Costa Del Mar Audience in United States

Costa Del Mar has an estimated audience of 289,147 people in United States. 53.7% are female, 46.3% are male, average age 34.9. Top regions: Idaho, Florida, Texas. Top brand affinities: Autism Awareness, Diabetes mellitus awareness, Microblogging, Singer-songwriter, DreamWorks.

The average Costa Del Mar fan in United States is 34.9 years old, balanced, and lives primarily in Idaho. The audience is concentrated in Idaho, Florida, Texas. Top brand affinities include Autism Awareness, Diabetes mellitus awareness, Microblogging, with strongest over-indexing on Autism Awareness (19.03× the country average). Demographically, the Costa Del Mar audience skews balanced with an average age of 34.9, and over-indexes on personality traits such as Risk Appetite, Quality Awareness. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Fashion & Accessoires · Type: Brand · Subtype: Eyewear

Demographics of Costa Del Mar fans

Demographic split for Costa Del Mar audience in United States
MetricValue
Female53.7%
Male46.3%
Average age34.9
Estimated audience size289,147

Audience persona

The typical Costa Del Mar fan in United States is balanced, around 34.9 years old, with strong Risk Appetite tendencies and a notable affinity for Autism Awareness.

Top regions in United States

Top regions ranked by reach for Costa Del Mar in United States
RegionReachAffinity
Idaho39,57127.29×
Florida35,0661.79×
Texas12,6590.51×
Georgia8,7570.98×
North Carolina7,5880.87×
Alabama7,3061.81×
California5,8390.18×
South Carolina5,5351.27×
Virginia4,9250.7×
Louisiana4,6841.26×
Tennessee3,3520.58×
Mississippi3,1571.33×
New York2,9150.18×
Pennsylvania2,5340.26×
Illinois2,3820.25×
Ohio2,1350.24×
Michigan2,1250.28×
New Jersey2,0200.27×
Maryland1,9050.38×
Iowa1,6930.71×
Colorado1,6240.36×
Kentucky1,5860.44×
Massachusetts1,5320.27×
Utah1,4920.58×
Minnesota1,4900.36×
Missouri1,4750.32×
Washington1,3160.23×
Wisconsin1,2490.29×
Indiana1,2010.23×
Arkansas1,1710.49×
Arizona1,0630.18×
Oklahoma8550.27×
Oregon8090.24×
Connecticut8010.28×
Kansas5610.25×
Nevada4810.17×
Montana4560.57×
West Virginia4300.32×
Delaware3950.49×
Maine3690.36×
New Hampshire3650.32×
Hawaii3550.29×
Nebraska3520.24×
Rhode Island3020.33×
New Mexico2700.19×
Washington, District of Columbia2180.25×
North Dakota2050.35×
Alaska1940.31×
South Dakota1870.28×
Wyoming1660.39×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Costa Del Mar audience
BrandAffinityCategory
Autism Awareness19.03×Health
Diabetes mellitus awareness12.48×Health
Microblogging12.67×Technology & Electronics
Singer-songwriter5.51×Music & Radio
DreamWorks51.69×Movies & TV
Rachel McAdams13.16×Movies & TV
City Bank70.21×Business & Career
Planet Fitness4.4×Sports
Maui Jim32.1×Fashion & Accessoires
Income tax13.19×Business & Career
Fortinet55.42×Technology & Electronics
Toyota Supra14.36×Cars & Mobility
Celebrity Gossip16.14×News
A History of Violence37.42×Movies & TV
Kia Sportage16.2×Cars & Mobility
Extreme sport4.77×Sports
Touring motorcycle7×Cars & Mobility
Charles, Prince of Wales18.87×Politics & Society
Motorcycle accessories6.02×Cars & Mobility
Wildlife photography4.98×Technology & Electronics

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Costa Del Mar audience
TraitClusterScore
Risk AppetiteTHRILL3.28
Quality AwarenessPREMIUM1.6
Design AffinityPREMIUM1.56
Luxury OrientationPREMIUM1.55
TravellingTHRILL1.42
Early Adopter MentalityPOWER1.42

Worldwide distribution

Worldwide audience distribution share by country for Costa Del Mar
CountryShare
United States74.1%
Spain4.4%
Mexico2.9%

See Costa Del Mar audiences in other countries

More Eyewear audiences in United States

Frequently asked questions

How many fans does Costa Del Mar have in United States?

Costa Del Mar has an estimated audience of 289,147 people in United States, concentrated in Idaho and Florida.

What is the gender split and age of Costa Del Mar fans?

53.7% of Costa Del Mar fans are female, 46.3% are male, with an average age of 34.9 years.

Which brands do Costa Del Mar fans like most?

Costa Del Mar fans show strongest brand affinity for Autism Awareness (19.03×), Diabetes mellitus awareness (12.48×), and Microblogging (12.67×) over the country average.

Where do Costa Del Mar fans live in United States?

Costa Del Mar fans in United States are most concentrated in Idaho (reach 39,571), Florida (reach 35,066), and Texas (reach 12,659). These three regions account for the largest share of the active audience.

What other brands do Costa Del Mar fans also like?

Beyond Costa Del Mar itself, the audience over-indexes on Diabetes mellitus awareness (12.48×), Microblogging (12.67×), Singer-songwriter (5.51×), and DreamWorks (51.69×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Costa Del Mar. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.