Rascasse Audience Intelligence

Paris Saint-Germain Audience in United States

A data profile of the people who buy, follow and care about Paris Saint-Germain in United States — modelled from more than twelve digital signal sources. Paris Saint-Germain has an estimated audience of 6,519,502 people in United States.

#26among Soccer in United States#118among Team in United States#452in Sports

The average Paris Saint-Germain fan in United States is 28.5 years old, more male, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include FIFA World Cup 2026, FIFA World Cup, Norwich City F.C., with strongest over-indexing on FIFA World Cup 2026 (10.76× the country average).

Demographically, the Paris Saint-Germain audience skews more male with an average age of 28.5, and over-indexes on personality traits such as Patriotism, Need for Security.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Paris Saint-Germain fan in United States is more male, around 28.5 years old, with strong Patriotism tendencies and a notable affinity for FIFA World Cup 2026.

Category: Sports · Type: Team · Subtype: Soccer

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Paris Saint-Germain profile in United States.

Audience size
6.5M
in United States
Gender
24.3%♀
75.7% male
Age
28.5
average years
Country rank
#5338
Team in United States
Fig. 01

Search interest · 12-month trend

-20%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Paris Saint-Germain fans

24.3% are female, 75.7% are male, average age 28.5.

Fig. 02

Gender split

24.3%
Female
75.7%
Male
Demographic split for Paris Saint-Germain audience in United States
MetricValue
Female24.3%
Male75.7%
Average age28.5
Estimated audience size6,519,502
Fig. 03

Age distribution

Ø 28.5
average years
Age distribution of the Paris Saint-Germain audience in United States
Age bracketShare%
16-1952%
20-2921%
30-3913%
40-499%
50+5%
Fig. 04

Worldwide distribution

5.1%

of the worldwide Paris Saint-Germain audience comes from United States.

Worldwide audience distribution share by country for Paris Saint-Germain
CountryShare
France16.6%
Brazil13.0%
United States5.1%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Paris Saint-Germain audience in United States is strongest.

Fig. 05

Top regions by affinity

Paris Saint-Germain fans by region: top regions in United States
#RegionReachAffinity×
01New Jersey~400K2.06×
02Maryland~200K1.93×
03California~1.5M1.90×
04New York~700K1.81×
05Florida~800K1.68×
06Texas~900K1.57×
07Massachusetts~200K1.56×
08Virginia~300K1.51×
09Washington, District of Columbia~30K1.49×
10Connecticut~100K1.42×
11Illinois~300K1.38×
12Nevada~90K1.35×
13Georgia~300K1.34×
14Washington~200K1.24×
15North Carolina~300K1.21×
16Rhode Island~30K1.18×
17Arizona~200K1.14×
18Nebraska~40K1.12×
19Indiana~100K1.03×
20Delaware~20K1.00×
21Minnesota~100K0.98×
22Colorado~100K0.97×
23Oregon~80K0.97×
24Kansas~50K0.96×
25Iowa~50K0.95×
26Tennessee~100K0.90×
27Utah~60K0.90×
28Kentucky~80K0.87×
29Louisiana~80K0.85×
30Pennsylvania~200K0.83×
31Ohio~200K0.78×
32South Carolina~80K0.78×
33Alabama~70K0.77×
34Michigan~100K0.73×
35South Dakota~10K0.73×
36Oklahoma~60K0.72×
37Arkansas~40K0.71×
38Maine~20K0.71×
39Missouri~80K0.69×
40New Mexico~20K0.68×
41Wisconsin~70K0.66×
42Idaho~20K0.63×
43New Hampshire~20K0.62×
44North Dakota~8K0.59×
45Hawaii~20K0.57×
46Vermont~7K0.57×
47Mississippi~30K0.56×
48West Virginia~10K0.45×
49Alaska~6K0.42×
50Montana~7K0.36×
Fig. 06

Affinity by region

Affinity by region — Paris Saint-Germain, United States
0.36×1.00×2.06×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Paris Saint-Germain audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Paris Saint-Germain audience
#·InterestCategoryAffinity×
01Norwich City F.C.Sports78.62×
022. BundesligaSports47.89×
03France national football teamSports42.43×
04Southampton F.C.Sports41.41×
05Pep GuardiolaSports40.58×
06Zinedine ZidaneSports38.21×
07Luka ModrićSports37.61×
08Kevin De BruyneSports34.78×
09Robert LewandowskiSports34.69×
10Leicester City F.C.Sports31.90×
11RonaldinhoSports30.38×
12FIFA Club World CupSports26.89×
13UEFA Nations LeagueSports24.11×
14Brazil national football teamSports22.84×
15Ligue 1Sports20.25×
16Al Nassr FCSports20.00×
17FIFA World Cup 2026Sports10.76×
18UEFA Champions LeagueSports6.98×
19FIFA World CupSports6.46×
20Instant messagingInternet & Social Media5.99×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Paris Saint-Germain audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Paris Saint-Germain audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM2.49×
Need for SecurityCONSERVATISM1.59×
Price SensitivityPREMIUM1.53×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Paris Saint-Germain audience · Rather not
TraitClusterDeviationScore
Design AffinityPREMIUM0.85×
CreativityOPEN0.86×
Community OrientationOPEN0.88×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Paris Saint-Germain have in United States?

Paris Saint-Germain has an estimated audience of 6,519,502 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Paris Saint-Germain fans?

24.3% of Paris Saint-Germain fans are female, 75.7% are male, with an average age of 28.5 years.

03

Which brands do Paris Saint-Germain fans like most?

Paris Saint-Germain fans show strongest brand affinity for FIFA World Cup 2026 (10.76×), FIFA World Cup (6.46×), and Norwich City F.C. (78.62×) over the country average.

04

Where do Paris Saint-Germain fans live in United States?

Paris Saint-Germain fans in United States are most concentrated in California (reach ~1.5M), Texas (reach ~900K), and Florida (reach ~800K). These three regions account for the largest share of the active audience.

05

What other brands do Paris Saint-Germain fans also like?

Beyond Paris Saint-Germain itself, the audience over-indexes on FIFA World Cup (6.46×), Norwich City F.C. (78.62×), Instant messaging (5.99×), and 2. Bundesliga (47.89×) compared to the United States average.

Appendix

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Related profiles, rankings and the same audience in other markets.

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See Paris Saint-Germain audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Paris Saint-Germain. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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