Preventive healthcare Audience in United States

Preventive healthcare logo

Preventive healthcare has an estimated audience of 18,621,620 people in United States. 63.2% are female, 36.8% are male, average age 43.6. Top regions: California, Texas, Florida. Top brand affinities: Walgreens, Dental therapist, Fox News Channel, Medicine, Costco.

The average Preventive healthcare fan in United States is 43.6 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Walgreens, Dental therapist, Fox News Channel, with strongest over-indexing on Walgreens (2.3× the country average). Demographically, the Preventive healthcare audience skews more female with an average age of 43.6, and over-indexes on personality traits such as Risk Appetite, Luxury Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Health · Type: Topic

Demographics of Preventive healthcare fans

Demographic split for Preventive healthcare audience in United States
MetricValue
Female63.2%
Male36.8%
Average age43.6
Estimated audience size18,621,620

Audience persona

The typical Preventive healthcare fan in United States is more female, around 43.6 years old, with strong Risk Appetite tendencies and a notable affinity for Walgreens.

Top regions in United States

Top regions ranked by reach for Preventive healthcare in United States
RegionReachAffinity
California2,591,2491.27×
Texas2,171,7951.36×
Florida1,210,6690.96×
New York1,139,7531.1×
Georgia686,9901.2×
Illinois638,9811.03×
North Carolina613,5841.1×
Pennsylvania531,8230.85×
Ohio524,6770.91×
Virginia499,4291.1×
New Jersey469,1880.99×
Michigan442,4280.91×
Washington379,8791.02×
Arizona379,6561×
South Carolina377,9671.35×
Tennessee370,3560.99×
Indiana349,9351.03×
Massachusetts331,0500.9×
Maryland326,1481.02×
Minnesota297,6201.12×
Missouri287,2580.96×
Colorado264,3840.9×
Alabama254,9490.98×
Mississippi229,3951.5×
Louisiana227,2710.95×
Wisconsin223,0920.8×
Kentucky201,7450.86×
Oregon180,9120.85×
Nevada178,9220.99×
Idaho174,8791.87×
Oklahoma174,6240.84×
Iowa162,8971.06×
Connecticut162,7350.87×
Arkansas143,6240.94×
Utah138,7670.83×
Kansas121,6110.83×
Nebraska113,5061.22×
New Mexico92,6470.99×
West Virginia68,5360.79×
Washington, District of Columbia66,8071.19×
Hawaii65,2320.81×
Delaware57,8291.13×
Rhode Island55,9650.94×
North Dakota54,2831.42×
Maine51,6290.77×
South Dakota49,5571.15×
New Hampshire43,0960.59×
Montana42,3630.82×
Alaska26,9980.68×
Vermont21,1710.65×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Preventive healthcare audience
BrandAffinityCategory
Walgreens2.3×Shopping
Dental therapist16.21×Health
Fox News Channel1.7×Movies & TV
Medicine1.89×Business & Career
Costco2.07×Shopping
Therapy2.09×Health
Health care1.93×Business & Career
Health care provider3.03×Health
Dollar General2×Shopping
Medicare (United States)3.58×Health
United States Postal Service2×Business & Career
Breaking news1.76×Movies & TV
Wells Fargo1.86×Business & Career
Nursing2.18×Business & Career
Symptom2.19×Health
Bank of America1.87×Business & Career
CNN1.59×Movies & TV
MSN1.84×News
Best Buy1.84×Shopping
Old age2.83×Politics & Society

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Preventive healthcare audience
TraitClusterScore
Risk AppetiteTHRILL1.91
Luxury OrientationPREMIUM1.68
Family OrientationCONSERVATISM1.49
Community OrientationOPEN1.38
TravellingTHRILL1.31
ExtroversionTHRILL1.3

Worldwide distribution

Worldwide audience distribution share by country for Preventive healthcare
CountryShare
United States19.9%
Brazil4.7%
Japan4.4%

See Preventive healthcare audiences in other countries

More Health audiences in United States

Frequently asked questions

How many fans does Preventive healthcare have in United States?

Preventive healthcare has an estimated audience of 18,621,620 people in United States, concentrated in California and Texas.

What is the gender split and age of Preventive healthcare fans?

63.2% of Preventive healthcare fans are female, 36.8% are male, with an average age of 43.6 years.

Which brands do Preventive healthcare fans like most?

Preventive healthcare fans show strongest brand affinity for Walgreens (2.3×), Dental therapist (16.21×), and Fox News Channel (1.7×) over the country average.

Where do Preventive healthcare fans live in United States?

Preventive healthcare fans in United States are most concentrated in California (reach 2,591,249), Texas (reach 2,171,795), and Florida (reach 1,210,669). These three regions account for the largest share of the active audience.

What other brands do Preventive healthcare fans also like?

Beyond Preventive healthcare itself, the audience over-indexes on Dental therapist (16.21×), Fox News Channel (1.7×), Medicine (1.89×), and Costco (2.07×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Preventive healthcare. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.