Rascasse Audience Intelligence

Diana Ross Audience in United States

A data profile of the people who buy, follow and care about Diana Ross in United States — modelled from more than twelve digital signal sources. Diana Ross has an estimated audience of 6,248,468 people in United States.

#2among Soul in United States#489among Person in United States#456in Music & Radio

The average Diana Ross fan in United States is 39.7 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Nia Long, La La Anthony, Anthony Anderson, with strongest over-indexing on Nia Long (27.01× the country average).

Demographically, the Diana Ross audience skews more female with an average age of 39.7, and over-indexes on personality traits such as Social Media Usage, Spirituality.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Diana Ross fan in United States is more female, around 39.7 years old, with strong Social Media Usage tendencies and a notable affinity for Nia Long.

Category: Music & Radio · Type: Person · Subtype: Soul

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Diana Ross profile in United States.

Audience size
6.2M
in United States
Gender
65.9%♀
34.1% male
Age
39.7
average years
Country rank
#5542
Person in United States
Fig. 01

Search interest · 12-month trend

+94%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Diana Ross fans

65.9% are female, 34.1% are male, average age 39.7.

Fig. 02

Gender split

65.9%
Female
34.1%
Male
Demographic split for Diana Ross audience in United States
MetricValue
Female65.9%
Male34.1%
Average age39.7
Estimated audience size6,248,468
Fig. 03

Age distribution

Ø 39.7
average years
Age distribution of the Diana Ross audience in United States
Age bracketShare%
16-1919%
20-2919%
30-3920%
40-4922%
50+21%
Fig. 04

Worldwide distribution

46.9%

of the worldwide Diana Ross audience comes from United States.

Worldwide audience distribution share by country for Diana Ross
CountryShare
United States46.9%
United Kingdom9.5%
Brazil9.1%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Diana Ross audience in United States is strongest.

Fig. 05

Top regions by affinity

Diana Ross fans by region: top regions in United States
#RegionReachAffinity×
01Georgia~300K1.54×
02Maryland~100K1.51×
03Michigan~200K1.48×
04Mississippi~60K1.45×
05Louisiana~100K1.39×
06Delaware~20K1.36×
07Alabama~100K1.35×
08New Jersey~200K1.34×
09North Carolina~200K1.32×
10South Carolina~100K1.27×
11Washington, District of Columbia~20K1.27×
12New York~400K1.26×
13Pennsylvania~200K1.24×
14Connecticut~70K1.23×
15Florida~400K1.21×
16Virginia~200K1.19×
17Tennessee~100K1.16×
18Ohio~200K1.14×
19Illinois~200K1.13×
20Nevada~60K1.12×
21Indiana~100K1.07×
22Missouri~90K1.07×
23Texas~500K1.06×
24Arkansas~50K1.04×
25California~600K1.02×
26Massachusetts~100K1.02×
27Rhode Island~20K1.00×
28Kentucky~60K0.95×
29Oklahoma~60K0.93×
30Arizona~100K0.92×
31New Hampshire~20K0.90×
32Wisconsin~70K0.85×
33Kansas~40K0.85×
34West Virginia~20K0.84×
35Colorado~70K0.81×
36Maine~20K0.81×
37Washington~80K0.78×
38Minnesota~60K0.78×
39Nebraska~20K0.78×
40New Mexico~20K0.77×
41Hawaii~20K0.75×
42Oregon~40K0.72×
43Iowa~30K0.72×
44Vermont~6K0.68×
45Utah~30K0.64×
46South Dakota~8K0.64×
47Idaho~20K0.63×
48Montana~9K0.63×
49North Dakota~7K0.63×
50Alaska~7K0.60×
Fig. 06

Affinity by region

Affinity by region — Diana Ross, United States
0.60×1.00×1.54×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Diana Ross audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Diana Ross audience
#·InterestCategoryAffinity×
01La La AnthonyMovies & TV32.12×
02Boris KodjoeMovies & TV31.09×
03Notorious (2009 film)Movies & TV29.83×
04Birdman (rapper)Music & Radio29.65×
05The Best Man HolidayMovies & TV29.60×
06Menace II SocietyMovies & TV28.26×
07Tatyana AliMovies & TV27.95×
08Tami RomanMovies & TV27.94×
09Nia LongMovies & TV27.01×
10Anthony AndersonMovies & TV22.83×
11Charlamagne Tha GodMovies & TV21.65×
12Tamar BraxtonMusic & Radio19.71×
13NeNe LeakesMovies & TV18.61×
14Marvin GayeMusic & Radio18.23×
15Boyz n the HoodMovies & TV12.93×
16Molly RingwaldMovies & TV11.45×
17D’AngeloMusic & Radio8.01×
18Facebook MessengerInternet & Social Media5.27×
19Diane KeatonMovies & TV4.76×
20Gospel musicMusic & Radio3.13×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Diana Ross audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Diana Ross audience · What stands out
TraitClusterDeviationScore
Social Media UsageJOY1.58×
SpiritualityBALANCE1.45×
CreativityOPEN1.39×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Diana Ross audience · Rather not
TraitClusterDeviationScore
Pet OwnershipJOY0.92×
Luxury OrientationPREMIUM0.95×
Design AffinityPREMIUM0.96×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Diana Ross have in United States?

Diana Ross has an estimated audience of 6,248,468 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Diana Ross fans?

65.9% of Diana Ross fans are female, 34.1% are male, with an average age of 39.7 years.

03

Which brands do Diana Ross fans like most?

Diana Ross fans show strongest brand affinity for Nia Long (27.01×), La La Anthony (32.12×), and Anthony Anderson (22.83×) over the country average.

04

Where do Diana Ross fans live in United States?

Diana Ross fans in United States are most concentrated in California (reach ~600K), Texas (reach ~500K), and Florida (reach ~400K). These three regions account for the largest share of the active audience.

05

What other brands do Diana Ross fans also like?

Beyond Diana Ross itself, the audience over-indexes on La La Anthony (32.12×), Anthony Anderson (22.83×), Facebook Messenger (5.27×), and Boris Kodjoe (31.09×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

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See Diana Ross audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Diana Ross. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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