Rascasse Audience Intelligence

Preventive healthcare Audience in Brazil

A data profile of the people who buy, follow and care about Preventive healthcare in Brazil — modelled from more than twelve digital signal sources. Preventive healthcare has an estimated audience of 4,421,982 people in Brazil.

The average Preventive healthcare fan in Brazil is 43.9 years old, more female, and lives primarily in São Paulo.

The audience is concentrated in São Paulo, Minas Gerais, Rio de Janeiro.

Category: Health · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Preventive healthcare profile in Brazil.

Audience size
4.4M
in Brazil
Gender
71.9%
28.1% male
Age
43.9
average years
Country rank
#1539
Topic in Brazil
Fig. 01

Search interest · 12-month trend

+12%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Preventive healthcare fans

71.9% are female, 28.1% are male, average age 43.9.

Fig. 02

Gender split

71.9%
Female
28.1%
Male
Demographic split for Preventive healthcare audience in Brazil
MetricValue
Female71.9%
Male28.1%
Average age43.9
Estimated audience size4,421,982
Fig. 03

Age distribution

Ø 43.9
average years
Age distribution of the Preventive healthcare audience in Brazil
Age bracketShare%
16-1912%
20-2915%
30-3918%
40-4922%
50+33%
Fig. 04

Worldwide distribution

4.7%

of the worldwide Preventive healthcare audience comes from Brazil.

Worldwide audience distribution share by country for Preventive healthcare
CountryShare
United States19.9%
Brazil4.7%
Japan4.4%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Brazil average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Preventive healthcare audience in Brazil is strongest.

Fig. 05

Top regions by affinity

Preventive healthcare fans by region: top regions in Brazil
#RegionReachAffinity×
01Paraíba~90K1.05×
02Piauí~60K1.05×
03Federal District~80K1.03×
04Roraima~10K1.02×
05Mato Grosso~80K1.01×
06Amazonas~80K1.01×
07Rio Grande do Norte~70K1.01×
08Mato Grosso do Sul~70K1.01×
09Santa Catarina~200K1.00×
10Ceará~200K1.00×
11Pará~100K1.00×
12Maranhão~100K1.00×
13Espírito Santo~90K1.00×
14Alagoas~60K1.00×
15Sergipe~50K1.00×
16Rondônia~40K1.00×
17Bahia~300K0.99×
18Paraná~300K0.99×
19Rio Grande do Sul~300K0.99×
20Pernambuco~200K0.99×
21Goiás~200K0.99×
22Rio de Janeiro~400K0.97×
23Minas Gerais~400K0.96×
24São Paulo~1M0.90×
25Acre0.00×
26Tocantins0.00×
27Amapá0.00×
Appendix

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How to read this data

Audience size is the estimated number of people in Brazil who actively search for Preventive healthcare. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Brazil. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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