Paris Saint-Germain Audience in United States

Paris Saint-Germain has an estimated audience of 6,969,004 people in United States. 24.3% are female, 75.7% are male, average age 28.5. Top regions: California, Texas, Florida. Top brand affinities: FC Bayern Munich, Indeed.com, Borussia Dortmund, JD Sports, Osprey.

The average Paris Saint-Germain fan in United States is 28.5 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include FC Bayern Munich, Indeed.com, Borussia Dortmund, with strongest over-indexing on FC Bayern Munich (21.63× the country average). Demographically, the Paris Saint-Germain audience skews more male with an average age of 28.5, and over-indexes on personality traits such as LGBTQ+ Identity, Risk Appetite. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Sports · Type: Team · Subtype: Soccer

Demographics of Paris Saint-Germain fans

Demographic split for Paris Saint-Germain audience in United States
MetricValue
Female24.3%
Male75.7%
Average age28.5
Estimated audience size6,969,004

Audience persona

The typical Paris Saint-Germain fan in United States is more male, around 28.5 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for FC Bayern Munich.

Top regions in United States

Top regions ranked by reach for Paris Saint-Germain in United States
RegionReachAffinity
California1,562,8392.04×
Texas982,1401.64×
Florida822,3131.74×
New York737,5331.89×
New Jersey380,8662.15×
Illinois352,8081.52×
Georgia294,0481.37×
Virginia269,1131.59×
North Carolina262,4291.25×
Maryland237,0781.98×
Massachusetts220,7081.61×
Pennsylvania197,9660.84×
Washington174,2791.25×
Ohio167,9610.78×
Arizona165,1871.16×
Indiana133,7841.05×
Michigan131,4330.72×
Tennessee129,0220.92×
Colorado104,6550.95×
Connecticut97,7531.4×
Minnesota95,5250.96×
Nevada87,6091.3×
South Carolina81,7230.78×
Oregon81,5201.02×
Louisiana77,4980.86×
Missouri75,0950.67×
Kentucky74,5970.85×
Alabama74,0580.76×
Wisconsin69,1910.66×
Utah58,9090.94×
Oklahoma55,0670.71×
Iowa54,7600.95×
Kansas51,1110.93×
Arkansas40,4100.7×
Nebraska37,4721.07×
Washington, District of Columbia33,6761.61×
Mississippi27,6730.48×
Rhode Island25,7951.16×
New Mexico22,5090.64×
Idaho18,8230.54×
Delaware18,5190.96×
Hawaii16,2910.54×
Maine16,0440.64×
New Hampshire15,1040.55×
West Virginia11,0810.34×
South Dakota10,0550.62×
North Dakota6,7940.47×
Vermont5,9950.49×
Montana4,9740.26×
Alaska4,0200.27×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Paris Saint-Germain audience
BrandAffinityCategory
FC Bayern Munich21.63×Sports
Indeed.com12.63×Business & Career
Borussia Dortmund47.96×Sports
JD Sports25.09×Shopping
Osprey42.78×Fashion & Accessoires
Google Maps5.71×Internet & Social Media
UEFA Super Cup80.32×Sports
Kia Sportage28.57×Cars & Mobility
FIFA Club World Cup24.19×Sports
La Liga12.38×Sports
Arsenal F.C.15.03×Sports
FIFA World Cup4.85×Sports
Primeira Liga32×Sports
Manchester City F.C.10.73×Sports
Major League Soccer7.65×Sports
David Beckham20.09×Sports
Italy national football team48.08×Sports
Robert Lewandowski33.85×Sports
Real Madrid C.F.5.21×Sports
Watford F.C.51.96×Sports

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Paris Saint-Germain audience
TraitClusterScore
LGBTQ+ IdentityOPEN1.7
Risk AppetiteTHRILL1.26
Convenience OrientationPREMIUM1.23
SpiritualityBALANCE1.2
PatriotismCONSERVATISM1.2
Early Adopter MentalityPOWER1.16

Worldwide distribution

Worldwide audience distribution share by country for Paris Saint-Germain
CountryShare
France17.0%
Brazil14.5%
United States5.4%

See Paris Saint-Germain audiences in other countries

More Soccer audiences in United States

Frequently asked questions

How many fans does Paris Saint-Germain have in United States?

Paris Saint-Germain has an estimated audience of 6,969,004 people in United States, concentrated in California and Texas.

What is the gender split and age of Paris Saint-Germain fans?

24.3% of Paris Saint-Germain fans are female, 75.7% are male, with an average age of 28.5 years.

Which brands do Paris Saint-Germain fans like most?

Paris Saint-Germain fans show strongest brand affinity for FC Bayern Munich (21.63×), Indeed.com (12.63×), and Borussia Dortmund (47.96×) over the country average.

Where do Paris Saint-Germain fans live in United States?

Paris Saint-Germain fans in United States are most concentrated in California (reach 1,562,839), Texas (reach 982,140), and Florida (reach 822,313). These three regions account for the largest share of the active audience.

What other brands do Paris Saint-Germain fans also like?

Beyond Paris Saint-Germain itself, the audience over-indexes on Indeed.com (12.63×), Borussia Dortmund (47.96×), JD Sports (25.09×), and Osprey (42.78×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Paris Saint-Germain. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.