Rascasse Audience Intelligence

Neuroscience Audience in United States

A data profile of the people who buy, follow and care about Neuroscience in United States — modelled from more than twelve digital signal sources. Neuroscience has an estimated audience of 26,249,078 people in United States.

#58among Field of study in United States#777among Topic in United States#137in Business & Career

The average Neuroscience fan in United States is 43.1 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, New York.

Top brand affinities include Psychology, Medicine, Sleep, with strongest over-indexing on Psychology (2.5× the country average).

Demographically, the Neuroscience audience skews more female with an average age of 43.1, and over-indexes on personality traits such as Mindfulness, Community Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Neuroscience fan in United States is more female, around 43.1 years old, with strong Mindfulness tendencies and a notable affinity for Psychology.

Category: Business & Career · Type: Topic · Subtype: Field of study

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Neuroscience profile in United States.

Audience size
26.2M
in United States
Gender
62.9%♀
37.1% male
Age
43.1
average years
Country rank
#1137
Topic in United States
Fig. 01

Search interest · 12-month trend

+10%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Neuroscience fans

62.9% are female, 37.1% are male, average age 43.1.

Fig. 02

Gender split

62.9%
Female
37.1%
Male
Demographic split for Neuroscience audience in United States
MetricValue
Female62.9%
Male37.1%
Average age43.1
Estimated audience size26,249,078
Fig. 03

Age distribution

Ø 43.1
average years
Age distribution of the Neuroscience audience in United States
Age bracketShare%
16-1913%
20-2916%
30-3919%
40-4923%
50+30%
Fig. 04

Worldwide distribution

27.6%

of the worldwide Neuroscience audience comes from United States.

Worldwide audience distribution share by country for Neuroscience
CountryShare
United States27.6%
Brazil8.2%
Italy5.7%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Neuroscience audience in United States is strongest.

Fig. 05

Top regions by affinity

Neuroscience fans by region: top regions in United States
#RegionReachAffinity×
01Wisconsin~600K1.49×
02Massachusetts~700K1.39×
03California~4M1.31×
04New Jersey~800K1.24×
05Maryland~600K1.23×
06Virginia~800K1.19×
07Connecticut~300K1.18×
08Rhode Island~100K1.17×
09New York~1.5M1.15×
10Illinois~1M1.15×
11Georgia~900K1.15×
12Pennsylvania~1M1.12×
13Washington~600K1.11×
14Texas~2.5M1.10×
15Hawaii~100K1.10×
16Indiana~500K1.09×
17North Carolina~900K1.08×
18Minnesota~400K1.08×
19New Mexico~100K1.07×
20Washington, District of Columbia~80K1.06×
21Delaware~80K1.06×
22Vermont~50K1.06×
23Ohio~800K1.04×
24Louisiana~300K1.03×
25Michigan~700K1.02×
26Arizona~500K1.02×
27Nevada~300K1.00×
28Kentucky~300K0.98×
29Oregon~300K0.96×
30Alabama~300K0.95×
31Florida~1.5M0.94×
32Utah~200K0.93×
33New Hampshire~100K0.93×
34Mississippi~200K0.92×
35Colorado~400K0.90×
36Tennessee~500K0.89×
37South Carolina~400K0.89×
38Oklahoma~300K0.88×
39Missouri~400K0.87×
40West Virginia~100K0.87×
41Maine~80K0.87×
42Alaska~50K0.87×
43Arkansas~200K0.85×
44Nebraska~100K0.85×
45Montana~60K0.85×
46South Dakota~50K0.85×
47Iowa~200K0.83×
48Idaho~100K0.81×
49North Dakota~40K0.81×
50Kansas~200K0.80×
Fig. 06

Affinity by region

Affinity by region — Neuroscience, United States
0.80×1.00×1.49×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Neuroscience audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Neuroscience audience
#·InterestCategoryAffinity×
01Slacker (music service)Music & Radio8.43×
02Cognitive scienceHealth3.73×
03MemoryHealth2.86×
04PsychologyBusiness & Career2.50×
05VirusHealth2.36×
06SleepHealth2.17×
07MedicineBusiness & Career1.81×
08NutrientFood & Beverages1.75×
09Health careBusiness & Career1.68×
10Quality of lifeHealth1.68×
11MammalPets & Animals1.68×
12KnowledgeBusiness & Career1.66×
13Personal developmentBusiness & Career1.65×
14ResearchBusiness & Career1.65×
15PhilosophyBusiness & Career1.57×
16HistoryLiterature1.57×
17HappinessHealth1.56×
18LearningBusiness & Career1.56×
19NatureHome & Garden1.54×
20PinterestInternet & Social Media1.51×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Neuroscience audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Neuroscience audience · What stands out
TraitClusterDeviationScore
MindfulnessBALANCE1.86×
Community OrientationOPEN1.45×
SpiritualityBALANCE1.42×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Neuroscience audience · Rather not
TraitClusterDeviationScore
Pet OwnershipJOY1.07×
Luxury OrientationPREMIUM1.07×
Urban LifestyleOPEN1.08×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Neuroscience have in United States?

Neuroscience has an estimated audience of 26,249,078 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Neuroscience fans?

62.9% of Neuroscience fans are female, 37.1% are male, with an average age of 43.1 years.

03

Which brands do Neuroscience fans like most?

Neuroscience fans show strongest brand affinity for Psychology (2.5×), Medicine (1.81×), and Sleep (2.17×) over the country average.

04

Where do Neuroscience fans live in United States?

Neuroscience fans in United States are most concentrated in California (reach ~4M), Texas (reach ~2.5M), and New York (reach ~1.5M). These three regions account for the largest share of the active audience.

05

What other brands do Neuroscience fans also like?

Beyond Neuroscience itself, the audience over-indexes on Medicine (1.81×), Sleep (2.17×), Nature (1.54×), and Memory (2.86×) compared to the United States average.

Appendix

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Related profiles, rankings and the same audience in other markets.

More Field of study audiences in United States

See Neuroscience audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Neuroscience. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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