Toni Kroos Audience in Germany
A data profile of the people who buy, follow and care about Toni Kroos in Germany — modelled from more than twelve digital signal sources. Toni Kroos has an estimated audience of 900,743 people in Germany.
The average Toni Kroos fan in Germany is 30.2 years old, more male, and lives primarily in Nordrhein-Westfalen.
The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.
Top brand affinities include Transfermarkt, FC Bayern Munich, Manuel Neuer, with strongest over-indexing on Transfermarkt (7.91× the country average).
Demographically, the Toni Kroos audience skews more male with an average age of 30.2, and over-indexes on personality traits such as Family Orientation, Career Orientation.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
The typical Toni Kroos fan in Germany is more male, around 30.2 years old, with strong Family Orientation tendencies and a notable affinity for Transfermarkt.
At a glance
The key figures that characterise the Toni Kroos profile in Germany.
Search interest · 12-month trend
Demographics of Toni Kroos fans
25.2% are female, 74.8% are male, average age 30.2.
Gender split
| Metric | Value |
|---|---|
| Female | 25.2% |
| Male | 74.8% |
| Average age | 30.2 |
| Estimated audience size | 900,743 |
Age distribution
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 46% | |
| 20-29 | 22% | |
| 30-39 | 15% | |
| 40-49 | 10% | |
| 50+ | 7% |
Geography
Where the Toni Kroos audience in Germany is strongest.
Top regions by affinity
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Mecklenburg-Vorpommern | ~30K | 1.69× | |
| 02 | Sachsen | ~40K | 1.08× | |
| 03 | Niedersachsen | ~80K | 1.04× | |
| 04 | Brandenburg | ~30K | 1.04× | |
| 05 | Baden-Württemberg | ~100K | 1.02× | |
| 06 | Sachsen-Anhalt | ~20K | 1.00× | |
| 07 | Rheinland-Pfalz | ~40K | 0.99× | |
| 08 | Schleswig-Holstein | ~30K | 0.98× | |
| 09 | Nordrhein-Westfalen | ~200K | 0.97× | |
| 10 | Thüringen | ~20K | 0.97× | |
| 11 | Bayern | ~100K | 0.92× | |
| 12 | Hessen | ~60K | 0.92× | |
| 13 | Berlin | ~30K | 0.92× | |
| 14 | Hamburg | ~20K | 0.88× | |
| 15 | Saarland | ~9K | 0.86× | |
| 16 | Bremen | ~5K | 0.73× |
Affinity by region
Audience interests & affinities
The strongest cross-interests of the Toni Kroos audience — brands, topics and people combined.
Top cross-interests, ranked by affinity
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Xabi Alonso | Sports | 10.47× | ||
| 02 | Leon Goretzka | Sports | 8.38× | ||
| 03 | Vincent Kompany | Sports | 7.96× | ||
| 04 | Transfermarkt | Sports | 7.91× | ||
| 05 | Manuel Neuer | Sports | 6.89× | ||
| 06 | F.C. Hansa Rostock | Sports | 6.54× | ||
| 07 | Thomas Müller | Sports | 6.23× | ||
| 08 | Harry Kane | Sports | 5.34× | ||
| 09 | FC Schalke 04 | Sports | 5.10× | ||
| 10 | Sport Bild | Sports | 5.08× | ||
| 11 | RB Leipzig | Sports | 4.97× | ||
| 12 | Borussia Mönchengladbach | Sports | 4.45× | ||
| 13 | SV Werder Bremen | Sports | 4.41× | ||
| 14 | Sportschau | Sports | 3.77× | ||
| 15 | VfB Stuttgart | Sports | 3.75× | ||
| 16 | Borussia Dortmund | Sports | 3.68× | ||
| 17 | 2. Bundesliga | Sports | 3.42× | ||
| 18 | FC Bayern Munich | Sports | 3.28× | ||
| 19 | FIFA World Cup | Sports | 3.03× | ||
| 20 | UEFA Champions League | Sports | 2.98× |
Personality of the Toni Kroos audience
Values above 1.00× are above the country average, values below 1.00× below it.
Deviation from the national baseline
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Family Orientation | CONSERVATISM | 1.28× | |
| Career Orientation | POWER | 1.27× | |
| Patriotism | CONSERVATISM | 1.22× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Quality Awareness | PREMIUM | 0.69× | |
| Design Affinity | PREMIUM | 0.69× | |
| Creativity | OPEN | 0.70× |
Frequently asked questions
How many fans does Toni Kroos have in Germany?
Toni Kroos has an estimated audience of 900,743 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Toni Kroos fans?
25.2% of Toni Kroos fans are female, 74.8% are male, with an average age of 30.2 years.
Which brands do Toni Kroos fans like most?
Toni Kroos fans show strongest brand affinity for Transfermarkt (7.91×), FC Bayern Munich (3.28×), and Manuel Neuer (6.89×) over the country average.
Where do Toni Kroos fans live in Germany?
Toni Kroos fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~200K), Bayern (reach ~100K), and Baden-Württemberg (reach ~100K). These three regions account for the largest share of the active audience.
What other brands do Toni Kroos fans also like?
Beyond Toni Kroos itself, the audience over-indexes on FC Bayern Munich (3.28×), Manuel Neuer (6.89×), Borussia Dortmund (3.68×), and SV Werder Bremen (4.41×) compared to the Germany average.
Explore more audiences
Related profiles, rankings and the same audience in other markets.
More Soccer audiences in Germany
- FC Bayern Munich (33,195,457)
- FIFA World Cup (30,175,392)
- Borussia Dortmund (25,313,763)
- Bundesliga (24,998,911)
- UEFA Champions League (19,101,805)
How to read this data
Audience size is the estimated number of people in Germany who actively search for Toni Kroos. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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