Jutarnji list Audience in Germany
Jutarnji list has an estimated audience of 1,561,509 people in Germany. 49.0% are female, 51.0% are male, average age 38.4. Top regions: Bayern, Baden-Württemberg, Hessen. Top brand affinities: Večernji list, Index.hr, Nova TV (Croatia), 24 sata (Serbia), 24sata (Croatia).
The average Jutarnji list fan in Germany is 38.4 years old, balanced, and lives primarily in Bayern. The audience is concentrated in Bayern, Baden-Württemberg, Hessen. Top brand affinities include Večernji list, Index.hr, Nova TV (Croatia), with strongest over-indexing on Večernji list (351.15× the country average). Demographically, the Jutarnji list audience skews balanced with an average age of 38.4, and over-indexes on personality traits such as Quality Awareness, Need for Security. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: News · Type: Website / Newspaper / Magazine
Demographics of Jutarnji list fans
| Metric | Value |
|---|---|
| Female | 49.0% |
| Male | 51.0% |
| Average age | 38.4 |
| Estimated audience size | 1,561,509 |
Audience persona
The typical Jutarnji list fan in Germany is balanced, around 38.4 years old, with strong Quality Awareness tendencies and a notable affinity for Večernji list.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Bayern | 772,191 | 3.08× |
| Baden-Württemberg | 666,615 | 3.13× |
| Hessen | 320,084 | 2.69× |
| Nordrhein-Westfalen | 303,097 | 0.89× |
| Rheinland-Pfalz | 104,266 | 1.33× |
| Niedersachsen | 77,486 | 0.51× |
| Berlin | 67,382 | 0.97× |
| Hamburg | 31,977 | 0.91× |
| Schleswig-Holstein | 20,267 | 0.36× |
| Sachsen | 15,723 | 0.21× |
| Brandenburg | 11,605 | 0.24× |
| Saarland | 10,444 | 0.54× |
| Sachsen-Anhalt | 10,104 | 0.25× |
| Thüringen | 8,957 | 0.23× |
| Bremen | 6,819 | 0.51× |
| Mecklenburg-Vorpommern | 4,956 | 0.17× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Večernji list | 351.15× | News |
| Index.hr | 343.23× | News |
| Nova TV (Croatia) | 346.11× | Movies & TV |
| 24 sata (Serbia) | 132.04× | News |
| 24sata (Croatia) | 112.66× | News |
| Blic | 59.29× | News |
| Kurir | 93.25× | News |
| The Huffington Post | 97.55× | News |
| Brassiere | 20× | Food & Beverages |
| Jelena Rozga | 144.93× | Music & Radio |
| Luka Modrić | 39.2× | Sports |
| Plitvice Lakes National Park | 113.85× | Travel & Leisure |
| Radio Television of Serbia | 60.88× | Music & Radio |
| Lepa Brena | 77.58× | Fashion & Accessoires |
| Ana Ivanovic | 20× | Sports |
| Fuller House (TV series) | 38.29× | Movies & TV |
| Alexander Zverev | 11.6× | Sports |
| Tony Cetinski | 179.95× | Music & Radio |
| Belgrade | 21.44× | Travel & Leisure |
| Handmade Crafts | 12.25× | Kids & Family |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Quality Awareness | PREMIUM | 2.75 |
| Need for Security | CONSERVATISM | 1.36 |
| Indulgence | JOY | 1.29 |
| Price Sensitivity | PREMIUM | 1.29 |
| Sports Activity | POWER | 1.27 |
| Design Affinity | PREMIUM | 1.17 |
Worldwide distribution
| Country | Share |
|---|---|
| Croatia | 39.9% |
| Bosnia and Herzegovina | 15.3% |
| Slovenia | 8.8% |
See Jutarnji list audiences in other countries
More News audiences in Germany
- TikTok (26,168,913)
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- YouTube (24,030,137)
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- Spiegel Online (19,266,000)
Frequently asked questions
How many fans does Jutarnji list have in Germany?
Jutarnji list has an estimated audience of 1,561,509 people in Germany, concentrated in Bayern and Baden-Württemberg.
What is the gender split and age of Jutarnji list fans?
49.0% of Jutarnji list fans are female, 51.0% are male, with an average age of 38.4 years.
Which brands do Jutarnji list fans like most?
Jutarnji list fans show strongest brand affinity for Večernji list (351.15×), Index.hr (343.23×), and Nova TV (Croatia) (346.11×) over the country average.
Where do Jutarnji list fans live in Germany?
Jutarnji list fans in Germany are most concentrated in Bayern (reach 772,191), Baden-Württemberg (reach 666,615), and Hessen (reach 320,084). These three regions account for the largest share of the active audience.
What other brands do Jutarnji list fans also like?
Beyond Jutarnji list itself, the audience over-indexes on Index.hr (343.23×), Nova TV (Croatia) (346.11×), 24 sata (Serbia) (132.04×), and 24sata (Croatia) (112.66×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Jutarnji list. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.