1. FSV Mainz 05 Audience in Germany
1. FSV Mainz 05 has an estimated audience of 2,047,197 people in Germany. 28.0% are female, 72.0% are male, average age 34.1. Top regions: Nordrhein-Westfalen, Rheinland-Pfalz, Baden-Württemberg. Top brand affinities: Borussia Dortmund, Hannover 96, DFB-Pokal, SC Freiburg, RB Leipzig.
The average 1. FSV Mainz 05 fan in Germany is 34.1 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Rheinland-Pfalz, Baden-Württemberg. Top brand affinities include Borussia Dortmund, Hannover 96, DFB-Pokal, with strongest over-indexing on Borussia Dortmund (6.09× the country average). Demographically, the 1. FSV Mainz 05 audience skews more male with an average age of 34.1, and over-indexes on personality traits such as Early Adopter Mentality, Patriotism. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Sports · Type: Team · Subtype: Soccer
Demographics of 1. FSV Mainz 05 fans
| Metric | Value |
|---|---|
| Female | 28.0% |
| Male | 72.0% |
| Average age | 34.1 |
| Estimated audience size | 2,047,197 |
Audience persona
The typical 1. FSV Mainz 05 fan in Germany is more male, around 34.1 years old, with strong Early Adopter Mentality tendencies and a notable affinity for Borussia Dortmund.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 445,544 | 0.99× |
| Rheinland-Pfalz | 362,574 | 3.53× |
| Baden-Württemberg | 266,717 | 0.95× |
| Hessen | 232,727 | 1.49× |
| Bayern | 199,690 | 0.61× |
| Niedersachsen | 154,852 | 0.78× |
| Sachsen | 94,922 | 0.95× |
| Berlin | 66,265 | 0.72× |
| Brandenburg | 54,803 | 0.86× |
| Schleswig-Holstein | 48,643 | 0.66× |
| Sachsen-Anhalt | 36,865 | 0.7× |
| Thüringen | 34,708 | 0.67× |
| Hamburg | 31,502 | 0.68× |
| Saarland | 22,480 | 0.89× |
| Bremen | 21,667 | 1.24× |
| Mecklenburg-Vorpommern | 20,426 | 0.52× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Borussia Dortmund | 6.09× | Sports |
| Hannover 96 | 15.76× | Sports |
| DFB-Pokal | 14.3× | Sports |
| SC Freiburg | 14.97× | Sports |
| RB Leipzig | 10.96× | Sports |
| Dynamo Dresden | 10.29× | Sports |
| Hertha BSC | 12.1× | Sports |
| 2. Bundesliga | 7.39× | Sports |
| F.C. Hansa Rostock | 11.66× | Sports |
| FC Augsburg | 17.62× | Sports |
| SV Werder Bremen | 6.05× | Sports |
| VfL Wolfsburg | 12.79× | Sports |
| 1. FC Nürnberg | 13.66× | Sports |
| Bundesliga | 4.57× | Sports |
| Transfermarkt | 6.48× | Sports |
| Eintracht Braunschweig | 12.32× | Sports |
| FIFA World Cup | 4.71× | Sports |
| 1. FC Kaiserslautern | 10.39× | Sports |
| 3. Liga | 8.71× | Sports |
| VfB Stuttgart | 5.8× | Sports |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Early Adopter Mentality | POWER | 1.08 |
| Patriotism | CONSERVATISM | 1.06 |
| Convenience Orientation | PREMIUM | 0.98 |
| Spirituality | BALANCE | 0.97 |
| Sports Activity | POWER | 0.97 |
| Social Media Usage | JOY | 0.91 |
Worldwide distribution
| Country | Share |
|---|---|
| Germany | 32.0% |
| Romania | 7.2% |
| Spain | 5.2% |
See 1. FSV Mainz 05 audiences in other countries
More Soccer audiences in Germany
- Borussia Dortmund (41,191,516)
- FC Bayern Munich (24,331,511)
- Bundesliga (23,414,929)
- FIFA World Cup (19,622,305)
- UEFA Champions League (18,624,368)
Frequently asked questions
How many fans does 1. FSV Mainz 05 have in Germany?
1. FSV Mainz 05 has an estimated audience of 2,047,197 people in Germany, concentrated in Nordrhein-Westfalen and Rheinland-Pfalz.
What is the gender split and age of 1. FSV Mainz 05 fans?
28.0% of 1. FSV Mainz 05 fans are female, 72.0% are male, with an average age of 34.1 years.
Which brands do 1. FSV Mainz 05 fans like most?
1. FSV Mainz 05 fans show strongest brand affinity for Borussia Dortmund (6.09×), Hannover 96 (15.76×), and DFB-Pokal (14.3×) over the country average.
Where do 1. FSV Mainz 05 fans live in Germany?
1. FSV Mainz 05 fans in Germany are most concentrated in Nordrhein-Westfalen (reach 445,544), Rheinland-Pfalz (reach 362,574), and Baden-Württemberg (reach 266,717). These three regions account for the largest share of the active audience.
What other brands do 1. FSV Mainz 05 fans also like?
Beyond 1. FSV Mainz 05 itself, the audience over-indexes on Hannover 96 (15.76×), DFB-Pokal (14.3×), SC Freiburg (14.97×), and RB Leipzig (10.96×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for 1. FSV Mainz 05. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.