Toni Kroos Audience in Germany
Toni Kroos has an estimated audience of 809,965 people in Germany. 25.2% are female, 74.8% are male, average age 30.2. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Transfermarkt, Borussia Dortmund, SV Werder Bremen, FC Bayern Munich, Xabi Alonso.
The average Toni Kroos fan in Germany is 30.2 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Transfermarkt, Borussia Dortmund, SV Werder Bremen, with strongest over-indexing on Transfermarkt (7.91× the country average). Demographically, the Toni Kroos audience skews more male with an average age of 30.2, and over-indexes on personality traits such as Early Adopter Mentality, Social Media Usage. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Sports · Type: Person · Subtype: Soccer
Demographics of Toni Kroos fans
| Metric | Value |
|---|---|
| Female | 25.2% |
| Male | 74.8% |
| Average age | 30.2 |
| Estimated audience size | 809,965 |
Audience persona
The typical Toni Kroos fan in Germany is more male, around 30.2 years old, with strong Early Adopter Mentality tendencies and a notable affinity for Transfermarkt.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 176,114 | 0.99× |
| Bayern | 123,415 | 0.95× |
| Baden-Württemberg | 115,826 | 1.05× |
| Niedersachsen | 83,120 | 1.06× |
| Hessen | 57,413 | 0.93× |
| Sachsen | 43,286 | 1.09× |
| Rheinland-Pfalz | 40,496 | 1× |
| Berlin | 34,764 | 0.96× |
| Schleswig-Holstein | 28,485 | 0.98× |
| Brandenburg | 26,165 | 1.04× |
| Mecklenburg-Vorpommern | 25,028 | 1.62× |
| Sachsen-Anhalt | 20,640 | 0.98× |
| Thüringen | 19,786 | 0.96× |
| Hamburg | 16,116 | 0.88× |
| Saarland | 8,150 | 0.82× |
| Bremen | 4,811 | 0.69× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Transfermarkt | 7.91× | Sports |
| Borussia Dortmund | 3.68× | Sports |
| SV Werder Bremen | 4.41× | Sports |
| FC Bayern Munich | 3.28× | Sports |
| Xabi Alonso | 10.47× | Sports |
| F.C. Hansa Rostock | 6.54× | Sports |
| FC Schalke 04 | 5.1× | Sports |
| Manuel Neuer | 6.89× | Sports |
| RB Leipzig | 4.97× | Sports |
| FIFA World Cup | 3.03× | Sports |
| Sport Bild | 5.08× | Sports |
| Sportschau | 3.77× | Sports |
| UEFA Champions League | 2.98× | Sports |
| VfB Stuttgart | 3.75× | Sports |
| Bastian Schweinsteiger | 8.36× | Sports |
| 2. Bundesliga | 3.42× | Sports |
| Movies | 2.12× | Movies & TV |
| Real Madrid C.F. | 3.25× | Sports |
| Vincent Kompany | 7.96× | Sports |
| VfL Bochum | 5.9× | Sports |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Early Adopter Mentality | POWER | 1.25 |
| Social Media Usage | JOY | 1.17 |
| Luxury Orientation | PREMIUM | 1.1 |
| Career Orientation | POWER | 1.07 |
| Price Sensitivity | PREMIUM | 1.05 |
| Sports Activity | POWER | 1.02 |
Worldwide distribution
| Country | Share |
|---|---|
| Germany | 13.7% |
| Brazil | 6.8% |
| Spain | 5.4% |
See Toni Kroos audiences in other countries
More Soccer audiences in Germany
- Borussia Dortmund (41,191,516)
- FC Bayern Munich (24,331,511)
- Bundesliga (23,414,929)
- FIFA World Cup (19,622,305)
- UEFA Champions League (18,624,368)
Frequently asked questions
How many fans does Toni Kroos have in Germany?
Toni Kroos has an estimated audience of 809,965 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Toni Kroos fans?
25.2% of Toni Kroos fans are female, 74.8% are male, with an average age of 30.2 years.
Which brands do Toni Kroos fans like most?
Toni Kroos fans show strongest brand affinity for Transfermarkt (7.91×), Borussia Dortmund (3.68×), and SV Werder Bremen (4.41×) over the country average.
Where do Toni Kroos fans live in Germany?
Toni Kroos fans in Germany are most concentrated in Nordrhein-Westfalen (reach 176,114), Bayern (reach 123,415), and Baden-Württemberg (reach 115,826). These three regions account for the largest share of the active audience.
What other brands do Toni Kroos fans also like?
Beyond Toni Kroos itself, the audience over-indexes on Borussia Dortmund (3.68×), SV Werder Bremen (4.41×), FC Bayern Munich (3.28×), and Xabi Alonso (10.47×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Toni Kroos. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.