Kevin De Bruyne Audience in Germany
Kevin De Bruyne has an estimated audience of 460,663 people in Germany. 28.0% are female, 72.0% are male, average age 31.2. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Dynamo Dresden, RB Leipzig, Marc-André ter Stegen, Bayer 04 Leverkusen, 2. Bundesliga.
The average Kevin De Bruyne fan in Germany is 31.2 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Dynamo Dresden, RB Leipzig, Marc-André ter Stegen, with strongest over-indexing on Dynamo Dresden (17.47× the country average). Demographically, the Kevin De Bruyne audience skews more male with an average age of 31.2, and over-indexes on personality traits such as Early Adopter Mentality, Sports Activity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Sports · Type: Person · Subtype: Soccer
Demographics of Kevin De Bruyne fans
| Metric | Value |
|---|---|
| Female | 28.0% |
| Male | 72.0% |
| Average age | 31.2 |
| Estimated audience size | 460,663 |
Audience persona
The typical Kevin De Bruyne fan in Germany is more male, around 31.2 years old, with strong Early Adopter Mentality tendencies and a notable affinity for Dynamo Dresden.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 124,159 | 1.23× |
| Bayern | 73,785 | 1× |
| Baden-Württemberg | 70,794 | 1.13× |
| Niedersachsen | 49,124 | 1.1× |
| Hessen | 40,198 | 1.15× |
| Rheinland-Pfalz | 23,802 | 1.03× |
| Berlin | 21,967 | 1.07× |
| Sachsen | 19,677 | 0.87× |
| Schleswig-Holstein | 16,363 | 0.99× |
| Brandenburg | 12,268 | 0.86× |
| Hamburg | 11,398 | 1.09× |
| Sachsen-Anhalt | 10,281 | 0.86× |
| Thüringen | 9,092 | 0.77× |
| Mecklenburg-Vorpommern | 7,249 | 0.82× |
| Saarland | 5,092 | 0.9× |
| Bremen | 4,454 | 1.13× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Dynamo Dresden | 17.47× | Sports |
| RB Leipzig | 14.12× | Sports |
| Marc-André ter Stegen | 33.34× | Sports |
| Bayer 04 Leverkusen | 16.18× | Sports |
| 2. Bundesliga | 8.68× | Sports |
| Bauhaus | 7.48× | Shopping |
| 1. FC Nürnberg | 18.5× | Sports |
| Aston Villa F.C. | 33.77× | Sports |
| 1. FC Union Berlin | 18.57× | Sports |
| Transfermarkt | 8.22× | Sports |
| Arjen Robben | 54.95× | Sports |
| Eintracht Frankfurt | 7.18× | Sports |
| FC Schalke 04 | 9.37× | Sports |
| Manuel Neuer | 12.69× | Sports |
| Newcastle United F.C. | 23.54× | Sports |
| Women's soccer | 11.86× | Sports |
| Eden Hazard | 66.5× | Sports |
| Hertha BSC | 10.21× | Sports |
| Real Sociedad | 56.47× | Sports |
| Alisha Lehmann | 16.32× | Sports |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Early Adopter Mentality | POWER | 1.48 |
| Sports Activity | POWER | 1.39 |
| Spirituality | BALANCE | 1.36 |
| Healthy Lifestyle | BALANCE | 1.31 |
| Career Orientation | POWER | 1.26 |
| Pet Ownership | JOY | 1.22 |
Worldwide distribution
| Country | Share |
|---|---|
| Belgium | 11.7% |
| Italy | 8.7% |
| United States | 7.9% |
See Kevin De Bruyne audiences in other countries
More Soccer audiences in Germany
- Borussia Dortmund (41,191,516)
- FC Bayern Munich (24,331,511)
- Bundesliga (23,414,929)
- FIFA World Cup (19,622,305)
- UEFA Champions League (18,624,368)
Frequently asked questions
How many fans does Kevin De Bruyne have in Germany?
Kevin De Bruyne has an estimated audience of 460,663 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Kevin De Bruyne fans?
28.0% of Kevin De Bruyne fans are female, 72.0% are male, with an average age of 31.2 years.
Which brands do Kevin De Bruyne fans like most?
Kevin De Bruyne fans show strongest brand affinity for Dynamo Dresden (17.47×), RB Leipzig (14.12×), and Marc-André ter Stegen (33.34×) over the country average.
Where do Kevin De Bruyne fans live in Germany?
Kevin De Bruyne fans in Germany are most concentrated in Nordrhein-Westfalen (reach 124,159), Bayern (reach 73,785), and Baden-Württemberg (reach 70,794). These three regions account for the largest share of the active audience.
What other brands do Kevin De Bruyne fans also like?
Beyond Kevin De Bruyne itself, the audience over-indexes on RB Leipzig (14.12×), Marc-André ter Stegen (33.34×), Bayer 04 Leverkusen (16.18×), and 2. Bundesliga (8.68×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Kevin De Bruyne. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.