Rascasse Audience Intelligence

Karl Marx Audience in Germany

A data profile of the people who buy, follow and care about Karl Marx in Germany — modelled from more than twelve digital signal sources. Karl Marx has an estimated audience of 920,215 people in Germany.

#1among Philosopher in Germany#1023among Person in Germany#104in Literature

The average Karl Marx fan in Germany is 40.9 years old, balanced, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include Tagesschau, Wikipedia, Politics, with strongest over-indexing on Tagesschau (4.7× the country average).

Demographically, the Karl Marx audience skews balanced with an average age of 40.9, and over-indexes on personality traits such as Spirituality, Individualism.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Karl Marx fan in Germany is balanced, around 40.9 years old, with strong Spirituality tendencies and a notable affinity for Tagesschau.

Category: Literature · Type: Person · Subtype: Philosopher

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Karl Marx profile in Germany.

Audience size
920K
in Germany
Gender
49.1%♀
50.9% male
Age
40.9
average years
Country rank
#7016
Person in Germany
Fig. 01

Search interest · 12-month trend

-5%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Karl Marx fans

49.1% are female, 50.9% are male, average age 40.9.

Fig. 02

Gender split

49.1%
Female
50.9%
Male
Demographic split for Karl Marx audience in Germany
MetricValue
Female49.1%
Male50.9%
Average age40.9
Estimated audience size920,215
Fig. 03

Age distribution

Ø 40.9
average years
Age distribution of the Karl Marx audience in Germany
Age bracketShare%
16-1918%
20-2916%
30-3918%
40-4924%
50+24%
Fig. 04

Worldwide distribution

7.1%

of the worldwide Karl Marx audience comes from Germany.

Worldwide audience distribution share by country for Karl Marx
CountryShare
United States17.7%
Brazil11.8%
Germany7.1%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Karl Marx audience in Germany is strongest.

Fig. 05

Top regions by affinity

Karl Marx fans by region: top regions in Germany
#RegionReachAffinity×
01Sachsen~70K1.45×
02Berlin~60K1.45×
03Rheinland-Pfalz~60K1.25×
04Thüringen~20K1.07×
05Brandenburg~30K1.04×
06Sachsen-Anhalt~20K1.02×
07Hessen~70K0.97×
08Mecklenburg-Vorpommern~20K0.96×
09Bremen~7K0.95×
10Hamburg~20K0.93×
11Nordrhein-Westfalen~200K0.87×
12Niedersachsen~80K0.87×
13Saarland~9K0.83×
14Baden-Württemberg~100K0.82×
15Bayern~100K0.78×
16Schleswig-Holstein~30K0.78×
Fig. 06

Affinity by region

Affinity by region — Karl Marx, Germany
0.78×1.00×1.45×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Karl Marx audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Karl Marx audience
#·InterestCategoryAffinity×
01Social philosophyPolitics & Society15.66×
02AleppoTravel & Leisure10.70×
03DamascusTravel & Leisure9.91×
04HomsTravel & Leisure9.46×
05Urban horticultureHome & Garden8.99×
06Political scienceBusiness & Career8.02×
07IndividualPolitics & Society6.62×
08Friedrich MerzPolitics & Society6.43×
09LawBusiness & Career4.99×
10Social scienceBusiness & Career4.89×
11TagesschauMovies & TV4.70×
12WikipediaInternet & Social Media4.67×
13PoliticsPolitics & Society4.49×
14EconomicsBusiness & Career4.39×
15ZDFMovies & TV4.28×
16TrainingSports3.93×
17PleasurePolitics & Society3.70×
18ScienceBusiness & Career3.57×
19Social networkInternet & Social Media3.03×
20BildNews2.75×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Karl Marx audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Karl Marx audience · What stands out
TraitClusterDeviationScore
SpiritualityBALANCE3.91×
IndividualismJOY2.85×
Community OrientationOPEN2.19×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Karl Marx audience · Rather not
TraitClusterDeviationScore
Risk AppetiteTHRILL0.61×
Quality AwarenessPREMIUM0.91×
Luxury OrientationPREMIUM0.93×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Karl Marx have in Germany?

Karl Marx has an estimated audience of 920,215 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Karl Marx fans?

49.1% of Karl Marx fans are female, 50.9% are male, with an average age of 40.9 years.

03

Which brands do Karl Marx fans like most?

Karl Marx fans show strongest brand affinity for Tagesschau (4.7×), Wikipedia (4.67×), and Politics (4.49×) over the country average.

04

Where do Karl Marx fans live in Germany?

Karl Marx fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~200K), Bayern (reach ~100K), and Baden-Württemberg (reach ~100K). These three regions account for the largest share of the active audience.

05

What other brands do Karl Marx fans also like?

Beyond Karl Marx itself, the audience over-indexes on Wikipedia (4.67×), Politics (4.49×), Damascus (9.91×), and Political science (8.02×) compared to the Germany average.

Appendix

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How to read this data

Audience size is the estimated number of people in Germany who actively search for Karl Marx. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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