Rascasse Audience Intelligence

Betsy Ross Audience in United States

A data profile of the people who buy, follow and care about Betsy Ross in United States — modelled from more than twelve digital signal sources. Betsy Ross has an estimated audience of 804,127 people in United States.

#16among Fashion designer in United States#6323among Person in United States#1613in Politics & Society

The average Betsy Ross fan in United States is 49.3 years old, more male, and lives primarily in California.

The audience is concentrated in California, Pennsylvania, Texas.

Top brand affinities include Donald Trump, American Airlines, CNN, with strongest over-indexing on Donald Trump (2.52× the country average).

Demographically, the Betsy Ross audience skews more male with an average age of 49.3, and over-indexes on personality traits such as Individualism, Tradition.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Betsy Ross fan in United States is more male, around 49.3 years old, with strong Individualism tendencies and a notable affinity for Donald Trump.

Category: Politics & Society · Type: Person · Subtype: Fashion designer

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Betsy Ross profile in United States.

Audience size
804K
in United States
Gender
35.4%♀
64.6% male
Age
49.3
average years
Country rank
#27376
Person in United States
Fig. 01

Search interest · 12-month trend

+24%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Betsy Ross fans

35.4% are female, 64.6% are male, average age 49.3.

Fig. 02

Gender split

35.4%
Female
64.6%
Male
Demographic split for Betsy Ross audience in United States
MetricValue
Female35.4%
Male64.6%
Average age49.3
Estimated audience size804,127
Fig. 03

Age distribution

Ø 49.3
average years
Age distribution of the Betsy Ross audience in United States
Age bracketShare%
16-194%
20-297%
30-3914%
40-4930%
50+44%
Fig. 04

Worldwide distribution

96.7%

of the worldwide Betsy Ross audience comes from United States.

Worldwide audience distribution share by country for Betsy Ross
CountryShare
United States96.7%
Germany2.5%
Italy0.8%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Betsy Ross audience in United States is strongest.

Fig. 05

Top regions by affinity

Betsy Ross fans by region: top regions in United States
#RegionReachAffinity×
01Delaware~5K2.16×
02Pennsylvania~50K2.07×
03New Jersey~30K1.34×
04Washington, District of Columbia~3K1.27×
05Utah~8K1.21×
06West Virginia~4K1.18×
07Idaho~4K1.16×
08Kentucky~10K1.15×
09Tennessee~20K1.14×
10Louisiana~10K1.14×
11Oklahoma~10K1.13×
12Connecticut~8K1.08×
13North Dakota~2K1.06×
14Alabama~10K1.05×
15Mississippi~7K1.05×
16Maine~3K1.04×
17Montana~2K1.04×
18South Dakota~2K1.03×
19Indiana~10K1.01×
20Rhode Island~2K0.99×
21South Carolina~10K0.97×
22Kansas~6K0.97×
23North Carolina~20K0.96×
24Massachusetts~10K0.96×
25Missouri~10K0.96×
26New Hampshire~3K0.96×
27Virginia~20K0.94×
28Arkansas~6K0.94×
29Maryland~10K0.92×
30Iowa~6K0.92×
31New York~40K0.91×
32Alaska~1K0.90×
33Ohio~20K0.89×
34Nebraska~3K0.89×
35California~70K0.88×
36Illinois~20K0.88×
37Wisconsin~10K0.87×
38Vermont~1K0.86×
39Florida~40K0.85×
40Arizona~10K0.82×
41Colorado~10K0.82×
42Oregon~7K0.82×
43Georgia~20K0.81×
44Michigan~20K0.81×
45Texas~50K0.80×
46New Mexico~3K0.80×
47Minnesota~9K0.78×
48Washington~10K0.75×
49Nevada~5K0.71×
50Hawaii~2K0.66×
Fig. 06

Affinity by region

Affinity by region — Betsy Ross, United States
0.66×1.00×2.16×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Betsy Ross audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Betsy Ross audience
#·InterestCategoryAffinity×
01Freedom of speechPolitics & Society9.47×
02IndividualismPolitics & Society5.19×
03Baltimore OriolesSports4.82×
04National Rifle AssociationPolitics & Society4.29×
05Arnold SchwarzeneggerMovies & TV4.13×
06Atlanta BravesSports3.65×
07TraditionPolitics & Society3.08×
08Hardware storeHome & Garden2.99×
09American AirlinesTravel & Leisure2.89×
10Nonprofit organizationPolitics & Society2.61×
11Donald TrumpPolitics & Society2.52×
12Rail transportTravel & Leisure2.52×
13Discount TireShopping2.50×
14Home insuranceBusiness & Career2.34×
15CNNMovies & TV2.32×
16Charitable organizationPolitics & Society2.27×
17Barack ObamaPolitics & Society2.24×
18Online newspaperNews2.05×
19United Parcel ServiceBusiness & Career1.91×
20EnergyHome & Garden1.51×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Betsy Ross audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Betsy Ross audience · What stands out
TraitClusterDeviationScore
IndividualismJOY3.63×
TraditionCONSERVATISM3.08×
Community OrientationOPEN2.27×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Betsy Ross audience · Rather not
TraitClusterDeviationScore
MindfulnessBALANCE0.52×
Urban LifestyleOPEN0.55×
Design AffinityPREMIUM0.60×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Betsy Ross have in United States?

Betsy Ross has an estimated audience of 804,127 people in United States, concentrated in California and Pennsylvania.

02

What is the gender split and age of Betsy Ross fans?

35.4% of Betsy Ross fans are female, 64.6% are male, with an average age of 49.3 years.

03

Which brands do Betsy Ross fans like most?

Betsy Ross fans show strongest brand affinity for Donald Trump (2.52×), American Airlines (2.89×), and CNN (2.32×) over the country average.

04

Where do Betsy Ross fans live in United States?

Betsy Ross fans in United States are most concentrated in California (reach ~70K), Pennsylvania (reach ~50K), and Texas (reach ~50K). These three regions account for the largest share of the active audience.

05

What other brands do Betsy Ross fans also like?

Beyond Betsy Ross itself, the audience over-indexes on American Airlines (2.89×), CNN (2.32×), Freedom of speech (9.47×), and Tradition (3.08×) compared to the United States average.

Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Betsy Ross. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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