Rascasse Audience Intelligence

Aston Villa F.C. Audience in Germany

A data profile of the people who buy, follow and care about Aston Villa F.C. in Germany — modelled from more than twelve digital signal sources. Aston Villa F.C. has an estimated audience of 1,011,421 people in Germany.

The average Aston Villa F.C. fan in Germany is 28.7 years old, more male, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Baden-Württemberg, Bayern.

Top brand affinities include Vincent Kompany, Transfermarkt, F.C. Hansa Rostock, with strongest over-indexing on Vincent Kompany (24.58× the country average).

Demographically, the Aston Villa F.C. audience skews more male with an average age of 28.7, and over-indexes on personality traits such as Patriotism, Convenience Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Aston Villa F.C. fan in Germany is more male, around 28.7 years old, with strong Patriotism tendencies and a notable affinity for Vincent Kompany.

Category: Sports · Type: Team · Subtype: Soccer

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Aston Villa F.C. profile in Germany.

Audience size
1M
in Germany
Gender
31.7%
68.3% male
Age
28.7
average years
Country rank
#6462
Team in Germany
Fig. 01

Search interest · 12-month trend

+173%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Aston Villa F.C. fans

31.7% are female, 68.3% are male, average age 28.7.

Fig. 02

Gender split

31.7%
Female
68.3%
Male
Demographic split for Aston Villa F.C. audience in Germany
MetricValue
Female31.7%
Male68.3%
Average age28.7
Estimated audience size1,011,421
Fig. 03

Age distribution

Ø 28.7
average years
Age distribution of the Aston Villa F.C. audience in Germany
Age bracketShare%
16-1952%
20-2920%
30-3913%
40-4910%
50+6%
Fig. 04

Worldwide distribution

2.5%

of the worldwide Aston Villa F.C. audience comes from Germany.

Worldwide audience distribution share by country for Aston Villa F.C.
CountryShare
United Kingdom21.5%
Brazil5.8%
United States4.8%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Aston Villa F.C. audience in Germany is strongest.

Fig. 05

Top regions by affinity

Aston Villa F.C. fans by region: top regions in Germany
#RegionReachAffinity×
01Baden-Württemberg~100K1.36×
02Nordrhein-Westfalen~200K1.19×
03Bayern~100K1.14×
04Hessen~70K1.13×
05Hamburg~20K1.07×
06Rheinland-Pfalz~40K1.03×
07Berlin~40K1.03×
08Sachsen~40K1.01×
09Bremen~7K0.99×
10Niedersachsen~70K0.97×
11Mecklenburg-Vorpommern~10K0.92×
12Saarland~9K0.92×
13Schleswig-Holstein~30K0.90×
14Sachsen-Anhalt~20K0.85×
15Thüringen~20K0.83×
16Brandenburg~20K0.80×
Fig. 06

Affinity by region

Affinity by region — Aston Villa F.C., Germany
0.80×1.00×1.36×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Aston Villa F.C. audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Aston Villa F.C. audience
#·InterestCategoryAffinity×
01Charlton Athletic F.C.Sports44.19×
02High Stakes GamblingGames43.19×
03Bolton Wanderers F.C.Sports37.29×
04Crystal Palace F.C.Sports27.74×
05CricbuzzSports26.19×
06Vincent KompanySports24.58×
071. FC Union BerlinSports20.68×
08FC AugsburgSports19.97×
091. FC MagdeburgSports17.19×
10F.C. Hansa RostockSports17.01×
11Eintracht BraunschweigSports13.28×
12Michael OliseSports12.65×
13FC St. PauliSports12.03×
14TransfermarktSports11.74×
15SC FreiburgSports11.62×
16BetanoGames11.61×
17Harry KaneSports10.97×
18Fortuna DüsseldorfSports10.92×
19Western UnionBusiness & Career10.06×
20SV Werder BremenSports6.56×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Aston Villa F.C. audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Aston Villa F.C. audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM1.80×
Convenience OrientationPREMIUM1.80×
SpiritualityBALANCE1.76×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Aston Villa F.C. audience · Rather not
TraitClusterDeviationScore
ExtroversionTHRILL1.07×
Price SensitivityPREMIUM1.10×
DIY MentalityTHRILL1.21×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Aston Villa F.C. have in Germany?

Aston Villa F.C. has an estimated audience of 1,011,421 people in Germany, concentrated in Nordrhein-Westfalen and Baden-Württemberg.

02

What is the gender split and age of Aston Villa F.C. fans?

31.7% of Aston Villa F.C. fans are female, 68.3% are male, with an average age of 28.7 years.

03

Which brands do Aston Villa F.C. fans like most?

Aston Villa F.C. fans show strongest brand affinity for Vincent Kompany (24.58×), Transfermarkt (11.74×), and F.C. Hansa Rostock (17.01×) over the country average.

04

Where do Aston Villa F.C. fans live in Germany?

Aston Villa F.C. fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~200K), Baden-Württemberg (reach ~100K), and Bayern (reach ~100K). These three regions account for the largest share of the active audience.

05

What other brands do Aston Villa F.C. fans also like?

Beyond Aston Villa F.C. itself, the audience over-indexes on Transfermarkt (11.74×), F.C. Hansa Rostock (17.01×), 1. FC Union Berlin (20.68×), and 1. FC Magdeburg (17.19×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Aston Villa F.C.. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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