Rascasse Audience Intelligence

1. FSV Mainz 05 Audience in Germany

A data profile of the people who buy, follow and care about 1. FSV Mainz 05 in Germany — modelled from more than twelve digital signal sources. 1. FSV Mainz 05 has an estimated audience of 2,960,740 people in Germany.

#71among Soccer in Germany#40among Team in Germany#178in Sports

The average 1. FSV Mainz 05 fan in Germany is 34.1 years old, more male, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Rheinland-Pfalz, Baden-Württemberg.

Top brand affinities include Hannover 96, Borussia Mönchengladbach, SC Freiburg, with strongest over-indexing on Hannover 96 (15.76× the country average).

Demographically, the 1. FSV Mainz 05 audience skews more male with an average age of 34.1, and over-indexes on personality traits such as Risk Appetite, Individualism.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical 1. FSV Mainz 05 fan in Germany is more male, around 34.1 years old, with strong Risk Appetite tendencies and a notable affinity for Hannover 96.

Category: Sports · Type: Team · Subtype: Soccer

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the 1. FSV Mainz 05 profile in Germany.

Audience size
3M
in Germany
Gender
28.0%♀
72.0% male
Age
34.1
average years
Country rank
#2154
Team in Germany
Fig. 01

Search interest · 12-month trend

-38%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of 1. FSV Mainz 05 fans

28.0% are female, 72.0% are male, average age 34.1.

Fig. 02

Gender split

28.0%
Female
72.0%
Male
Demographic split for 1. FSV Mainz 05 audience in Germany
MetricValue
Female28.0%
Male72.0%
Average age34.1
Estimated audience size2,960,740
Fig. 03

Age distribution

Ø 34.1
average years
Age distribution of the 1. FSV Mainz 05 audience in Germany
Age bracketShare%
16-1934%
20-2920%
30-3917%
40-4917%
50+11%
Fig. 04

Worldwide distribution

37.5%

of the worldwide 1. FSV Mainz 05 audience comes from Germany.

Worldwide audience distribution share by country for 1. FSV Mainz 05
CountryShare
Germany37.5%
Romania5.9%
Brazil4.7%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the 1. FSV Mainz 05 audience in Germany is strongest.

Fig. 05

Top regions by affinity

1. FSV Mainz 05 fans by region: top regions in Germany
#RegionReachAffinity×
01Rheinland-Pfalz~400K3.93×
02Hessen~200K1.39×
03Bremen~20K1.07×
04Hamburg~50K1.02×
05Nordrhein-Westfalen~400K0.95×
06Saarland~20K0.94×
07Schleswig-Holstein~70K0.90×
08Brandenburg~60K0.88×
09Baden-Württemberg~200K0.83×
10Niedersachsen~200K0.78×
11Berlin~60K0.71×
12Sachsen~60K0.61×
13Sachsen-Anhalt~30K0.60×
14Bayern~200K0.57×
15Thüringen~30K0.56×
16Mecklenburg-Vorpommern~20K0.56×
Fig. 06

Affinity by region

Affinity by region — 1. FSV Mainz 05, Germany
0.56×1.00×3.93×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the 1. FSV Mainz 05 audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for 1. FSV Mainz 05 audience
#·InterestCategoryAffinity×
01FC AugsburgSports17.62×
02Hannover 96Sports15.76×
03SC FreiburgSports14.97×
04DFB-PokalSports14.30×
051. FC NürnbergSports13.66×
06VfL WolfsburgSports12.79×
07Eintracht BraunschweigSports12.32×
08Hertha BSCSports12.10×
09F.C. Hansa RostockSports11.66×
10Borussia MönchengladbachSports11.42×
11RB LeipzigSports10.96×
12Dynamo DresdenSports10.29×
133. LigaSports8.71×
142. BundesligaSports7.39×
15TransfermarktSports6.48×
16Borussia DortmundSports6.09×
17SV Werder BremenSports6.05×
18FIFA World CupSports4.71×
19BundesligaSports4.57×
20FC Bayern MunichSports3.59×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the 1. FSV Mainz 05 audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by 1. FSV Mainz 05 audience · What stands out
TraitClusterDeviationScore
Risk AppetiteTHRILL1.79×
IndividualismJOY1.36×
Healthy LifestyleBALANCE1.20×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by 1. FSV Mainz 05 audience · Rather not
TraitClusterDeviationScore
CreativityOPEN0.65×
Quality AwarenessPREMIUM0.65×
DIY MentalityTHRILL0.67×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does 1. FSV Mainz 05 have in Germany?

1. FSV Mainz 05 has an estimated audience of 2,960,740 people in Germany, concentrated in Nordrhein-Westfalen and Rheinland-Pfalz.

02

What is the gender split and age of 1. FSV Mainz 05 fans?

28.0% of 1. FSV Mainz 05 fans are female, 72.0% are male, with an average age of 34.1 years.

03

Which brands do 1. FSV Mainz 05 fans like most?

1. FSV Mainz 05 fans show strongest brand affinity for Hannover 96 (15.76×), Borussia Mönchengladbach (11.42×), and SC Freiburg (14.97×) over the country average.

04

Where do 1. FSV Mainz 05 fans live in Germany?

1. FSV Mainz 05 fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~400K), Rheinland-Pfalz (reach ~400K), and Baden-Württemberg (reach ~200K). These three regions account for the largest share of the active audience.

05

What other brands do 1. FSV Mainz 05 fans also like?

Beyond 1. FSV Mainz 05 itself, the audience over-indexes on Borussia Mönchengladbach (11.42×), SC Freiburg (14.97×), DFB-Pokal (14.3×), and Borussia Dortmund (6.09×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Soccer audiences in Germany

Related rankings

See 1. FSV Mainz 05 audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for 1. FSV Mainz 05. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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