Biology Audience in Germany
Biology has an estimated audience of 5,226,678 people in Germany. 61.6% are female, 38.4% are male, average age 40.0. Top regions: Nordrhein-Westfalen, Baden-Württemberg, Bayern. Top brand affinities: Nutrient, Discount stores, Energy, Online shopping, Business.
The average Biology fan in Germany is 40.0 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Baden-Württemberg, Bayern. Top brand affinities include Nutrient, Discount stores, Energy, with strongest over-indexing on Nutrient (5.12× the country average). Demographically, the Biology audience skews more female with an average age of 40.0, and over-indexes on personality traits such as Sustainability, Tradition. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Health · Type: Topic · Subtype: Field of study
Demographics of Biology fans
| Metric | Value |
|---|---|
| Female | 61.6% |
| Male | 38.4% |
| Average age | 40.0 |
| Estimated audience size | 5,226,678 |
Audience persona
The typical Biology fan in Germany is more female, around 40.0 years old, with strong Sustainability tendencies and a notable affinity for Nutrient.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 1,302,448 | 1.14× |
| Baden-Württemberg | 607,834 | 0.85× |
| Bayern | 530,837 | 0.63× |
| Niedersachsen | 511,210 | 1.01× |
| Hessen | 384,214 | 0.96× |
| Sachsen | 377,198 | 1.47× |
| Rheinland-Pfalz | 243,359 | 0.93× |
| Berlin | 213,449 | 0.91× |
| Brandenburg | 205,650 | 1.27× |
| Schleswig-Holstein | 174,265 | 0.93× |
| Sachsen-Anhalt | 155,856 | 1.15× |
| Thüringen | 146,395 | 1.1× |
| Mecklenburg-Vorpommern | 105,960 | 1.06× |
| Hamburg | 95,667 | 0.81× |
| Saarland | 47,147 | 0.73× |
| Bremen | 46,381 | 1.04× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Nutrient | 5.12× | Food & Beverages |
| Discount stores | 2.81× | Shopping |
| Energy | 4.03× | Home & Garden |
| Online shopping | 2.19× | Shopping |
| Business | 2.3× | Business & Career |
| Shopping | 2.01× | Shopping |
| Beauty | 2.1× | Beauty & Wellness |
| Aral AG | 2.95× | Cars & Mobility |
| Software | 2.25× | Technology & Electronics |
| Clothing | 1.95× | Fashion & Accessoires |
| Mammal | 3.52× | Pets & Animals |
| Design | 1.97× | Home & Garden |
| Cooking | 2.21× | Food & Beverages |
| Garden | 2.26× | Home & Garden |
| Restaurants | 2× | Food & Beverages |
| Current events | 2.19× | Arts & Culture |
| REWE | 2.29× | Shopping |
| Shoes | 2.23× | Fashion & Accessoires |
| Germany | 1.66× | Travel & Leisure |
| Cosmetics | 2.19× | Beauty & Wellness |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Sustainability | BALANCE | 1.5 |
| Tradition | CONSERVATISM | 1.35 |
| Healthy Lifestyle | BALANCE | 1.29 |
| Pet Ownership | JOY | 1.28 |
| Indulgence | JOY | 1.26 |
| DIY Mentality | THRILL | 1.24 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 22.3% |
| Italy | 5.0% |
| United Kingdom | 4.7% |
See Biology audiences in other countries
More Field of study audiences in Germany
- Music (36,021,786)
- Politics and social issues (25,114,359)
- Architecture (15,753,302)
- Advertising (15,166,229)
- Psychology (15,090,985)
Frequently asked questions
How many fans does Biology have in Germany?
Biology has an estimated audience of 5,226,678 people in Germany, concentrated in Nordrhein-Westfalen and Baden-Württemberg.
What is the gender split and age of Biology fans?
61.6% of Biology fans are female, 38.4% are male, with an average age of 40.0 years.
Which brands do Biology fans like most?
Biology fans show strongest brand affinity for Nutrient (5.12×), Discount stores (2.81×), and Energy (4.03×) over the country average.
Where do Biology fans live in Germany?
Biology fans in Germany are most concentrated in Nordrhein-Westfalen (reach 1,302,448), Baden-Württemberg (reach 607,834), and Bayern (reach 530,837). These three regions account for the largest share of the active audience.
What other brands do Biology fans also like?
Beyond Biology itself, the audience over-indexes on Discount stores (2.81×), Energy (4.03×), Online shopping (2.19×), and Business (2.3×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Biology. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.