Healthy diet Audience in United States

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Healthy diet has an estimated audience of 45,725,775 people in United States. 62.9% are female, 37.1% are male, average age 43.3. Top regions: California, Texas, Florida. Top brand affinities: Autism Awareness, Diabetes mellitus awareness, Microblogging, Singer-songwriter, Income tax.

The average Healthy diet fan in United States is 43.3 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Autism Awareness, Diabetes mellitus awareness, Microblogging, with strongest over-indexing on Autism Awareness (19.03× the country average). Demographically, the Healthy diet audience skews more female with an average age of 43.3, and over-indexes on personality traits such as Healthy Lifestyle, Sustainability. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Health · Type: Topic

Demographics of Healthy diet fans

Demographic split for Healthy diet audience in United States
MetricValue
Female62.9%
Male37.1%
Average age43.3
Estimated audience size45,725,775

Audience persona

The typical Healthy diet fan in United States is more female, around 43.3 years old, with strong Healthy Lifestyle tendencies and a notable affinity for Autism Awareness.

Top regions in United States

Top regions ranked by reach for Healthy diet in United States
RegionReachAffinity
California5,159,2471.03×
Texas3,649,0320.93×
Florida2,959,7520.96×
New York2,837,3931.11×
Illinois1,554,3121.02×
Georgia1,540,6851.09×
North Carolina1,496,0061.09×
Pennsylvania1,488,1910.97×
Ohio1,382,6970.98×
Michigan1,181,1220.99×
New Jersey1,154,1470.99×
Virginia1,100,3800.99×
Tennessee1,044,2531.14×
Indiana955,9621.14×
Washington906,8750.99×
Massachusetts847,1000.94×
Arizona826,7900.89×
Maryland782,3331×
Missouri770,7191.05×
South Carolina720,6881.05×
Colorado694,3030.96×
Minnesota688,3381.05×
Louisiana660,5831.12×
Kentucky660,1131.15×
Alabama601,5320.94×
Wisconsin587,4160.85×
Oregon583,4241.11×
Oklahoma566,9041.12×
Mississippi461,9271.23×
Connecticut459,7461×
Nevada411,7580.93×
Utah397,7930.97×
Arkansas396,0201.05×
Kansas381,7891.06×
Iowa355,4350.94×
Washington, District of Columbia255,1771.86×
Hawaii239,9491.22×
New Mexico220,4590.96×
West Virginia218,6721.03×
Idaho211,7820.92×
Nebraska206,5550.9×
Maine148,4320.91×
New Hampshire145,0200.8×
South Dakota116,7791.1×
Rhode Island114,5730.79×
Delaware102,6040.81×
Montana99,7540.79×
North Dakota75,8030.81×
Alaska74,5130.76×
Vermont60,5190.75×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Healthy diet audience
BrandAffinityCategory
Autism Awareness19.03×Health
Diabetes mellitus awareness12.48×Health
Microblogging12.67×Technology & Electronics
Singer-songwriter5.51×Music & Radio
Income tax13.19×Business & Career
MSN3.05×News
Staples (Canada)3.98×Business & Career
Charles, Prince of Wales18.87×Politics & Society
Planet Fitness2.63×Sports
Wedding dress4.61×Fashion & Accessoires
Great Clips3.34×Beauty & Wellness
Hobby Lobby2.13×Home & Garden
Diaper bag3.63×Kids & Family
Aldi2.13×Shopping
Natural foods4.38×Food & Beverages
Do it yourself (DIY)1.74×Home & Garden
Lace wig2.86×Beauty & Wellness
Jack Black5.97×Movies & TV
Happiness1.59×Health
Nature1.51×Home & Garden

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Healthy diet audience
TraitClusterScore
Healthy LifestyleBALANCE1.45
SustainabilityBALANCE1.33
LGBTQ+ IdentityOPEN1.33
Family OrientationCONSERVATISM1.33
Design AffinityPREMIUM1.31
MindfulnessBALANCE1.3

Worldwide distribution

Worldwide audience distribution share by country for Healthy diet
CountryShare
United States20.1%
Brazil5.5%
United Kingdom4.7%

See Healthy diet audiences in other countries

More Health audiences in United States

Frequently asked questions

How many fans does Healthy diet have in United States?

Healthy diet has an estimated audience of 45,725,775 people in United States, concentrated in California and Texas.

What is the gender split and age of Healthy diet fans?

62.9% of Healthy diet fans are female, 37.1% are male, with an average age of 43.3 years.

Which brands do Healthy diet fans like most?

Healthy diet fans show strongest brand affinity for Autism Awareness (19.03×), Diabetes mellitus awareness (12.48×), and Microblogging (12.67×) over the country average.

Where do Healthy diet fans live in United States?

Healthy diet fans in United States are most concentrated in California (reach 5,159,247), Texas (reach 3,649,032), and Florida (reach 2,959,752). These three regions account for the largest share of the active audience.

What other brands do Healthy diet fans also like?

Beyond Healthy diet itself, the audience over-indexes on Diabetes mellitus awareness (12.48×), Microblogging (12.67×), Singer-songwriter (5.51×), and Income tax (13.19×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Healthy diet. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.