Health policy Audience in Germany
Health policy has an estimated audience of 2,243,734 people in Germany. 62.8% are female, 37.2% are male, average age 46.5. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Euskirchen (district), Preacher (comics), Stradivarius, Pillow, Eco Friendly Living.
The average Health policy fan in Germany is 46.5 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Euskirchen (district), Preacher (comics), Stradivarius, with strongest over-indexing on Euskirchen (district) (11.79× the country average). Demographically, the Health policy audience skews more female with an average age of 46.5, and over-indexes on personality traits such as Healthy Lifestyle, Spirituality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Politics & Society · Type: Topic · Subtype: Field of study
Demographics of Health policy fans
| Metric | Value |
|---|---|
| Female | 62.8% |
| Male | 37.2% |
| Average age | 46.5 |
| Estimated audience size | 2,243,734 |
Audience persona
The typical Health policy fan in Germany is more female, around 46.5 years old, with strong Healthy Lifestyle tendencies and a notable affinity for Euskirchen (district).
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 392,886 | 0.8× |
| Bayern | 295,074 | 0.82× |
| Baden-Württemberg | 214,703 | 0.7× |
| Niedersachsen | 186,441 | 0.86× |
| Hessen | 147,369 | 0.86× |
| Berlin | 128,714 | 1.28× |
| Sachsen | 125,551 | 1.14× |
| Schleswig-Holstein | 78,424 | 0.97× |
| Rheinland-Pfalz | 75,844 | 0.67× |
| Brandenburg | 73,475 | 1.06× |
| Hamburg | 71,936 | 1.42× |
| Mecklenburg-Vorpommern | 62,920 | 1.47× |
| Sachsen-Anhalt | 62,840 | 1.08× |
| Thüringen | 54,749 | 0.96× |
| Saarland | 22,822 | 0.83× |
| Bremen | 20,737 | 1.08× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Euskirchen (district) | 11.79× | Travel & Leisure |
| Preacher (comics) | 9.14× | Literature |
| Stradivarius | 1.97× | Shopping |
| Pillow | 1.71× | Home & Garden |
| Eco Friendly Living | 4.25× | Home & Garden |
| Collectable | 1.73× | Kids & Family |
| Kingdom of Judah | 8.79× | Politics & Society |
| Brunello Cucinelli | 4.91× | Fashion & Accessoires |
| Israel | 1.92× | Travel & Leisure |
| Parma | 5.43× | Travel & Leisure |
| Mothercare | 1.73× | Kids & Family |
| Škoda Kodiaq | 1.77× | Cars & Mobility |
| Urban horticulture | 1.5× | Home & Garden |
| Volvo V60 | 3.82× | Cars & Mobility |
| Este, Veneto | 1.99× | Travel & Leisure |
| KLIX (AM) | 1.98× | Music & Radio |
| Euphonium | 8.44× | Music & Radio |
| Esra Erol | 4.23× | Movies & TV |
| Socialist Federal Republic of Yugoslavia | 3.07× | Politics & Society |
| Molly Hatchet | 8.84× | Music & Radio |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Healthy Lifestyle | BALANCE | 1.89 |
| Spirituality | BALANCE | 1.84 |
| Mindfulness | BALANCE | 1.82 |
| Individualism | JOY | 1.7 |
| Pet Ownership | JOY | 1.67 |
| Tradition | CONSERVATISM | 1.63 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 38.4% |
| United Kingdom | 6.8% |
| Spain | 4.2% |
See Health policy audiences in other countries
More Field of study audiences in Germany
- Music (36,021,786)
- Politics and social issues (25,114,359)
- Architecture (15,753,302)
- Advertising (15,166,229)
- Psychology (15,090,985)
Frequently asked questions
How many fans does Health policy have in Germany?
Health policy has an estimated audience of 2,243,734 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Health policy fans?
62.8% of Health policy fans are female, 37.2% are male, with an average age of 46.5 years.
Which brands do Health policy fans like most?
Health policy fans show strongest brand affinity for Euskirchen (district) (11.79×), Preacher (comics) (9.14×), and Stradivarius (1.97×) over the country average.
Where do Health policy fans live in Germany?
Health policy fans in Germany are most concentrated in Nordrhein-Westfalen (reach 392,886), Bayern (reach 295,074), and Baden-Württemberg (reach 214,703). These three regions account for the largest share of the active audience.
What other brands do Health policy fans also like?
Beyond Health policy itself, the audience over-indexes on Preacher (comics) (9.14×), Stradivarius (1.97×), Pillow (1.71×), and Eco Friendly Living (4.25×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Health policy. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.