Quality of life Audience in United States

Quality of life logo

Quality of life has an estimated audience of 72,643,908 people in United States. 61.7% are female, 38.3% are male, average age 43.1. Top regions: California, Texas, Florida. Top brand affinities: Well-being, Personal development, Motivation, Texas Roadhouse, Self care.

The average Quality of life fan in United States is 43.1 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Well-being, Personal development, Motivation, with strongest over-indexing on Well-being (2.02× the country average). Demographically, the Quality of life audience skews more female with an average age of 43.1, and over-indexes on personality traits such as Sustainability, Mindfulness. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Health · Type: Topic

Demographics of Quality of life fans

Demographic split for Quality of life audience in United States
MetricValue
Female61.7%
Male38.3%
Average age43.1
Estimated audience size72,643,908

Audience persona

The typical Quality of life fan in United States is more female, around 43.1 years old, with strong Sustainability tendencies and a notable affinity for Well-being.

Top regions in United States

Top regions ranked by reach for Quality of life in United States
RegionReachAffinity
California9,025,0031.13×
Texas5,109,9120.82×
Florida3,986,5260.81×
New York3,879,0050.96×
Alabama3,510,0009.36×
Pennsylvania2,342,4310.96×
Georgia2,090,5950.93×
Ohio1,926,3780.86×
Illinois1,843,8880.76×
North Carolina1,801,8420.82×
Virginia1,765,3631×
Arizona1,718,8891.16×
New Jersey1,504,5710.81×
Tennessee1,445,7380.99×
Michigan1,433,6450.75×
Massachusetts1,419,2700.99×
Indiana1,359,0631.02×
Washington1,202,9440.83×
Maryland1,151,4020.92×
Missouri872,3440.74×
Minnesota805,2430.77×
Wisconsin800,5000.73×
Colorado797,8030.7×
Louisiana791,9970.85×
South Carolina782,6480.72×
Connecticut694,3890.95×
Oregon634,3770.76×
Oklahoma600,6540.74×
Kentucky575,7500.63×
Arkansas556,1640.93×
Nevada551,0780.78×
North Dakota441,7812.96×
Mississippi433,5850.72×
Kansas403,8560.71×
Utah399,6300.61×
Iowa376,2280.63×
Nebraska374,7391.03×
New Mexico348,1350.96×
Hawaii275,0750.88×
West Virginia241,6400.71×
Idaho224,8690.62×
Washington, District of Columbia216,9160.99×
New Hampshire182,7050.64×
Rhode Island142,9250.62×
Maine139,6290.54×
Delaware121,2030.6×
Montana116,3810.58×
Alaska104,2260.67×
South Dakota77,3960.46×
Vermont74,9890.59×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Quality of life audience
BrandAffinityCategory
Well-being2.02×Health
Personal development1.67×Business & Career
Motivation1.66×Business & Career
Texas Roadhouse1.56×Food & Beverages
Self care1.6×Health
Healthy habits1.92×Health
Healthy diet1.59×Health
Self-awareness2.06×Health
Charity and causes1.55×Business & Career
NBA playoffs1.63×Sports
Natural skin care1.94×Beauty & Wellness
Self-love1.59×Health
Men's Fitness1.69×Sports
Livemusic1.54×Music & Radio
Self-knowledge (psychology)2.55×Health
LongHorn Steakhouse1.93×Food & Beverages
Muscle & Fitness1.75×Sports
Self-confidence2.32×Health
Self-esteem1.73×Health
Self-help1.68×Health

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Quality of life audience
TraitClusterScore
SustainabilityBALANCE1.29
MindfulnessBALANCE1.29
ExtroversionTHRILL1.27
Healthy LifestyleBALANCE1.21
Family OrientationCONSERVATISM1.19
Design AffinityPREMIUM1.15

Worldwide distribution

Worldwide audience distribution share by country for Quality of life
CountryShare
United States18.9%
Brazil6.6%
Italy5.6%

See Quality of life audiences in other countries

More Health audiences in United States

Frequently asked questions

How many fans does Quality of life have in United States?

Quality of life has an estimated audience of 72,643,908 people in United States, concentrated in California and Texas.

What is the gender split and age of Quality of life fans?

61.7% of Quality of life fans are female, 38.3% are male, with an average age of 43.1 years.

Which brands do Quality of life fans like most?

Quality of life fans show strongest brand affinity for Well-being (2.02×), Personal development (1.67×), and Motivation (1.66×) over the country average.

Where do Quality of life fans live in United States?

Quality of life fans in United States are most concentrated in California (reach 9,025,003), Texas (reach 5,109,912), and Florida (reach 3,986,526). These three regions account for the largest share of the active audience.

What other brands do Quality of life fans also like?

Beyond Quality of life itself, the audience over-indexes on Personal development (1.67×), Motivation (1.66×), Texas Roadhouse (1.56×), and Self care (1.6×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Quality of life. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.