Rascasse Audience Intelligence

Quality of life Audience in India

A data profile of the people who buy, follow and care about Quality of life in India — modelled from more than twelve digital signal sources. Quality of life has an estimated audience of 12,268,835 people in India.

#240among Topic in India#4in Health

The average Quality of life fan in India is 33.7 years old, more male, and lives primarily in Maharashtra.

The audience is concentrated in Maharashtra, Uttar Pradesh, Tamil Nadu.

Category: Health · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-17.

Section 01

At a glance

The key figures that characterise the Quality of life profile in India.

Audience size
12.3M
in India
Gender
29.1%♀
70.9% male
Age
33.7
average years
Country rank
#310
Topic in India
Fig. 01

Search interest · 12-month trend

-26%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Quality of life fans

29.1% are female, 70.9% are male, average age 33.7.

Fig. 02

Gender split

29.1%
Female
70.9%
Male
Demographic split for Quality of life audience in India
MetricValue
Female29.1%
Male70.9%
Average age33.7
Estimated audience size12,268,835
Fig. 03

Age distribution

Ø 33.7
average years
Age distribution of the Quality of life audience in India
Age bracketShare%
16-1930%
20-2928%
30-3919%
40-4913%
50+11%
Fig. 04

Worldwide distribution

3.2%

of the worldwide Quality of life audience comes from India.

Worldwide audience distribution share by country for Quality of life
CountryShare
United States18.9%
Brazil6.6%
Italy5.6%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the India average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Quality of life audience in India is strongest.

Fig. 05

Top regions by affinity

Quality of life fans by region: top regions in India
#RegionReachAffinity×
01Goa~90K6.92×
02Sikkim~6K1.12×
03Nagaland~9K1.04×
04Mizoram~9K1.04×
05Arunachal Pradesh~8K1.03×
06Manipur~10K0.98×
07Meghalaya~10K0.97×
08Tripura~20K0.95×
09Chhattisgarh~70K0.89×
10Uttarakhand~50K0.89×
11Himachal Pradesh~40K0.89×
12Tamil Nadu~300K0.87×
13Jammu and Kashmir~50K0.84×
14Jharkhand~90K0.83×
15Karnataka~200K0.80×
16Kerala~100K0.80×
17Andhra Pradesh~100K0.79×
18Assam~100K0.79×
19Odisha~100K0.76×
20Punjab (region)~100K0.75×
21Haryana~100K0.72×
22Telangana~100K0.71×
23Maharashtra~400K0.70×
24Madhya Pradesh~200K0.69×
25Rajasthan~200K0.66×
26Bihar~200K0.66×
27Gujarat~200K0.65×
28West Bengal~200K0.63×
29Uttar Pradesh~300K0.56×
Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Health audiences in India

See Quality of life audiences in other countries

How to read this data

Audience size is the estimated number of people in India who actively search for Quality of life. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across India. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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