A data profile of the people who buy, follow and care about Cognitive science in United States — modelled from more than twelve digital signal sources. Cognitive science has an estimated audience of 17,196,498 people in United States.
The average Cognitive science fan in United States is 42.5 years old, more female, and lives primarily in California.
The audience is concentrated in California, New York, Texas.
Top brand affinities include Neuroscience, Genetics, Britney Spears, with strongest over-indexing on Neuroscience (3.73× the country average).
Demographically, the Cognitive science audience skews more female with an average age of 42.5, and over-indexes on personality traits such as Spirituality, Community Orientation.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Cognitive science fan in United States is more female, around 42.5 years old, with strong Spirituality tendencies and a notable affinity for Neuroscience.
The key figures that characterise the Cognitive science profile in United States.
65.2% are female, 34.8% are male, average age 42.5.
| Metric | Value |
|---|---|
| Female | 65.2% |
| Male | 34.8% |
| Average age | 42.5 |
| Estimated audience size | 17,196,498 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 15% | |
| 20-29 | 16% | |
| 30-39 | 19% | |
| 40-49 | 22% | |
| 50+ | 29% |
Where the Cognitive science audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | California | ~8.5M | 4.63× | |
| 02 | New Jersey | ~900K | 2.06× | |
| 03 | Connecticut | ~300K | 1.95× | |
| 04 | Massachusetts | ~600K | 1.70× | |
| 05 | New York | ~1.5M | 1.53× | |
| 06 | Virginia | ~600K | 1.44× | |
| 07 | Delaware | ~70K | 1.43× | |
| 08 | Maryland | ~400K | 1.33× | |
| 09 | Washington | ~400K | 1.29× | |
| 10 | Nebraska | ~100K | 1.29× | |
| 11 | Washington, District of Columbia | ~60K | 1.25× | |
| 12 | Pennsylvania | ~700K | 1.16× | |
| 13 | Illinois | ~700K | 1.15× | |
| 14 | Michigan | ~500K | 1.15× | |
| 15 | Rhode Island | ~60K | 1.12× | |
| 16 | Georgia | ~600K | 1.11× | |
| 17 | New Hampshire | ~70K | 1.10× | |
| 18 | Hawaii | ~80K | 1.07× | |
| 19 | Vermont | ~30K | 1.00× | |
| 20 | Indiana | ~300K | 0.97× | |
| 21 | Texas | ~1.5M | 0.95× | |
| 22 | Minnesota | ~200K | 0.94× | |
| 23 | Oregon | ~200K | 0.94× | |
| 24 | Alaska | ~30K | 0.94× | |
| 25 | North Dakota | ~30K | 0.93× | |
| 26 | North Carolina | ~500K | 0.91× | |
| 27 | South Dakota | ~40K | 0.91× | |
| 28 | Maine | ~60K | 0.90× | |
| 29 | Montana | ~40K | 0.89× | |
| 30 | Nevada | ~100K | 0.87× | |
| 31 | West Virginia | ~70K | 0.86× | |
| 32 | Arizona | ~300K | 0.84× | |
| 33 | New Mexico | ~70K | 0.84× | |
| 34 | Idaho | ~70K | 0.84× | |
| 35 | Colorado | ~200K | 0.83× | |
| 36 | Mississippi | ~100K | 0.82× | |
| 37 | Wisconsin | ~200K | 0.80× | |
| 38 | Utah | ~100K | 0.80× | |
| 39 | Arkansas | ~100K | 0.80× | |
| 40 | Kansas | ~100K | 0.80× | |
| 41 | Louisiana | ~200K | 0.79× | |
| 42 | Iowa | ~100K | 0.79× | |
| 43 | Kentucky | ~200K | 0.77× | |
| 44 | Oklahoma | ~100K | 0.77× | |
| 45 | Ohio | ~400K | 0.75× | |
| 46 | Missouri | ~200K | 0.75× | |
| 47 | Tennessee | ~200K | 0.72× | |
| 48 | Alabama | ~200K | 0.71× | |
| 49 | South Carolina | ~200K | 0.70× | |
| 50 | Florida | ~800K | 0.67× |
The strongest cross-interests of the Cognitive science audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Neuroscience | Business & Career | 3.73× | ||
| 02 | Non-alcoholic beverage | Food & Beverages | 3.00× | ||
| 03 | Web server | Technology & Electronics | 2.76× | ||
| 04 | Britney Spears | Music & Radio | 2.70× | ||
| 05 | Genetics | Kids & Family | 2.41× | ||
| 06 | Political science | Business & Career | 2.27× | ||
| 07 | Detroit Tigers | Sports | 1.94× | ||
| 08 | Nostalgia | Home & Garden | 1.92× | ||
| 09 | Subscription business model | Shopping | 1.79× | ||
| 10 | Real property | Home & Garden | 1.74× | ||
| 11 | University | Business & Career | 1.72× | ||
| 12 | Tradition | Politics & Society | 1.71× | ||
| 13 | Pharmacy | Business & Career | 1.68× | ||
| 14 | Drawing | Home & Garden | 1.67× | ||
| 15 | Biology | Health | 1.66× | ||
| 16 | Radio | Technology & Electronics | 1.63× | ||
| 17 | Pizza Hut | Food & Beverages | 1.62× | ||
| 18 | Self care | Health | 1.52× | ||
| 19 | Happiness | Health | 1.51× | ||
| 20 | Subway | Food & Beverages | 1.50× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Spirituality | BALANCE | 1.68× | |
| Community Orientation | OPEN | 1.60× | |
| Patriotism | CONSERVATISM | 1.58× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Luxury Orientation | PREMIUM | 0.68× | |
| Design Affinity | PREMIUM | 0.73× | |
| Pet Ownership | JOY | 0.79× |
Cognitive science has an estimated audience of 17,196,498 people in United States, concentrated in California and New York.
65.2% of Cognitive science fans are female, 34.8% are male, with an average age of 42.5 years.
Cognitive science fans show strongest brand affinity for Neuroscience (3.73×), Genetics (2.41×), and Britney Spears (2.7×) over the country average.
Cognitive science fans in United States are most concentrated in California (reach ~8.5M), New York (reach ~1.5M), and Texas (reach ~1.5M). These three regions account for the largest share of the active audience.
Beyond Cognitive science itself, the audience over-indexes on Genetics (2.41×), Britney Spears (2.7×), Happiness (1.51×), and Non-alcoholic beverage (3×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Cognitive science. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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