Spain is 45.3 years old, more female, and lives primarily in Catalonia. The audience is concentrated in Catalonia, Andalusia, Canary Islands. Top brand affinities include Food, Design, Woman, with strongest over-indexing on Food (1.52× the country average). Demographically, the Pharmacy audience skews more female with an average age of 45.3, and over-indexes on personality traits such as Community Orientation, Need for Security. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 17 regions tracked by Rascasse.
Category: Business & Career · Type: Topic · Subtype: Field of study
Demographics of Pharmacy fans
| Metric | Value |
|---|---|
| Female | 70.3% |
| Male | 29.7% |
| Average age | 45.3 |
| Estimated audience size | 5,931,882 |
Audience persona
The typical Pharmacy fan in Spain is more female, around 45.3 years old, with strong Community Orientation tendencies and a notable affinity for Food.
Top regions in Spain
| Region | Reach | Affinity |
|---|---|---|
| Catalonia | 1,718,122 | 1.6× |
| Andalusia | 1,439,777 | 1.24× |
| Canary Islands | 980,085 | 3.31× |
| Balearic Islands | 786,388 | 4.72× |
| Comunidad Valenciana | 773,457 | 1.16× |
| Community of Madrid | 644,572 | 0.65× |
| Region of Murcia | 143,843 | 0.71× |
| Galicia | 113,524 | 0.41× |
| Castile and León | 105,366 | 0.41× |
| Basque Autonomous Country | 95,815 | 0.43× |
| Aragon | 51,165 | 0.33× |
| Principality of Asturias | 46,635 | 0.33× |
| Castilla-La Mancha | 41,868 | 0.17× |
| Navarre | 31,897 | 0.43× |
| Cantabria | 29,686 | 0.4× |
| Extremadura | 21,153 | 0.17× |
| La Rioja | 20,962 | 0.54× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Food | 1.52× | Food & Beverages |
| Design | 1.54× | Home & Garden |
| Woman | 1.82× | Kids & Family |
| Semana | 2.15× | News |
| Cajamar | 2.71× | Business & Career |
| Ana de Armas | 3.05× | Movies & TV |
| JYSK | 3.27× | Home & Garden |
| Health care | 1.99× | Business & Career |
| Diez Minutos | 2.34× | News |
| Mercadona | 1.76× | Shopping |
| Aldi | 1.86× | Shopping |
| IKEA | 1.7× | Home & Garden |
| Lidl | 1.71× | Shopping |
| Revista HOLA | 2.04× | News |
| Cortefiel | 2.48× | Fashion & Accessoires |
| Culinary art | 1.63× | Arts & Culture |
| 1.88× | Internet & Social Media | |
| Real Oviedo | 1.71× | Sports |
| Primark | 1.67× | Shopping |
| La Caixa | 1.63× | Business & Career |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Community Orientation | OPEN | 1.36 |
| Need for Security | CONSERVATISM | 1.35 |
| Family Orientation | CONSERVATISM | 1.18 |
| Creativity | OPEN | 1.14 |
| Design Affinity | PREMIUM | 1.11 |
| Quality Awareness | PREMIUM | 1.06 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 19.7% |
| Italy | 6.9% |
| Brazil | 4.8% |
See Pharmacy audiences in other countries
More Field of study audiences in Spain
- Music (25,479,471)
- Politics and social issues (18,124,549)
- Psychology (15,047,740)
- Education (14,931,332)
- Philosophy (13,201,802)
Frequently asked questions
How many fans does Pharmacy have in Spain?
Pharmacy has an estimated audience of 5,931,882 people in Spain, concentrated in Catalonia and Andalusia.
What is the gender split and age of Pharmacy fans?
70.3% of Pharmacy fans are female, 29.7% are male, with an average age of 45.3 years.
Which brands do Pharmacy fans like most?
Pharmacy fans show strongest brand affinity for Food (1.52×), Design (1.54×), and Woman (1.82×) over the country average.
Where do Pharmacy fans live in Spain?
Pharmacy fans in Spain are most concentrated in Catalonia (reach 1,718,122), Andalusia (reach 1,439,777), and Canary Islands (reach 980,085). These three regions account for the largest share of the active audience.
What other brands do Pharmacy fans also like?
Beyond Pharmacy itself, the audience over-indexes on Design (1.54×), Woman (1.82×), Semana (2.15×), and Cajamar (2.71×) compared to the Spain average.
How to read this data
Audience size is the estimated number of people in Spain who actively search for Pharmacy. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Spain. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.