Karl Marx Audience in Germany

Karl Marx has an estimated audience of 916,625 people in Germany. 49.1% are female, 50.9% are male, average age 40.9. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Tagesschau, Wikipedia, Politics, Damascus, Political science.
The average Karl Marx fan in Germany is 40.9 years old, balanced, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Tagesschau, Wikipedia, Politics, with strongest over-indexing on Tagesschau (4.7× the country average). Demographically, the Karl Marx audience skews balanced with an average age of 40.9, and over-indexes on personality traits such as Need for Security, Pet Ownership. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Literature · Type: Person · Subtype: Philosopher
Demographics of Karl Marx fans
| Metric | Value |
|---|---|
| Female | 49.1% |
| Male | 50.9% |
| Average age | 40.9 |
| Estimated audience size | 916,625 |
Audience persona
The typical Karl Marx fan in Germany is balanced, around 40.9 years old, with strong Need for Security tendencies and a notable affinity for Tagesschau.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 176,967 | 0.88× |
| Bayern | 115,713 | 0.79× |
| Baden-Württemberg | 103,691 | 0.83× |
| Niedersachsen | 78,764 | 0.88× |
| Hessen | 68,483 | 0.98× |
| Sachsen | 65,037 | 1.45× |
| Berlin | 63,517 | 1.55× |
| Rheinland-Pfalz | 57,731 | 1.26× |
| Brandenburg | 29,454 | 1.04× |
| Schleswig-Holstein | 25,110 | 0.76× |
| Thüringen | 24,054 | 1.03× |
| Sachsen-Anhalt | 22,624 | 0.95× |
| Hamburg | 19,838 | 0.96× |
| Mecklenburg-Vorpommern | 16,171 | 0.92× |
| Saarland | 8,890 | 0.79× |
| Bremen | 7,304 | 0.93× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Tagesschau | 4.7× | Movies & TV |
| Wikipedia | 4.67× | Internet & Social Media |
| Politics | 4.49× | Politics & Society |
| Damascus | 9.91× | Travel & Leisure |
| Political science | 8.02× | Business & Career |
| Aleppo | 10.7× | Travel & Leisure |
| Friedrich Merz | 6.43× | Politics & Society |
| Law | 4.99× | Business & Career |
| Urban horticulture | 8.99× | Home & Garden |
| Economics | 4.39× | Business & Career |
| ZDF | 4.28× | Movies & TV |
| Training | 3.93× | Sports |
| Science | 3.57× | Business & Career |
| Social philosophy | 15.66× | Politics & Society |
| Social science | 4.89× | Business & Career |
| Homs | 9.46× | Travel & Leisure |
| Bild | 2.75× | News |
| Social network | 3.03× | Internet & Social Media |
| Individual | 6.62× | Politics & Society |
| Pleasure | 3.7× | Politics & Society |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Need for Security | CONSERVATISM | 1.97 |
| Pet Ownership | JOY | 1.63 |
| Community Orientation | OPEN | 1.61 |
| Sustainability | BALANCE | 1.5 |
| Urban Lifestyle | OPEN | 1.48 |
| LGBTQ+ Identity | OPEN | 1.43 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 17.5% |
| Brazil | 12.5% |
| Germany | 7.3% |
See Karl Marx audiences in other countries
More Philosopher audiences in Germany
- Sigmund Freud (726,821)
- Plato (672,460)
- Aristotle (599,264)
- Immanuel Kant (551,823)
- Socrates (487,974)
Frequently asked questions
How many fans does Karl Marx have in Germany?
Karl Marx has an estimated audience of 916,625 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Karl Marx fans?
49.1% of Karl Marx fans are female, 50.9% are male, with an average age of 40.9 years.
Which brands do Karl Marx fans like most?
Karl Marx fans show strongest brand affinity for Tagesschau (4.7×), Wikipedia (4.67×), and Politics (4.49×) over the country average.
Where do Karl Marx fans live in Germany?
Karl Marx fans in Germany are most concentrated in Nordrhein-Westfalen (reach 176,967), Bayern (reach 115,713), and Baden-Württemberg (reach 103,691). These three regions account for the largest share of the active audience.
What other brands do Karl Marx fans also like?
Beyond Karl Marx itself, the audience over-indexes on Wikipedia (4.67×), Politics (4.49×), Damascus (9.91×), and Political science (8.02×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Karl Marx. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.