Nova TV (Croatia) Audience in Germany

Nova TV (Croatia) has an estimated audience of 381,899 people in Germany. 45.3% are female, 54.7% are male, average age 42.7. Top regions: Bayern, Baden-Württemberg, Nordrhein-Westfalen. Top brand affinities: Valhalla Rising (film), Gil Ofarim, Miraflores, Guaviare, Rossmann, De Buyer.
The average Nova TV (Croatia) fan in Germany is 42.7 years old, balanced, and lives primarily in Bayern. The audience is concentrated in Bayern, Baden-Württemberg, Nordrhein-Westfalen. Top brand affinities include Valhalla Rising (film), Gil Ofarim, Miraflores, Guaviare, with strongest over-indexing on Valhalla Rising (film) (53.14× the country average). Demographically, the Nova TV (Croatia) audience skews balanced with an average age of 42.7, and over-indexes on personality traits such as Need for Security, Indulgence. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Movies & TV · Type: TV Channel
Demographics of Nova TV (Croatia) fans
| Metric | Value |
|---|---|
| Female | 45.3% |
| Male | 54.7% |
| Average age | 42.7 |
| Estimated audience size | 381,899 |
Audience persona
The typical Nova TV (Croatia) fan in Germany is balanced, around 42.7 years old, with strong Need for Security tendencies and a notable affinity for Valhalla Rising (film).
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Bayern | 86,373 | 1.41× |
| Baden-Württemberg | 84,436 | 1.62× |
| Nordrhein-Westfalen | 74,459 | 0.89× |
| Hessen | 43,716 | 1.5× |
| Niedersachsen | 41,558 | 1.12× |
| Rheinland-Pfalz | 29,247 | 1.53× |
| Berlin | 16,088 | 0.94× |
| Sachsen-Anhalt | 7,966 | 0.81× |
| Sachsen | 7,740 | 0.41× |
| Hamburg | 7,213 | 0.84× |
| Bremen | 7,155 | 2.19× |
| Schleswig-Holstein | 6,237 | 0.45× |
| Brandenburg | 6,035 | 0.51× |
| Saarland | 5,321 | 1.13× |
| Thüringen | 4,147 | 0.43× |
| Mecklenburg-Vorpommern | 1,592 | 0.22× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Valhalla Rising (film) | 53.14× | Movies & TV |
| Gil Ofarim | 3.57× | Music & Radio |
| Miraflores, Guaviare | 50.21× | Travel & Leisure |
| Rossmann | 1.73× | Shopping |
| De Buyer | 18.44× | Home & Garden |
| Cockpit | 10.76× | Travel & Leisure |
| Unique Gifts | 1.87× | Shopping |
| Video izle | 3.82× | |
| Birthday Gifts | 1.88× | Kids & Family |
| Pillow | 1.65× | Home & Garden |
| Fatteh | 11.18× | Food & Beverages |
| Justice | 3.67× | Politics & Society |
| Natural rubber | 2.07× | Cars & Mobility |
| Jack White | 1.55× | Movies & TV |
| Fast Five | 3.74× | Movies & TV |
| Headhunters (film) | 3.48× | Movies & TV |
| Penn & Teller | 6.25× | Movies & TV |
| Jersey (fabric) | 3.56× | Fashion & Accessoires |
| Home Delivery | 1.91× | Food & Beverages |
| Medieval fantasy | 7.29× | Literature |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Need for Security | CONSERVATISM | 1.51 |
| Indulgence | JOY | 1.45 |
| Price Sensitivity | PREMIUM | 1.23 |
| Sports Activity | POWER | 1.16 |
| Tradition | CONSERVATISM | 1.13 |
| Urban Lifestyle | OPEN | 1.04 |
Worldwide distribution
| Country | Share |
|---|---|
| Croatia | 33.9% |
| Germany | 10.2% |
| Bosnia and Herzegovina | 9.6% |
See Nova TV (Croatia) audiences in other countries
More Movies & TV audiences in Germany
- ZDF (11,817,984)
- Sport1 (Netherlands) (11,468,333)
- Netflix (9,224,186)
- RTL Television (8,157,870)
- QVC (7,551,798)
Frequently asked questions
How many fans does Nova TV (Croatia) have in Germany?
Nova TV (Croatia) has an estimated audience of 381,899 people in Germany, concentrated in Bayern and Baden-Württemberg.
What is the gender split and age of Nova TV (Croatia) fans?
45.3% of Nova TV (Croatia) fans are female, 54.7% are male, with an average age of 42.7 years.
Which brands do Nova TV (Croatia) fans like most?
Nova TV (Croatia) fans show strongest brand affinity for Valhalla Rising (film) (53.14×), Gil Ofarim (3.57×), and Miraflores, Guaviare (50.21×) over the country average.
Where do Nova TV (Croatia) fans live in Germany?
Nova TV (Croatia) fans in Germany are most concentrated in Bayern (reach 86,373), Baden-Württemberg (reach 84,436), and Nordrhein-Westfalen (reach 74,459). These three regions account for the largest share of the active audience.
What other brands do Nova TV (Croatia) fans also like?
Beyond Nova TV (Croatia) itself, the audience over-indexes on Gil Ofarim (3.57×), Miraflores, Guaviare (50.21×), Rossmann (1.73×), and De Buyer (18.44×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Nova TV (Croatia). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.