A data profile of the people who buy, follow and care about Shira Haas in United States — modelled from more than twelve digital signal sources. Shira Haas has an estimated audience of 347,654 people in United States.
The average Shira Haas fan in United States is 40.9 years old, more male, and lives primarily in California.
The audience is concentrated in California, Texas, New York.
Top brand affinities include Jessica Chastain, Kate Beckinsale, Regina Hall, with strongest over-indexing on Jessica Chastain (388.89× the country average).
Demographically, the Shira Haas audience skews more male with an average age of 40.9, and over-indexes on personality traits such as Spirituality, Individualism.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Shira Haas fan in United States is more male, around 40.9 years old, with strong Spirituality tendencies and a notable affinity for Jessica Chastain.
The key figures that characterise the Shira Haas profile in United States.
31.1% are female, 68.9% are male, average age 40.9.
| Metric | Value |
|---|---|
| Female | 31.1% |
| Male | 68.9% |
| Average age | 40.9 |
| Estimated audience size | 347,654 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 16% | |
| 20-29 | 16% | |
| 30-39 | 22% | |
| 40-49 | 25% | |
| 50+ | 21% |
of the worldwide Shira Haas audience comes from United States.
| Country | Share |
|---|---|
| United States | 20.1% |
| Germany | 6.7% |
| United Kingdom | 5.0% |
Where the Shira Haas audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | New York | ~60K | 1.39× | |
| 02 | California | ~100K | 1.37× | |
| 03 | New Jersey | ~20K | 1.33× | |
| 04 | Connecticut | ~10K | 1.30× | |
| 05 | Utah | ~9K | 1.30× | |
| 06 | Washington, District of Columbia | ~3K | 1.30× | |
| 07 | Oregon | ~10K | 1.26× | |
| 08 | Washington | ~20K | 1.24× | |
| 09 | Maryland | ~20K | 1.21× | |
| 10 | Virginia | ~20K | 1.19× | |
| 11 | Texas | ~70K | 1.16× | |
| 12 | Massachusetts | ~20K | 1.13× | |
| 13 | Illinois | ~30K | 1.12× | |
| 14 | Colorado | ~10K | 1.09× | |
| 15 | Nevada | ~8K | 1.08× | |
| 16 | Delaware | ~2K | 1.07× | |
| 17 | New Mexico | ~4K | 1.06× | |
| 18 | Michigan | ~20K | 1.05× | |
| 19 | Idaho | ~4K | 1.05× | |
| 20 | Hawaii | ~3K | 1.04× | |
| 21 | Georgia | ~20K | 1.03× | |
| 22 | Pennsylvania | ~30K | 1.02× | |
| 23 | Minnesota | ~10K | 1.02× | |
| 24 | Kansas | ~6K | 1.00× | |
| 25 | Florida | ~50K | 0.99× | |
| 26 | Maine | ~3K | 0.99× | |
| 27 | Rhode Island | ~2K | 0.99× | |
| 28 | North Carolina | ~20K | 0.97× | |
| 29 | Oklahoma | ~8K | 0.97× | |
| 30 | New Hampshire | ~3K | 0.97× | |
| 31 | Ohio | ~20K | 0.96× | |
| 32 | Vermont | ~1K | 0.96× | |
| 33 | Missouri | ~10K | 0.95× | |
| 34 | Tennessee | ~10K | 0.93× | |
| 35 | Indiana | ~10K | 0.93× | |
| 36 | Wisconsin | ~10K | 0.93× | |
| 37 | Nebraska | ~3K | 0.92× | |
| 38 | Alaska | ~1K | 0.91× | |
| 39 | Iowa | ~5K | 0.89× | |
| 40 | Montana | ~2K | 0.89× | |
| 41 | South Dakota | ~2K | 0.89× | |
| 42 | North Dakota | ~1K | 0.89× | |
| 43 | Kentucky | ~8K | 0.86× | |
| 44 | Arkansas | ~5K | 0.86× | |
| 45 | South Carolina | ~9K | 0.85× | |
| 46 | West Virginia | ~3K | 0.85× | |
| 47 | Louisiana | ~8K | 0.84× | |
| 48 | Arizona | ~10K | 0.79× | |
| 49 | Mississippi | ~5K | 0.79× | |
| 50 | Alabama | ~7K | 0.65× |
The strongest cross-interests of the Shira Haas audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Air Serbia | Travel & Leisure | 531.94× | ||
| 02 | Jessica Chastain | Movies & TV | 388.89× | ||
| 03 | Luka Modrić | Sports | 97.55× | ||
| 04 | James Blake (musician) | Music & Radio | 92.43× | ||
| 05 | Regina Hall | Movies & TV | 81.48× | ||
| 06 | Kate Beckinsale | Movies & TV | 76.90× | ||
| 07 | Lily Allen | Music & Radio | 74.74× | ||
| 08 | Suki Waterhouse | Fashion & Accessoires | 54.71× | ||
| 09 | Julianne Moore | Movies & TV | 52.16× | ||
| 10 | Wanda Sykes | Movies & TV | 49.64× | ||
| 11 | Jodie Foster | Movies & TV | 41.09× | ||
| 12 | Sigourney Weaver | Movies & TV | 40.70× | ||
| 13 | Will Poulter | Movies & TV | 38.61× | ||
| 14 | Keira Knightley | Movies & TV | 27.85× | ||
| 15 | Amy Adams | Movies & TV | 25.74× | ||
| 16 | Andrew Garfield | Movies & TV | 25.06× | ||
| 17 | Nicole Kidman | Movies & TV | 20.16× | ||
| 18 | Jon Hamm | Movies & TV | 19.80× | ||
| 19 | Anne Hathaway | Movies & TV | 15.36× | ||
| 20 | Diane Keaton | Movies & TV | 10.89× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Spirituality | BALANCE | 1.32× | |
| Individualism | JOY | 1.32× | |
| Mindfulness | BALANCE | 1.28× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Risk Appetite | THRILL | 0.70× | |
| Luxury Orientation | PREMIUM | 0.81× | |
| DIY Mentality | THRILL | 0.87× |
Shira Haas has an estimated audience of 347,654 people in United States, concentrated in California and Texas.
31.1% of Shira Haas fans are female, 68.9% are male, with an average age of 40.9 years.
Shira Haas fans show strongest brand affinity for Jessica Chastain (388.89×), Kate Beckinsale (76.9×), and Regina Hall (81.48×) over the country average.
Shira Haas fans in United States are most concentrated in California (reach ~100K), Texas (reach ~70K), and New York (reach ~60K). These three regions account for the largest share of the active audience.
Beyond Shira Haas itself, the audience over-indexes on Kate Beckinsale (76.9×), Regina Hall (81.48×), Air Serbia (531.94×), and Lily Allen (74.74×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Shira Haas. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.