Kevin De Bruyne Audience in United States

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Kevin De Bruyne has an estimated audience of 1,231,386 people in United States. 25.8% are female, 74.2% are male, average age 35.9. Top regions: California, Texas, New York. Top brand affinities: Fred (footballer), Raheem Sterling, Bristol City F.C., Sergio Ramos, Christian Pulisic.

The average Kevin De Bruyne fan in United States is 35.9 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, New York. Top brand affinities include Fred (footballer), Raheem Sterling, Bristol City F.C., with strongest over-indexing on Fred (footballer) (191.79× the country average). Demographically, the Kevin De Bruyne audience skews more male with an average age of 35.9, and over-indexes on personality traits such as LGBTQ+ Identity, Early Adopter Mentality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Sports · Type: Person · Subtype: Soccer

Demographics of Kevin De Bruyne fans

Demographic split for Kevin De Bruyne audience in United States
MetricValue
Female25.8%
Male74.2%
Average age35.9
Estimated audience size1,231,386

Audience persona

The typical Kevin De Bruyne fan in United States is more male, around 35.9 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Fred (footballer).

Top regions in United States

Top regions ranked by reach for Kevin De Bruyne in United States
RegionReachAffinity
California238,7351.76×
Texas146,9341.39×
New York118,8571.73×
Florida118,2881.42×
Illinois65,6141.6×
New Jersey57,1511.82×
Georgia50,0211.32×
Virginia45,7891.53×
North Carolina43,0321.16×
Pennsylvania42,1161.02×
Massachusetts39,8971.64×
Maryland35,6011.68×
Ohio33,8350.89×
Washington29,5631.2×
Arizona27,6751.1×
Michigan27,1850.84×
Indiana21,0120.93×
Tennessee20,9660.85×
Colorado19,3801×
Minnesota18,3331.04×
Connecticut17,5291.42×
Missouri17,3300.87×
South Carolina15,3160.83×
Wisconsin14,5180.78×
Oregon14,0200.99×
Kentucky13,2340.86×
Alabama12,8980.75×
Nevada11,9241×
Utah11,3841.03×
Louisiana10,6380.67×
Oklahoma9,9880.73×
Iowa8,6770.86×
Kansas8,2790.85×
Arkansas6,6760.66×
Washington, District of Columbia6,6641.8×
Nebraska5,2180.85×
Mississippi4,7480.47×
New Hampshire4,6490.96×
Rhode Island4,1531.06×
New Mexico4,1330.67×
Idaho3,9600.64×
Maine3,7310.85×
Delaware3,3811×
Hawaii3,3330.63×
West Virginia2,6540.46×
Vermont1,7330.8×
North Dakota1,6160.64×
Montana1,6050.47×
South Dakota1,5850.56×
Alaska1,2800.49×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Kevin De Bruyne audience
BrandAffinityCategory
Fred (footballer)191.79×Sports
Raheem Sterling243.26×Sports
Bristol City F.C.282.73×Sports
Sergio Ramos135.72×Sports
Christian Pulisic134.27×Sports
David Luiz281.05×Sports
Sheffield United F.C.220.75×Sports
Timo Werner304.15×Sports
Fernando Torres260.97×Sports
Xavi191.24×Sports
Olivier Giroud278.21×Sports
Watford F.C.208.83×Sports
Thiago Silva214.37×Sports
Crystal Palace F.C.110.9×Sports
Thomas Müller185.64×Sports
Ronaldinho99.83×Sports
Atlético Madrid65.31×Sports
Javier Mascherano258.04×Sports
Aston Villa F.C.83.67×Sports
Granit Xhaka271.6×Sports

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Kevin De Bruyne audience
TraitClusterScore
LGBTQ+ IdentityOPEN1.99
Early Adopter MentalityPOWER1.75
Luxury OrientationPREMIUM1.37
Sports ActivityPOWER1.29
Risk AppetiteTHRILL1.27
Social Media UsageJOY1.12

Worldwide distribution

Worldwide audience distribution share by country for Kevin De Bruyne
CountryShare
Belgium11.7%
Italy8.7%
United States7.9%

See Kevin De Bruyne audiences in other countries

More Soccer audiences in United States

Frequently asked questions

How many fans does Kevin De Bruyne have in United States?

Kevin De Bruyne has an estimated audience of 1,231,386 people in United States, concentrated in California and Texas.

What is the gender split and age of Kevin De Bruyne fans?

25.8% of Kevin De Bruyne fans are female, 74.2% are male, with an average age of 35.9 years.

Which brands do Kevin De Bruyne fans like most?

Kevin De Bruyne fans show strongest brand affinity for Fred (footballer) (191.79×), Raheem Sterling (243.26×), and Bristol City F.C. (282.73×) over the country average.

Where do Kevin De Bruyne fans live in United States?

Kevin De Bruyne fans in United States are most concentrated in California (reach 238,735), Texas (reach 146,934), and New York (reach 118,857). These three regions account for the largest share of the active audience.

What other brands do Kevin De Bruyne fans also like?

Beyond Kevin De Bruyne itself, the audience over-indexes on Raheem Sterling (243.26×), Bristol City F.C. (282.73×), Sergio Ramos (135.72×), and Christian Pulisic (134.27×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Kevin De Bruyne. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.