Diana Ross Audience in Germany

Diana Ross has an estimated audience of 406,831 people in Germany. 52.2% are female, 47.8% are male, average age 43.5. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: George Michael, Stevie Wonder, Discover (magazine), Commodores, Lionel Richie.
The average Diana Ross fan in Germany is 43.5 years old, balanced, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include George Michael, Stevie Wonder, Discover (magazine), with strongest over-indexing on George Michael (33.9× the country average). Demographically, the Diana Ross audience skews balanced with an average age of 43.5, and over-indexes on personality traits such as Early Adopter Mentality, Community Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Music & Radio · Type: Person · Subtype: Soul
Demographics of Diana Ross fans
| Metric | Value |
|---|---|
| Female | 52.2% |
| Male | 47.8% |
| Average age | 43.5 |
| Estimated audience size | 406,831 |
Audience persona
The typical Diana Ross fan in Germany is balanced, around 43.5 years old, with strong Early Adopter Mentality tendencies and a notable affinity for George Michael.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 103,565 | 1.16× |
| Bayern | 63,825 | 0.98× |
| Baden-Württemberg | 54,890 | 0.99× |
| Niedersachsen | 40,251 | 1.02× |
| Hessen | 34,053 | 1.1× |
| Berlin | 24,798 | 1.36× |
| Rheinland-Pfalz | 22,183 | 1.09× |
| Sachsen | 16,211 | 0.81× |
| Schleswig-Holstein | 15,857 | 1.09× |
| Hamburg | 11,292 | 1.23× |
| Brandenburg | 11,054 | 0.88× |
| Thüringen | 7,817 | 0.75× |
| Sachsen-Anhalt | 7,683 | 0.73× |
| Mecklenburg-Vorpommern | 5,665 | 0.73× |
| Saarland | 4,889 | 0.98× |
| Bremen | 3,862 | 1.11× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| George Michael | 33.9× | Music & Radio |
| Stevie Wonder | 47.79× | Music & Radio |
| Discover (magazine) | 19.64× | Internet & Social Media |
| Commodores | 70.39× | Music & Radio |
| Lionel Richie | 34× | Music & Radio |
| Olivia Newton-John | 37.41× | Music & Radio |
| Tina Turner | 23.59× | Music & Radio |
| Whitney Houston | 12.41× | Music & Radio |
| Bee Gees | 13.6× | Music & Radio |
| Neil Diamond | 20.45× | Music & Radio |
| Cliff Richard | 18.41× | Music & Radio |
| Aretha Franklin | 25.92× | Music & Radio |
| Chic (band) | 35.28× | Music & Radio |
| Cyndi Lauper | 15.17× | Music & Radio |
| Barbie | 3.74× | Movies & TV |
| Roxette | 14.04× | Music & Radio |
| Madonna | 8.53× | Music & Radio |
| Marvin Gaye | 21.61× | Music & Radio |
| ABBA | 7.52× | Music & Radio |
| Bonnie Tyler | 9.39× | Music & Radio |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Early Adopter Mentality | POWER | 1.78 |
| Community Orientation | OPEN | 1.53 |
| Sustainability | BALANCE | 1.46 |
| Tradition | CONSERVATISM | 1.39 |
| Quality Awareness | PREMIUM | 1.31 |
| Spirituality | BALANCE | 1.29 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 47.2% |
| United Kingdom | 10.3% |
| Brazil | 6.8% |
See Diana Ross audiences in other countries
More Soul audiences in Germany
- Prince (musician) (1,223,623)
- Édith Piaf (569,221)
- Lionel Richie (477,932)
- Stevie Wonder (401,963)
- Barry White (336,285)
Frequently asked questions
How many fans does Diana Ross have in Germany?
Diana Ross has an estimated audience of 406,831 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Diana Ross fans?
52.2% of Diana Ross fans are female, 47.8% are male, with an average age of 43.5 years.
Which brands do Diana Ross fans like most?
Diana Ross fans show strongest brand affinity for George Michael (33.9×), Stevie Wonder (47.79×), and Discover (magazine) (19.64×) over the country average.
Where do Diana Ross fans live in Germany?
Diana Ross fans in Germany are most concentrated in Nordrhein-Westfalen (reach 103,565), Bayern (reach 63,825), and Baden-Württemberg (reach 54,890). These three regions account for the largest share of the active audience.
What other brands do Diana Ross fans also like?
Beyond Diana Ross itself, the audience over-indexes on Stevie Wonder (47.79×), Discover (magazine) (19.64×), Commodores (70.39×), and Lionel Richie (34×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Diana Ross. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.