Top 40 Eyewears in United States
This curated ranking covers the 40 largest eyewears in United States, ordered by estimated audience size from Rascasse's anonymized search-behavior signals. Ray-Ban, Warby Parker and Oakley lead the list with a combined estimated audience of 17,316,328 people. Across all 40 entries the average audience size is 741,345, and the largest, Ray-Ban, reaches around 7,097,361 people in United States. Audience size is the estimated number of unique people in United States who actively engage with each eyewear, derived from search demand signals. Rankings reflect search-behavior signals collected across United States and are refreshed weekly.
Ranking
| Rank | Name | Audience size | Country share | Subtype | Category |
|---|---|---|---|---|---|
| 1 |  Ray-Ban |
7,097,361 | 20.1% | Eyewear | Fashion & Accessoires |
| 2 |  Warby Parker |
5,418,490 | 88.9% | Eyewear | Fashion & Accessoires |
| 3 |  Oakley |
4,800,477 | 25.6% | Eyewear | Fashion & Accessoires |
| 4 |  Sunglass Hut |
3,409,506 | 44.4% | Eyewear | Fashion & Accessoires |
| 5 |  Zenni Optical |
2,563,573 | 80.6% | Eyewear | Fashion & Accessoires |
| 6 |  Ray Ban Sunglasses |
1,016,825 | 53.2% | Eyewear | Fashion & Accessoires |
| 7 |  Tree Hut |
839,740 | 53.7% | Eyewear | Fashion & Accessoires |
| 8 |  Costa Sunglasses |
816,311 | 89.8% | Eyewear | Fashion & Accessoires |
| 9 |  Persol |
501,754 | 20.5% | Eyewear | Fashion & Accessoires |
| 10 |  Hawkers Co. |
375,013 | 10.5% | Eyewear | Fashion & Accessoires |
| 11 |  Carrera Sunglasses |
312,407 | 24.1% | Eyewear | Fashion & Accessoires |
| 12 |  Costa Del Mar |
289,147 | 74.6% | Eyewear | Fashion & Accessoires |
| 13 |  Knockaround Sunglasses |
259,744 | 88.0% | Eyewear | Fashion & Accessoires |
| 14 |  Knockaround |
247,686 | 58.6% | Eyewear | Fashion & Accessoires |
| 15 |  Essilor |
244,490 | 15.8% | Eyewear | Fashion & Accessoires |
| 16 |  Clearly.ca |
228,570 | 45.2% | Eyewear | Fashion & Accessoires |
| 17 |  Moscot |
203,815 | 16.2% | Eyewear | Fashion & Accessoires |
| 18 |  Arnette |
182,093 | 32.3% | Eyewear | Shopping |
| 19 |  Oliver Peoples Eyewear |
157,392 | 50.2% | Eyewear | Fashion & Accessoires |
| 20 |  Wiley X |
114,349 | 83.1% | Eyewear | Fashion & Accessoires |
| 21 |  Nectar Sunglasses |
80,398 | 97.9% | Eyewear | Fashion & Accessoires |
| 22 |  Carl Zeiss Lenses |
77,243 | 28.8% | Eyewear | Fashion & Accessoires |
| 23 |  Tom Ford Eyewear |
72,603 | 27.0% | Eyewear | Fashion & Accessoires |
| 24 |  Vogue Eyewear |
64,505 | 17.2% | Eyewear | Fashion & Accessoires |
| 25 |  Lindberg |
61,759 | 34.6% | Eyewear | Fashion & Accessoires |
| 26 |  Goggles4u Eyeglasses |
56,884 | 87.8% | Eyewear | Shopping |
| 27 |  WOOW |
40,488 | 42.1% | Eyewear | Fashion & Accessoires |
| 28 |  Von Zipper |
40,312 | 48.1% | Eyewear | Fashion & Accessoires |
| 29 |  Cazal |
30,679 | 9.5% | Eyewear | Fashion & Accessoires |
| 30 |  Ic! berlin |
19,786 | 18.1% | Eyewear | Fashion & Accessoires |
| 31 |  Shwood Eyewear |
13,198 | 90.6% | Eyewear | Fashion & Accessoires |
| 32 |  Watchonista |
5,928 | 10.9% | Eyewear | Fashion & Accessoires |
| 33 |  Super Sunglasses |
4,818 | 82.6% | Eyewear | Fashion & Accessoires |
| 34 | Lozza |
3,239 | 4.2% | Eyewear | Fashion & Accessoires |
| 35 |  Northweek Sunglasses |
1,391 | 12.9% | Eyewear | Fashion & Accessoires |
| 36 |  Polaroid Sunglasses |
927 | 0.2% | Eyewear | Fashion & Accessoires |
| 37 |  Oliver Peoples |
641 | 35.5% | Eyewear | Fashion & Accessoires |
| 38 |  Julbo Eyewear |
129 | 0.9% | Eyewear | Fashion & Accessoires |
| 39 |  Ozeal Glasses |
117 | 81.2% | Eyewear | Fashion & Accessoires |
| 40 |  Capital Eyewear |
18 | 11.1% | Eyewear | Fashion & Accessoires |
Frequently asked questions
How is this Top 40 list compiled?
Rascasse aggregates anonymized search-behavior signals across United States and ranks each eyewear by its estimated audience size. Only entries with at least 5 measured entities are listed.
How often is the list updated?
The ranking is refreshed weekly from the latest search-behavior data and re-published as a static page.
What is the largest eyewear in United States?
Ray-Ban currently leads with an estimated audience of 7,097,361 people in United States.
Methodology
Audience sizes are estimated from anonymized search-behavior signals across United States. Lists below 5 entries are not published. See methodology for full details.