Rascasse Audience Intelligence

UEFA Nations League Audience in United States

A data profile of the people who buy, follow and care about UEFA Nations League in United States — modelled from more than twelve digital signal sources. UEFA Nations League has an estimated audience of 2,005,779 people in United States.

The average UEFA Nations League fan in United States is 31.2 years old, more male, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Category: Sports · Type: Event · Subtype: Soccer

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the UEFA Nations League profile in United States.

Audience size
2M
in United States
Gender
34.4%
65.6% male
Age
31.2
average years
Country rank
#14201
Event in United States
Fig. 01

Search interest · 12-month trend

-96%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of UEFA Nations League fans

34.4% are female, 65.6% are male, average age 31.2.

Fig. 02

Gender split

34.4%
Female
65.6%
Male
Demographic split for UEFA Nations League audience in United States
MetricValue
Female34.4%
Male65.6%
Average age31.2
Estimated audience size2,005,779
Fig. 03

Age distribution

Ø 31.2
average years
Age distribution of the UEFA Nations League audience in United States
Age bracketShare%
16-1943%
20-2921%
30-3915%
40-4913%
50+8%
Fig. 04

Worldwide distribution

16.6%

of the worldwide UEFA Nations League audience comes from United States.

Worldwide audience distribution share by country for UEFA Nations League
CountryShare
United States16.6%
Spain8.6%
Canada3.9%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the UEFA Nations League audience in United States is strongest.

Fig. 05

Top regions by affinity

UEFA Nations League fans by region: top regions in United States
#RegionReachAffinity×
01New Jersey~100K2.08×
02Maryland~70K1.93×
03New York~200K1.92×
04California~400K1.81×
05Florida~300K1.77×
06Massachusetts~70K1.66×
07Connecticut~30K1.61×
08Nevada~30K1.61×
09Washington, District of Columbia~9K1.49×
10Texas~300K1.47×
11Illinois~100K1.47×
12Virginia~70K1.46×
13Rhode Island~9K1.42×
14Georgia~80K1.17×
15North Carolina~70K1.14×
16Washington~50K1.12×
17Oregon~30K1.11×
18Colorado~40K1.09×
19Nebraska~10K1.03×
20Utah~20K0.99×
21Delaware~6K0.99×
22Minnesota~30K0.94×
23Iowa~20K0.93×
24Kansas~20K0.93×
25New Hampshire~8K0.93×
26Pennsylvania~60K0.91×
27Indiana~30K0.88×
28Vermont~3K0.87×
29Tennessee~40K0.84×
30Ohio~50K0.82×
31Arizona~30K0.81×
32New Mexico~8K0.77×
33South Carolina~20K0.76×
34Kentucky~20K0.76×
35Michigan~40K0.75×
36Wisconsin~20K0.75×
37Missouri~20K0.73×
38Oklahoma~20K0.72×
39North Dakota~3K0.72×
40Arkansas~10K0.70×
41Louisiana~20K0.69×
42Idaho~7K0.69×
43Maine~5K0.69×
44South Dakota~3K0.68×
45Hawaii~6K0.64×
46Alaska~3K0.64×
47Montana~3K0.59×
48West Virginia~5K0.53×
49Mississippi~9K0.50×
50Alabama~10K0.41×
Fig. 06

Affinity by region

Affinity by region — UEFA Nations League, United States
0.41×1.00×2.08×
Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for UEFA Nations League. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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