Health policy Audience in United States

Health policy has an estimated audience of 21,729,188 people in United States. 58.3% are female, 41.7% are male, average age 46.9. Top regions: California, Texas, New York. Top brand affinities: MSN, Staples (Canada), Great Clips, Dentistry, Health insurance.

The average Health policy fan in United States is 46.9 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, New York. Top brand affinities include MSN, Staples (Canada), Great Clips, with strongest over-indexing on MSN (4.75× the country average). Demographically, the Health policy audience skews more female with an average age of 46.9, and over-indexes on personality traits such as Community Orientation, Career Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Politics & Society · Type: Topic · Subtype: Field of study

Demographics of Health policy fans

Demographic split for Health policy audience in United States
MetricValue
Female58.3%
Male41.7%
Average age46.9
Estimated audience size21,729,188

Audience persona

The typical Health policy fan in United States is more female, around 46.9 years old, with strong Community Orientation tendencies and a notable affinity for MSN.

Top regions in United States

Top regions ranked by reach for Health policy in United States
RegionReachAffinity
California2,084,3130.87×
Texas1,492,7730.8×
New York1,423,0571.17×
Florida1,106,0230.75×
North Carolina750,5481.15×
Pennsylvania737,1481.01×
Georgia686,8261.03×
Ohio655,8730.98×
Virginia641,8991.21×
Illinois631,2780.87×
Maryland612,4281.64×
Massachusetts612,2991.43×
New Jersey541,1250.98×
Michigan465,6820.82×
Alabama412,5021.36×
Tennessee403,7480.93×
Arizona367,8990.83×
Indiana348,9080.88×
Washington317,4040.73×
Missouri297,5590.85×
Kentucky262,7000.96×
Wisconsin257,8650.79×
Oregon253,7501.02×
Minnesota251,7250.81×
Washington, District of Columbia249,3763.82×
South Carolina240,5150.74×
Colorado226,0840.66×
Connecticut222,4991.02×
Louisiana218,5390.78×
Arkansas151,6370.85×
Mississippi143,3780.8×
Oklahoma124,5670.52×
Nevada121,7520.58×
Kansas114,5360.67×
Utah110,6290.57×
Iowa108,7340.61×
New Mexico90,4790.83×
Nebraska86,4060.79×
Idaho83,2790.76×
Hawaii79,5550.85×
West Virginia78,9100.78×
New Hampshire74,3070.87×
Alaska67,4971.45×
Maine67,2270.86×
Delaware60,2411×
Montana58,8400.98×
Rhode Island58,2990.84×
South Dakota58,0771.16×
North Dakota56,5481.27×
Wyoming54,7151.7×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Health policy audience
BrandAffinityCategory
MSN4.75×News
Staples (Canada)4.65×Business & Career
Great Clips4.28×Beauty & Wellness
Dentistry3.44×Business & Career
Health insurance3.7×Business & Career
Google Flights3.09×Travel & Leisure
Hobby Lobby2.07×Home & Garden
Fox News Channel1.54×Movies & TV
Breaking news1.77×Movies & TV
Pharmacy2.57×Business & Career
Nature1.51×Home & Garden
FaceTime8×Technology & Electronics
Health care1.67×Business & Career
Happiness1.54×Health
CNN1.54×Movies & TV
Genetics2.18×Kids & Family
Aldi1.77×Shopping
Chuck Norris2.73×Movies & TV
Life insurance2.62×Business & Career
Best Buy1.68×Shopping

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Health policy audience
TraitClusterScore
Community OrientationOPEN1.57
Career OrientationPOWER1.56
IndividualismJOY1.49
TravellingTHRILL1.43
MindfulnessBALANCE1.39
Need for SecurityCONSERVATISM1.38

Worldwide distribution

Worldwide audience distribution share by country for Health policy
CountryShare
United States38.4%
United Kingdom6.8%
Spain4.2%

See Health policy audiences in other countries

More Field of study audiences in United States

Frequently asked questions

How many fans does Health policy have in United States?

Health policy has an estimated audience of 21,729,188 people in United States, concentrated in California and Texas.

What is the gender split and age of Health policy fans?

58.3% of Health policy fans are female, 41.7% are male, with an average age of 46.9 years.

Which brands do Health policy fans like most?

Health policy fans show strongest brand affinity for MSN (4.75×), Staples (Canada) (4.65×), and Great Clips (4.28×) over the country average.

Where do Health policy fans live in United States?

Health policy fans in United States are most concentrated in California (reach 2,084,313), Texas (reach 1,492,773), and New York (reach 1,423,057). These three regions account for the largest share of the active audience.

What other brands do Health policy fans also like?

Beyond Health policy itself, the audience over-indexes on Staples (Canada) (4.65×), Great Clips (4.28×), Dentistry (3.44×), and Health insurance (3.7×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Health policy. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.