A data profile of the people who buy, follow and care about Pharmacy in Spain — modelled from more than twelve digital signal sources. Pharmacy has an estimated audience of 5,931,882 people in Spain.
The average Pharmacy fan in Spain is 45.3 years old, more female, and lives primarily in Catalonia.
The audience is concentrated in Catalonia, Andalusia, Canary Islands.
Top brand affinities include Food, Design, Woman, with strongest over-indexing on Food (1.52× the country average).
Demographically, the Pharmacy audience skews more female with an average age of 45.3, and over-indexes on personality traits such as Convenience Orientation, Design Affinity.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 17 regions tracked by Rascasse.
The typical Pharmacy fan in Spain is more female, around 45.3 years old, with strong Convenience Orientation tendencies and a notable affinity for Food.
The key figures that characterise the Pharmacy profile in Spain.
70.3% are female, 29.7% are male, average age 45.3.
| Metric | Value |
|---|---|
| Female | 70.3% |
| Male | 29.7% |
| Average age | 45.3 |
| Estimated audience size | 5,931,882 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 10% | |
| 20-29 | 13% | |
| 30-39 | 17% | |
| 40-49 | 27% | |
| 50+ | 34% |
of the worldwide Pharmacy audience comes from Spain.
| Country | Share |
|---|---|
| United States | 19.7% |
| Italy | 6.9% |
| Brazil | 4.8% |
Where the Pharmacy audience in Spain is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Balearic Islands | ~800K | 4.70× | |
| 02 | Canary Islands | ~1M | 3.30× | |
| 03 | Catalonia | ~1.5M | 1.60× | |
| 04 | Andalusia | ~1.5M | 1.23× | |
| 05 | Comunidad Valenciana | ~800K | 1.16× | |
| 06 | Region of Murcia | ~100K | 0.72× | |
| 07 | Community of Madrid | ~600K | 0.65× | |
| 08 | La Rioja | ~20K | 0.64× | |
| 09 | Navarre | ~40K | 0.50× | |
| 10 | Cantabria | ~40K | 0.49× | |
| 11 | Basque Autonomous Country | ~100K | 0.45× | |
| 12 | Galicia | ~100K | 0.43× | |
| 13 | Castile and León | ~100K | 0.43× | |
| 14 | Principality of Asturias | ~60K | 0.41× | |
| 15 | Aragon | ~60K | 0.39× | |
| 16 | Extremadura | ~50K | 0.37× | |
| 17 | Castilla-La Mancha | ~70K | 0.28× |
The strongest cross-interests of the Pharmacy audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | JYSK | Home & Garden | 3.27× | ||
| 02 | Ana de Armas | Movies & TV | 3.05× | ||
| 03 | Cajamar | Business & Career | 2.71× | ||
| 04 | Cortefiel | Fashion & Accessoires | 2.48× | ||
| 05 | Diez Minutos | News | 2.34× | ||
| 06 | El Mueble | Home & Garden | 2.25× | ||
| 07 | Semana | News | 2.15× | ||
| 08 | Revista HOLA | News | 2.04× | ||
| 09 | Health care | Business & Career | 1.99× | ||
| 10 | Aldi | Shopping | 1.86× | ||
| 11 | Woman | Kids & Family | 1.82× | ||
| 12 | Mercadona | Shopping | 1.76× | ||
| 13 | Lidl | Shopping | 1.71× | ||
| 14 | IKEA | Home & Garden | 1.70× | ||
| 15 | Primark | Shopping | 1.67× | ||
| 16 | Culinary art | Arts & Culture | 1.63× | ||
| 17 | La Caixa | Business & Career | 1.63× | ||
| 18 | Carrefour | Shopping | 1.56× | ||
| 19 | Design | Home & Garden | 1.54× | ||
| 20 | Food | Food & Beverages | 1.52× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Convenience Orientation | PREMIUM | 1.34× | |
| Design Affinity | PREMIUM | 1.26× | |
| Family Orientation | CONSERVATISM | 1.23× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Patriotism | CONSERVATISM | 0.73× | |
| Urban Lifestyle | OPEN | 0.75× | |
| Risk Appetite | THRILL | 0.76× |
Pharmacy has an estimated audience of 5,931,882 people in Spain, concentrated in Catalonia and Andalusia.
70.3% of Pharmacy fans are female, 29.7% are male, with an average age of 45.3 years.
Pharmacy fans show strongest brand affinity for Food (1.52×), Design (1.54×), and Woman (1.82×) over the country average.
Pharmacy fans in Spain are most concentrated in Catalonia (reach ~1.5M), Andalusia (reach ~1.5M), and Canary Islands (reach ~1M). These three regions account for the largest share of the active audience.
Beyond Pharmacy itself, the audience over-indexes on Design (1.54×), Woman (1.82×), Semana (2.15×), and Cajamar (2.71×) compared to the Spain average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Spain who actively search for Pharmacy. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Spain. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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