Rascasse Audience Intelligence

Kevin De Bruyne Audience in Germany

A data profile of the people who buy, follow and care about Kevin De Bruyne in Germany — modelled from more than twelve digital signal sources. Kevin De Bruyne has an estimated audience of 389,058 people in Germany.

The average Kevin De Bruyne fan in Germany is 31.8 years old, more male, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include Dynamo Dresden, Marc-André ter Stegen, RB Leipzig, with strongest over-indexing on Dynamo Dresden (17.47× the country average).

Demographically, the Kevin De Bruyne audience skews more male with an average age of 31.8, and over-indexes on personality traits such as Patriotism, Career Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Kevin De Bruyne fan in Germany is more male, around 31.8 years old, with strong Patriotism tendencies and a notable affinity for Dynamo Dresden.

Category: Sports · Type: Person · Subtype: Soccer

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Kevin De Bruyne profile in Germany.

Audience size
389K
in Germany
Gender
33.2%
66.8% male
Age
31.8
average years
Country rank
#14319
Person in Germany
Fig. 01

Search interest · 12-month trend

-42%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Kevin De Bruyne fans

33.2% are female, 66.8% are male, average age 31.8.

Fig. 02

Gender split

33.2%
Female
66.8%
Male
Demographic split for Kevin De Bruyne audience in Germany
MetricValue
Female33.2%
Male66.8%
Average age31.8
Estimated audience size389,058
Fig. 03

Age distribution

Ø 31.8
average years
Age distribution of the Kevin De Bruyne audience in Germany
Age bracketShare%
16-1940%
20-2923%
30-3916%
40-4913%
50+9%
Fig. 04

Worldwide distribution

3.1%

of the worldwide Kevin De Bruyne audience comes from Germany.

Worldwide audience distribution share by country for Kevin De Bruyne
CountryShare
United States7.5%
Italy7.1%
Belgium6.5%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Kevin De Bruyne audience in Germany is strongest.

Fig. 05

Top regions by affinity

Kevin De Bruyne fans by region: top regions in Germany
#RegionReachAffinity×
01Nordrhein-Westfalen~100K1.20×
02Bremen~5K1.17×
03Hessen~40K1.11×
04Niedersachsen~50K1.10×
05Baden-Württemberg~70K1.08×
06Hamburg~10K1.08×
07Rheinland-Pfalz~30K1.02×
08Berlin~20K1.02×
09Schleswig-Holstein~20K1.00×
10Bayern~80K0.98×
11Saarland~6K0.94×
12Sachsen~20K0.89×
13Brandenburg~10K0.88×
14Sachsen-Anhalt~10K0.88×
15Mecklenburg-Vorpommern~8K0.87×
16Thüringen~10K0.81×
Fig. 06

Affinity by region

Affinity by region — Kevin De Bruyne, Germany
0.81×1.00×1.20×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Kevin De Bruyne audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Kevin De Bruyne audience
#·InterestCategoryAffinity×
01Eden HazardSports66.50×
02Real SociedadSports56.47×
03Arjen RobbenSports54.95×
04Aston Villa F.C.Sports33.77×
05Marc-André ter StegenSports33.34×
061. FC Union BerlinSports18.57×
071. FC NürnbergSports18.50×
08Dynamo DresdenSports17.47×
09Bayer 04 LeverkusenSports16.18×
10Jürgen KloppSports15.83×
11RB LeipzigSports14.12×
12Manuel NeuerSports12.69×
13Women's soccerSports11.86×
14FC Schalke 04Sports9.37×
15Borussia MönchengladbachSports9.27×
161. FC KölnSports9.23×
172. BundesligaSports8.68×
18TransfermarktSports8.22×
19BauhausShopping7.48×
20Eintracht FrankfurtSports7.18×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Kevin De Bruyne audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Kevin De Bruyne audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM1.65×
Career OrientationPOWER1.56×
Need for SecurityCONSERVATISM1.42×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Kevin De Bruyne audience · Rather not
TraitClusterDeviationScore
MindfulnessBALANCE0.66×
Pet OwnershipJOY0.76×
CreativityOPEN0.78×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Kevin De Bruyne have in Germany?

Kevin De Bruyne has an estimated audience of 389,058 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Kevin De Bruyne fans?

33.2% of Kevin De Bruyne fans are female, 66.8% are male, with an average age of 31.8 years.

03

Which brands do Kevin De Bruyne fans like most?

Kevin De Bruyne fans show strongest brand affinity for Dynamo Dresden (17.47×), Marc-André ter Stegen (33.34×), and RB Leipzig (14.12×) over the country average.

04

Where do Kevin De Bruyne fans live in Germany?

Kevin De Bruyne fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~100K), Bayern (reach ~80K), and Baden-Württemberg (reach ~70K). These three regions account for the largest share of the active audience.

05

What other brands do Kevin De Bruyne fans also like?

Beyond Kevin De Bruyne itself, the audience over-indexes on Marc-André ter Stegen (33.34×), RB Leipzig (14.12×), Manuel Neuer (12.69×), and Aston Villa F.C. (33.77×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Kevin De Bruyne. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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