A data profile of the people who buy, follow and care about Health policy in United Kingdom — modelled from more than twelve digital signal sources. Health policy has an estimated audience of 3,861,379 people in United Kingdom.
The average Health policy fan in United Kingdom is 47.7 years old, more female, and lives primarily in England.
The audience is concentrated in England, South East, North West.
Top brand affinities include Wikipedia, Philanthropy, Hobby, with strongest over-indexing on Wikipedia (5.13× the country average).
Demographically, the Health policy audience skews more female with an average age of 47.7, and over-indexes on personality traits such as Convenience Orientation, Mindfulness.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 12 regions tracked by Rascasse.
The typical Health policy fan in United Kingdom is more female, around 47.7 years old, with strong Convenience Orientation tendencies and a notable affinity for Wikipedia.
The key figures that characterise the Health policy profile in United Kingdom.
65.1% are female, 34.9% are male, average age 47.7.
| Metric | Value |
|---|---|
| Female | 65.1% |
| Male | 34.9% |
| Average age | 47.7 |
| Estimated audience size | 3,861,379 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 5% | |
| 20-29 | 12% | |
| 30-39 | 17% | |
| 40-49 | 24% | |
| 50+ | 42% |
of the worldwide Health policy audience comes from United Kingdom.
| Country | Share |
|---|---|
| United States | 38.4% |
| United Kingdom | 6.8% |
| Spain | 4.2% |
Where the Health policy audience in United Kingdom is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | England | ~3M | 1.23× | |
| 02 | West Midlands | ~200K | 1.14× | |
| 03 | Yorkshire and the Humber | ~300K | 1.03× | |
| 04 | East of England | ~400K | 1.02× | |
| 05 | South West | ~300K | 1.02× | |
| 06 | South East | ~500K | 1.01× | |
| 07 | Northern Ireland | ~100K | 1.01× | |
| 08 | North East | ~100K | 1.00× | |
| 09 | Scotland | ~300K | 0.99× | |
| 10 | East Midlands | ~300K | 0.98× | |
| 11 | Wales | ~200K | 0.96× | |
| 12 | North West | ~400K | 0.91× |
The strongest cross-interests of the Health policy audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Wikipedia | Internet & Social Media | 5.13× | ||
| 02 | Mineral water | Food & Beverages | 4.67× | ||
| 03 | Adoption | Kids & Family | 4.35× | ||
| 04 | Political science | Business & Career | 4.03× | ||
| 05 | Pharmacy | Business & Career | 3.75× | ||
| 06 | Philanthropy | Arts & Culture | 3.65× | ||
| 07 | Non-alcoholic beverage | Food & Beverages | 3.54× | ||
| 08 | Cappuccino | Food & Beverages | 3.49× | ||
| 09 | Risk management | Business & Career | 3.46× | ||
| 10 | Satire | Literature | 2.88× | ||
| 11 | Mobile home | Cars & Mobility | 2.82× | ||
| 12 | Refrigerator | Home & Garden | 2.78× | ||
| 13 | Volunteering | Politics & Society | 2.72× | ||
| 14 | Genetics | Kids & Family | 2.35× | ||
| 15 | Hobby | Home & Garden | 2.33× | ||
| 16 | Health care | Business & Career | 2.17× | ||
| 17 | Politics | Politics & Society | 2.02× | ||
| 18 | Nonprofit organization | Politics & Society | 2.00× | ||
| 19 | Aldi | Shopping | 1.81× | ||
| 20 | Kitchen | Home & Garden | 1.55× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Convenience Orientation | PREMIUM | 1.61× | |
| Mindfulness | BALANCE | 1.59× | |
| Tradition | CONSERVATISM | 1.59× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Luxury Orientation | PREMIUM | 0.62× | |
| Design Affinity | PREMIUM | 0.86× | |
| Sustainability | BALANCE | 0.91× |
Health policy has an estimated audience of 3,861,379 people in United Kingdom, concentrated in England and South East.
65.1% of Health policy fans are female, 34.9% are male, with an average age of 47.7 years.
Health policy fans show strongest brand affinity for Wikipedia (5.13×), Philanthropy (3.65×), and Hobby (2.33×) over the country average.
Health policy fans in United Kingdom are most concentrated in England (reach ~3M), South East (reach ~500K), and North West (reach ~400K). These three regions account for the largest share of the active audience.
Beyond Health policy itself, the audience over-indexes on Philanthropy (3.65×), Hobby (2.33×), Pharmacy (3.75×), and Volunteering (2.72×) compared to the United Kingdom average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United Kingdom who actively search for Health policy. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United Kingdom. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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