Quality of life Audience in France
Quality of life has an estimated audience of 12,682,459 people in France. 65.5% are female, 34.5% are male, average age 44.9. Top regions: Île-de-France, Auvergne-Rhône-Alpes, Grand Est. Top brand affinities: Well-being, Personal development, Happiness, Self-awareness, Psychology.
The average Quality of life fan in France is 44.9 years old, more female, and lives primarily in Île-de-France. The audience is concentrated in Île-de-France, Auvergne-Rhône-Alpes, Grand Est. Top brand affinities include Well-being, Personal development, Happiness, with strongest over-indexing on Well-being (2.1× the country average). Demographically, the Quality of life audience skews more female with an average age of 44.9, and over-indexes on personality traits such as Patriotism, Urban Lifestyle. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 13 regions tracked by Rascasse.
Category: Health · Type: Topic
Demographics of Quality of life fans
| Metric | Value |
|---|---|
| Female | 65.5% |
| Male | 34.5% |
| Average age | 44.9 |
| Estimated audience size | 12,682,459 |
Audience persona
The typical Quality of life fan in France is more female, around 44.9 years old, with strong Patriotism tendencies and a notable affinity for Well-being.
Top regions in France
| Region | Reach | Affinity |
|---|---|---|
| Île-de-France | 2,686,850 | 1.18× |
| Auvergne-Rhône-Alpes | 1,210,242 | 0.81× |
| Grand Est | 860,835 | 0.84× |
| Hauts-de-France | 827,924 | 0.74× |
| Occitanie | 770,901 | 0.7× |
| Provence-Alpes-Côte d'Azur | 745,474 | 0.79× |
| Normandy | 712,276 | 1.15× |
| Nouvelle-Aquitaine | 661,819 | 0.59× |
| Bourgogne-Franche-Comté | 622,218 | 1.21× |
| Centre-Val de Loire | 564,012 | 1.18× |
| Pays de la Loire | 537,256 | 0.76× |
| Brittany | 501,996 | 0.81× |
| Corsica | 139,558 | 2.21× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Well-being | 2.1× | Health |
| Personal development | 1.94× | Business & Career |
| Happiness | 1.64× | Health |
| Self-awareness | 2.52× | Health |
| Psychology | 1.5× | Business & Career |
| Motivation | 1.86× | Business & Career |
| Aldi | 1.59× | Shopping |
| Self-knowledge (psychology) | 2.32× | Health |
| Organic food | 1.57× | Food & Beverages |
| Health care | 1.59× | Business & Career |
| Meditation | 1.66× | Health |
| Self-esteem | 2.12× | Health |
| Healthy diet | 1.82× | Health |
| Emotional intelligence | 2.57× | Health |
| Deal of the day | 1.87× | Shopping |
| Culinary art | 1.58× | Arts & Culture |
| Natural product | 1.64× | Food & Beverages |
| Organic product | 1.72× | Food & Beverages |
| Skin care | 1.58× | Beauty & Wellness |
| Self care | 1.77× | Health |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Patriotism | CONSERVATISM | 38.02 |
| Urban Lifestyle | OPEN | 7.98 |
| Mindfulness | BALANCE | 2.34 |
| Community Orientation | OPEN | 1.77 |
| Indulgence | JOY | 1.65 |
| Extroversion | THRILL | 1.27 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 18.9% |
| Brazil | 6.6% |
| Italy | 5.6% |
See Quality of life audiences in other countries
More Health audiences in France
- Entertainment (35,800,403)
- Food and drink (32,915,229)
- Sports (32,066,042)
- Arts and music (31,290,374)
- Shopping (30,309,529)
Frequently asked questions
How many fans does Quality of life have in France?
Quality of life has an estimated audience of 12,682,459 people in France, concentrated in Île-de-France and Auvergne-Rhône-Alpes.
What is the gender split and age of Quality of life fans?
65.5% of Quality of life fans are female, 34.5% are male, with an average age of 44.9 years.
Which brands do Quality of life fans like most?
Quality of life fans show strongest brand affinity for Well-being (2.1×), Personal development (1.94×), and Happiness (1.64×) over the country average.
Where do Quality of life fans live in France?
Quality of life fans in France are most concentrated in Île-de-France (reach 2,686,850), Auvergne-Rhône-Alpes (reach 1,210,242), and Grand Est (reach 860,835). These three regions account for the largest share of the active audience.
What other brands do Quality of life fans also like?
Beyond Quality of life itself, the audience over-indexes on Personal development (1.94×), Happiness (1.64×), Self-awareness (2.52×), and Psychology (1.5×) compared to the France average.
How to read this data
Audience size is the estimated number of people in France who actively search for Quality of life. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across France. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.