Diana Ross Audience in Germany

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Diana Ross has an estimated audience of 406,831 people in Germany. 52.2% are female, 47.8% are male, average age 43.5. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: George Michael, Stevie Wonder, Discover (magazine), Commodores, Lionel Richie.

The average Diana Ross fan in Germany is 43.5 years old, balanced, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include George Michael, Stevie Wonder, Discover (magazine), with strongest over-indexing on George Michael (33.9× the country average). Demographically, the Diana Ross audience skews balanced with an average age of 43.5, and over-indexes on personality traits such as Early Adopter Mentality, Community Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

Category: Music & Radio · Type: Person · Subtype: Soul

Demographics of Diana Ross fans

Demographic split for Diana Ross audience in Germany
MetricValue
Female52.2%
Male47.8%
Average age43.5
Estimated audience size406,831

Audience persona

The typical Diana Ross fan in Germany is balanced, around 43.5 years old, with strong Early Adopter Mentality tendencies and a notable affinity for George Michael.

Top regions in Germany

Top regions ranked by reach for Diana Ross in Germany
RegionReachAffinity
Nordrhein-Westfalen103,5651.16×
Bayern63,8250.98×
Baden-Württemberg54,8900.99×
Niedersachsen40,2511.02×
Hessen34,0531.1×
Berlin24,7981.36×
Rheinland-Pfalz22,1831.09×
Sachsen16,2110.81×
Schleswig-Holstein15,8571.09×
Hamburg11,2921.23×
Brandenburg11,0540.88×
Thüringen7,8170.75×
Sachsen-Anhalt7,6830.73×
Mecklenburg-Vorpommern5,6650.73×
Saarland4,8890.98×
Bremen3,8621.11×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Diana Ross audience
BrandAffinityCategory
George Michael33.9×Music & Radio
Stevie Wonder47.79×Music & Radio
Discover (magazine)19.64×Internet & Social Media
Commodores70.39×Music & Radio
Lionel Richie34×Music & Radio
Olivia Newton-John37.41×Music & Radio
Tina Turner23.59×Music & Radio
Whitney Houston12.41×Music & Radio
Bee Gees13.6×Music & Radio
Neil Diamond20.45×Music & Radio
Cliff Richard18.41×Music & Radio
Aretha Franklin25.92×Music & Radio
Chic (band)35.28×Music & Radio
Cyndi Lauper15.17×Music & Radio
Barbie3.74×Movies & TV
Roxette14.04×Music & Radio
Madonna8.53×Music & Radio
Marvin Gaye21.61×Music & Radio
ABBA7.52×Music & Radio
Bonnie Tyler9.39×Music & Radio

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Diana Ross audience
TraitClusterScore
Early Adopter MentalityPOWER1.78
Community OrientationOPEN1.53
SustainabilityBALANCE1.46
TraditionCONSERVATISM1.39
Quality AwarenessPREMIUM1.31
SpiritualityBALANCE1.29

Worldwide distribution

Worldwide audience distribution share by country for Diana Ross
CountryShare
United States47.2%
United Kingdom10.3%
Brazil6.8%

See Diana Ross audiences in other countries

More Soul audiences in Germany

Frequently asked questions

How many fans does Diana Ross have in Germany?

Diana Ross has an estimated audience of 406,831 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

What is the gender split and age of Diana Ross fans?

52.2% of Diana Ross fans are female, 47.8% are male, with an average age of 43.5 years.

Which brands do Diana Ross fans like most?

Diana Ross fans show strongest brand affinity for George Michael (33.9×), Stevie Wonder (47.79×), and Discover (magazine) (19.64×) over the country average.

Where do Diana Ross fans live in Germany?

Diana Ross fans in Germany are most concentrated in Nordrhein-Westfalen (reach 103,565), Bayern (reach 63,825), and Baden-Württemberg (reach 54,890). These three regions account for the largest share of the active audience.

What other brands do Diana Ross fans also like?

Beyond Diana Ross itself, the audience over-indexes on Stevie Wonder (47.79×), Discover (magazine) (19.64×), Commodores (70.39×), and Lionel Richie (34×) compared to the Germany average.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Diana Ross. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.