Rascasse Audience Intelligence

Biology Audience in United States

A data profile of the people who buy, follow and care about Biology in United States — modelled from more than twelve digital signal sources. Biology has an estimated audience of 34,810,966 people in United States.

#41among Field of study in United States#510among Topic in United States#26in Health

The average Biology fan in United States is 42.6 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Nutrient, Funk, Medicine, with strongest over-indexing on Nutrient (2.59× the country average).

Demographically, the Biology audience skews more female with an average age of 42.6, and over-indexes on personality traits such as Creativity, DIY Mentality.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Biology fan in United States is more female, around 42.6 years old, with strong Creativity tendencies and a notable affinity for Nutrient.

Category: Health · Type: Topic · Subtype: Field of study

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Biology profile in United States.

Audience size
34.8M
in United States
Gender
61.2%♀
38.8% male
Age
42.6
average years
Country rank
#722
Topic in United States
Fig. 01

Search interest · 12-month trend

-8%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Biology fans

61.2% are female, 38.8% are male, average age 42.6.

Fig. 02

Gender split

61.2%
Female
38.8%
Male
Demographic split for Biology audience in United States
MetricValue
Female61.2%
Male38.8%
Average age42.6
Estimated audience size34,810,966
Fig. 03

Age distribution

Ø 42.6
average years
Age distribution of the Biology audience in United States
Age bracketShare%
16-1914%
20-2916%
30-3918%
40-4922%
50+29%
Fig. 04

Worldwide distribution

22.3%

of the worldwide Biology audience comes from United States.

Worldwide audience distribution share by country for Biology
CountryShare
United States22.3%
Italy5.0%
United Kingdom4.7%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Biology audience in United States is strongest.

Fig. 05

Top regions by affinity

Biology fans by region: top regions in United States
#RegionReachAffinity×
01Mississippi~400K1.38×
02Georgia~1.5M1.31×
03Louisiana~600K1.28×
04Texas~4M1.27×
05California~5M1.25×
06Florida~3M1.25×
07New Mexico~200K1.25×
08North Carolina~1.5M1.21×
09Alabama~600K1.18×
10Hawaii~200K1.17×
11Maryland~700K1.15×
12Oklahoma~400K1.13×
13Virginia~900K1.08×
14South Carolina~600K1.07×
15West Virginia~200K1.07×
16Washington~700K1.06×
17Arkansas~300K1.06×
18New York~2M1.05×
19Tennessee~700K1.05×
20Indiana~700K1.05×
21Arizona~700K1.04×
22Pennsylvania~1M1.01×
23Nevada~300K1.01×
24Kansas~300K1.01×
25Alaska~80K1.01×
26New Jersey~900K1.00×
27Kentucky~400K1.00×
28Washington, District of Columbia~100K0.99×
29Nebraska~200K0.98×
30North Dakota~70K0.98×
31Illinois~1M0.95×
32Michigan~900K0.95×
33Missouri~500K0.95×
34Utah~300K0.93×
35Oregon~400K0.92×
36Ohio~1M0.91×
37Massachusetts~600K0.91×
38Minnesota~500K0.91×
39Delaware~90K0.90×
40South Dakota~70K0.90×
41Connecticut~300K0.89×
42Iowa~300K0.89×
43Idaho~200K0.88×
44Rhode Island~100K0.87×
45Montana~80K0.86×
46Colorado~400K0.79×
47Wisconsin~400K0.79×
48Maine~100K0.79×
49Vermont~50K0.79×
50New Hampshire~100K0.76×
Fig. 06

Affinity by region

Affinity by region — Biology, United States
0.76×1.00×1.38×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Biology audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Biology audience
#·InterestCategoryAffinity×
01FunkMusic & Radio3.17×
02NutrientFood & Beverages2.59×
03VirusHealth2.50×
04MammalPets & Animals1.89×
05MedicineBusiness & Career1.67×
06PsychologyBusiness & Career1.60×
07Old NavyFashion & Accessoires1.60×
08Quality of lifeHealth1.59×
09EatingFood & Beverages1.58×
10SkinBeauty & Wellness1.58×
11CatsPets & Animals1.57×
12Kohl'sShopping1.57×
13Health careBusiness & Career1.56×
14HistoryLiterature1.55×
15Women's clothingFashion & Accessoires1.55×
16NatureHome & Garden1.53×
17U.S. stateTravel & Leisure1.52×
18MoneyBusiness & Career1.51×
19HappinessHealth1.50×
20PinterestInternet & Social Media1.50×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Biology audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Biology audience · What stands out
TraitClusterDeviationScore
CreativityOPEN1.38×
DIY MentalityTHRILL1.37×
TraditionCONSERVATISM1.36×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Biology audience · Rather not
TraitClusterDeviationScore
Urban LifestyleOPEN1.04×
Luxury OrientationPREMIUM1.06×
TravellingTHRILL1.07×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Biology have in United States?

Biology has an estimated audience of 34,810,966 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Biology fans?

61.2% of Biology fans are female, 38.8% are male, with an average age of 42.6 years.

03

Which brands do Biology fans like most?

Biology fans show strongest brand affinity for Nutrient (2.59×), Funk (3.17×), and Medicine (1.67×) over the country average.

04

Where do Biology fans live in United States?

Biology fans in United States are most concentrated in California (reach ~5M), Texas (reach ~4M), and Florida (reach ~3M). These three regions account for the largest share of the active audience.

05

What other brands do Biology fans also like?

Beyond Biology itself, the audience over-indexes on Funk (3.17×), Medicine (1.67×), Mammal (1.89×), and Nature (1.53×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Field of study audiences in United States

See Biology audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Biology. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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