Rascasse Audience Intelligence

Ana Ivanovic Audience in Germany

A data profile of the people who buy, follow and care about Ana Ivanovic in Germany — modelled from more than twelve digital signal sources. Ana Ivanovic has an estimated audience of 1,420,859 people in Germany.

#10among Tennis in Germany#519among Person in Germany#408in Sports

The average Ana Ivanovic fan in Germany is 36.8 years old, balanced, and lives primarily in Bayern.

The audience is concentrated in Bayern, Nordrhein-Westfalen, Baden-Württemberg.

Top brand affinities include Blic, Vegeta, Jutarnji list, with strongest over-indexing on Blic (134.89× the country average).

Demographically, the Ana Ivanovic audience skews balanced with an average age of 36.8, and over-indexes on personality traits such as Travelling, Quality Awareness.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Ana Ivanovic fan in Germany is balanced, around 36.8 years old, with strong Travelling tendencies and a notable affinity for Blic.

Category: Sports · Type: Person · Subtype: Tennis

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Ana Ivanovic profile in Germany.

Audience size
1.4M
in Germany
Gender
47.1%♀
52.9% male
Age
36.8
average years
Country rank
#4694
Person in Germany
Fig. 01

Search interest · 12-month trend

-66%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Ana Ivanovic fans

47.1% are female, 52.9% are male, average age 36.8.

Fig. 02

Gender split

47.1%
Female
52.9%
Male
Demographic split for Ana Ivanovic audience in Germany
MetricValue
Female47.1%
Male52.9%
Average age36.8
Estimated audience size1,420,859
Fig. 03

Age distribution

Ø 36.8
average years
Age distribution of the Ana Ivanovic audience in Germany
Age bracketShare%
16-1924%
20-2921%
30-3921%
40-4920%
50+14%
Fig. 04

Worldwide distribution

56.1%

of the worldwide Ana Ivanovic audience comes from Germany.

Worldwide audience distribution share by country for Ana Ivanovic
CountryShare
Germany56.1%
United States5.5%
Italy4.1%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Ana Ivanovic audience in Germany is strongest.

Fig. 05

Top regions by affinity

Ana Ivanovic fans by region: top regions in Germany
#RegionReachAffinity×
01Bayern~500K1.61×
02Baden-Württemberg~300K1.33×
03Nordrhein-Westfalen~500K1.17×
04Rheinland-Pfalz~100K1.12×
05Hessen~200K1.05×
06Niedersachsen~200K1.02×
07Saarland~20K1.00×
08Hamburg~40K0.94×
09Schleswig-Holstein~60K0.93×
10Brandenburg~50K0.90×
11Berlin~80K0.89×
12Thüringen~40K0.85×
13Mecklenburg-Vorpommern~30K0.83×
14Sachsen~80K0.82×
15Sachsen-Anhalt~40K0.81×
16Bremen~10K0.80×
Fig. 06

Affinity by region

Affinity by region — Ana Ivanovic, Germany
0.80×1.00×1.61×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Ana Ivanovic audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Ana Ivanovic audience
#·InterestCategoryAffinity×
01BlicNews134.89×
02VegetaGames65.99×
03Jelena KarleušaMusic & Radio29.44×
04Jutarnji listNews20.00×
05Krampus (film)Movies & TV20.00×
06GiottoFood & Beverages20.00×
07Air SerbiaTravel & Leisure20.00×
08Luka ModrićSports19.70×
09Fur clothingFashion & Accessoires18.85×
10Novak DjokovicSports15.59×
11Australian OpenSports14.82×
12Whirlpool CorporationHome & Garden10.20×
13Alexander ZverevSports9.00×
14Leon GoretzkaSports8.53×
15Lindsey VonnSports8.28×
16SunExpressTravel & Leisure4.92×
17Manuel NeuerSports3.95×
18VfB StuttgartSports2.98×
19FC Bayern MunichSports2.03×
20Borussia DortmundSports1.98×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Ana Ivanovic audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Ana Ivanovic audience · What stands out
TraitClusterDeviationScore
TravellingTHRILL1.27×
Quality AwarenessPREMIUM1.20×
Convenience OrientationPREMIUM1.20×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Ana Ivanovic audience · Rather not
TraitClusterDeviationScore
Pet OwnershipJOY0.70×
DIY MentalityTHRILL0.71×
MindfulnessBALANCE0.76×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Ana Ivanovic have in Germany?

Ana Ivanovic has an estimated audience of 1,420,859 people in Germany, concentrated in Bayern and Nordrhein-Westfalen.

02

What is the gender split and age of Ana Ivanovic fans?

47.1% of Ana Ivanovic fans are female, 52.9% are male, with an average age of 36.8 years.

03

Which brands do Ana Ivanovic fans like most?

Ana Ivanovic fans show strongest brand affinity for Blic (134.89×), Vegeta (65.99×), and Jutarnji list (20×) over the country average.

04

Where do Ana Ivanovic fans live in Germany?

Ana Ivanovic fans in Germany are most concentrated in Bayern (reach ~500K), Nordrhein-Westfalen (reach ~500K), and Baden-Württemberg (reach ~300K). These three regions account for the largest share of the active audience.

05

What other brands do Ana Ivanovic fans also like?

Beyond Ana Ivanovic itself, the audience over-indexes on Vegeta (65.99×), Jutarnji list (20×), Alexander Zverev (9×), and Novak Djokovic (15.59×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Tennis audiences in Germany

See Ana Ivanovic audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for Ana Ivanovic. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

Scale & coverage
500,000+ ready-to-use audiences across 170+ countries

From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.

See pricing →