Rascasse Audience Intelligence

FC Augsburg Audience in Germany

A data profile of the people who buy, follow and care about FC Augsburg in Germany — modelled from more than twelve digital signal sources. FC Augsburg has an estimated audience of 1,878,231 people in Germany.

#104among Soccer in Germany#58among Team in Germany#324in Sports

The average FC Augsburg fan in Germany is 34.7 years old, more male, and lives primarily in Bayern.

The audience is concentrated in Bayern, Baden-Württemberg, Nordrhein-Westfalen.

Top brand affinities include Hannover 96, Borussia Mönchengladbach, SC Freiburg, with strongest over-indexing on Hannover 96 (21.18× the country average).

Demographically, the FC Augsburg audience skews more male with an average age of 34.7, and over-indexes on personality traits such as Risk Appetite, Career Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical FC Augsburg fan in Germany is more male, around 34.7 years old, with strong Risk Appetite tendencies and a notable affinity for Hannover 96.

Category: Sports · Type: Team · Subtype: Soccer

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the FC Augsburg profile in Germany.

Audience size
1.9M
in Germany
Gender
22.7%♀
77.3% male
Age
34.7
average years
Country rank
#3587
Team in Germany
Fig. 01

Search interest · 12-month trend

-20%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of FC Augsburg fans

22.7% are female, 77.3% are male, average age 34.7.

Fig. 02

Gender split

22.7%
Female
77.3%
Male
Demographic split for FC Augsburg audience in Germany
MetricValue
Female22.7%
Male77.3%
Average age34.7
Estimated audience size1,878,231
Fig. 03

Age distribution

Ø 34.7
average years
Age distribution of the FC Augsburg audience in Germany
Age bracketShare%
16-1932%
20-2921%
30-3919%
40-4917%
50+12%
Fig. 04

Worldwide distribution

48.0%

of the worldwide FC Augsburg audience comes from Germany.

Worldwide audience distribution share by country for FC Augsburg
CountryShare
Germany48.0%
Brazil4.6%
United States2.6%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the FC Augsburg audience in Germany is strongest.

Fig. 05

Top regions by affinity

FC Augsburg fans by region: top regions in Germany
#RegionReachAffinity×
01Bayern~1.5M4.07×
02Baden-Württemberg~300K1.27×
03Bremen~20K1.10×
04Hamburg~40K1.02×
05Schleswig-Holstein~60K0.90×
06Hessen~100K0.84×
07Rheinland-Pfalz~80K0.84×
08Niedersachsen~200K0.82×
09Nordrhein-Westfalen~300K0.77×
10Sachsen~70K0.72×
11Brandenburg~40K0.69×
12Sachsen-Anhalt~30K0.66×
13Thüringen~30K0.66×
14Berlin~50K0.62×
15Saarland~10K0.62×
16Mecklenburg-Vorpommern~20K0.58×
Fig. 06

Affinity by region

Affinity by region — FC Augsburg, Germany
0.58×1.00×4.07×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the FC Augsburg audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for FC Augsburg audience
#·InterestCategoryAffinity×
01Hannover 96Sports21.18×
02SC FreiburgSports21.07×
03DFB-PokalSports20.13×
041. FC NürnbergSports19.91×
05Paris Saint-Germain FémininesSports18.91×
061. FSV Mainz 05Sports18.11×
07VfL WolfsburgSports16.76×
08Eintracht BraunschweigSports15.96×
09Borussia MönchengladbachSports15.65×
10F.C. Hansa RostockSports14.70×
11Hertha BSCSports13.72×
12Dynamo DresdenSports13.15×
133. LigaSports10.98×
14RB LeipzigSports10.77×
152. BundesligaSports8.83×
16TransfermarktSports8.24×
17SV Werder BremenSports7.32×
18VfB StuttgartSports7.09×
19Borussia DortmundSports6.55×
20FIFA World CupSports5.21×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the FC Augsburg audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by FC Augsburg audience · What stands out
TraitClusterDeviationScore
Risk AppetiteTHRILL2.29×
Career OrientationPOWER1.68×
IndividualismJOY1.65×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by FC Augsburg audience · Rather not
TraitClusterDeviationScore
Quality AwarenessPREMIUM0.46×
DIY MentalityTHRILL0.50×
CreativityOPEN0.55×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does FC Augsburg have in Germany?

FC Augsburg has an estimated audience of 1,878,231 people in Germany, concentrated in Bayern and Baden-Württemberg.

02

What is the gender split and age of FC Augsburg fans?

22.7% of FC Augsburg fans are female, 77.3% are male, with an average age of 34.7 years.

03

Which brands do FC Augsburg fans like most?

FC Augsburg fans show strongest brand affinity for Hannover 96 (21.18×), Borussia Mönchengladbach (15.65×), and SC Freiburg (21.07×) over the country average.

04

Where do FC Augsburg fans live in Germany?

FC Augsburg fans in Germany are most concentrated in Bayern (reach ~1.5M), Baden-Württemberg (reach ~300K), and Nordrhein-Westfalen (reach ~300K). These three regions account for the largest share of the active audience.

05

What other brands do FC Augsburg fans also like?

Beyond FC Augsburg itself, the audience over-indexes on Borussia Mönchengladbach (15.65×), SC Freiburg (21.07×), DFB-Pokal (20.13×), and Dynamo Dresden (13.15×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Soccer audiences in Germany

Related rankings

See FC Augsburg audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for FC Augsburg. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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