Rascasse Audience Intelligence

Toni Kroos Audience in United States

A data profile of the people who buy, follow and care about Toni Kroos in United States — modelled from more than twelve digital signal sources. Toni Kroos has an estimated audience of 301,118 people in United States.

#540among Soccer in United States#12073among Person in United States#4864in Sports

The average Toni Kroos fan in United States is 27.5 years old, more male, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include FIFA World Cup 2026, Casemiro, Luka Modrić, with strongest over-indexing on FIFA World Cup 2026 (16.18× the country average).

Demographically, the Toni Kroos audience skews more male with an average age of 27.5, and over-indexes on personality traits such as Tradition, Patriotism.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Toni Kroos fan in United States is more male, around 27.5 years old, with strong Tradition tendencies and a notable affinity for FIFA World Cup 2026.

Category: Sports · Type: Person · Subtype: Soccer

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Toni Kroos profile in United States.

Audience size
301K
in United States
Gender
28.9%♀
71.1% male
Age
27.5
average years
Country rank
#48303
Person in United States
Fig. 01

Search interest · 12-month trend

+8%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Toni Kroos fans

28.9% are female, 71.1% are male, average age 27.5.

Fig. 02

Gender split

28.9%
Female
71.1%
Male
Demographic split for Toni Kroos audience in United States
MetricValue
Female28.9%
Male71.1%
Average age27.5
Estimated audience size301,118
Fig. 03

Age distribution

Ø 27.5
average years
Age distribution of the Toni Kroos audience in United States
Age bracketShare%
16-1956%
20-2920%
30-3912%
40-498%
50+5%
Fig. 04

Worldwide distribution

4.9%

of the worldwide Toni Kroos audience comes from United States.

Worldwide audience distribution share by country for Toni Kroos
CountryShare
Germany14.7%
Brazil6.4%
Spain5.4%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Toni Kroos audience in United States is strongest.

Fig. 05

Top regions by affinity

Toni Kroos fans by region: top regions in United States
#RegionReachAffinity×
01New Jersey~10K1.92×
02California~60K1.91×
03Florida~40K1.85×
04Washington, District of Columbia~2K1.84×
05Maryland~9K1.82×
06Texas~40K1.75×
07New York~30K1.71×
08Virginia~10K1.55×
09Massachusetts~9K1.55×
10Illinois~10K1.44×
11Connecticut~4K1.33×
12Georgia~10K1.29×
13Nevada~4K1.24×
14Washington~7K1.21×
15North Carolina~10K1.18×
16Utah~3K1.12×
17Rhode Island~1K1.10×
18Arizona~6K1.04×
19Colorado~5K1.03×
20Oregon~3K1.02×
21Delaware<1K0.96×
22Indiana~5K0.92×
23Nebraska~1K0.91×
24Minnesota~4K0.90×
25Tennessee~5K0.89×
26Pennsylvania~9K0.88×
27Kansas~2K0.88×
28South Carolina~4K0.87×
29New Mexico~1K0.82×
30Oklahoma~3K0.81×
31Arkansas~2K0.81×
32Kentucky~3K0.79×
33Iowa~2K0.79×
34Vermont<1K0.79×
35Michigan~6K0.77×
36Missouri~4K0.77×
37New Hampshire<1K0.77×
38Wisconsin~3K0.76×
39Louisiana~3K0.75×
40South Dakota<1K0.75×
41North Dakota<1K0.75×
42Maine<1K0.74×
43Alaska<1K0.74×
44Ohio~7K0.72×
45Alabama~3K0.72×
46Idaho~1K0.72×
47Hawaii<1K0.71×
48Montana<1K0.67×
49West Virginia<1K0.63×
50Mississippi~1K0.61×
Fig. 06

Affinity by region

Affinity by region — Toni Kroos, United States
0.61×1.00×1.92×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Toni Kroos audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Toni Kroos audience
#·InterestCategoryAffinity×
01Lucas VázquezSports279.01×
02CasemiroSports247.92×
03Carlo AncelottiSports192.01×
04Luka ModrićSports182.86×
05Keylor NavasSports174.37×
06Karim BenzemaSports164.67×
07Robert LewandowskiSports144.66×
08Manuel NeuerSports144.05×
09Kevin De BruyneSports121.33×
10Germany national football teamSports105.60×
11Zinedine ZidaneSports102.67×
12UEFA Nations LeagueSports66.48×
13FIFA Club World CupSports63.36×
14Tottenham Hotspur F.C.Sports41.90×
15Paris Saint-GermainSports35.90×
16Enterprise Rent-A-CarCars & Mobility20.00×
17WrenchHome & Garden19.67×
18Real Madrid C.F.Sports17.34×
19FIFA World Cup 2026Sports16.18×
20FIFA World CupSports10.00×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Toni Kroos audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Toni Kroos audience · What stands out
TraitClusterDeviationScore
TraditionCONSERVATISM4.63×
PatriotismCONSERVATISM4.38×
TravellingTHRILL2.97×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Toni Kroos audience · Rather not
TraitClusterDeviationScore
Community OrientationOPEN0.65×
CreativityOPEN0.72×
DIY MentalityTHRILL0.76×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Toni Kroos have in United States?

Toni Kroos has an estimated audience of 301,118 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Toni Kroos fans?

28.9% of Toni Kroos fans are female, 71.1% are male, with an average age of 27.5 years.

03

Which brands do Toni Kroos fans like most?

Toni Kroos fans show strongest brand affinity for FIFA World Cup 2026 (16.18×), Casemiro (247.92×), and Luka Modrić (182.86×) over the country average.

04

Where do Toni Kroos fans live in United States?

Toni Kroos fans in United States are most concentrated in California (reach ~60K), Texas (reach ~40K), and Florida (reach ~40K). These three regions account for the largest share of the active audience.

05

What other brands do Toni Kroos fans also like?

Beyond Toni Kroos itself, the audience over-indexes on Casemiro (247.92×), Luka Modrić (182.86×), Robert Lewandowski (144.66×), and Germany national football team (105.6×) compared to the United States average.

Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Toni Kroos. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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