Stevie Wonder Audience in Germany

Stevie Wonder has an estimated audience of 401,963 people in Germany. 54.2% are female, 45.8% are male, average age 35.4. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Cliff Richard, Michael Bolton, Shakin’ Stevens, Radiohead, YouTube Music.
The average Stevie Wonder fan in Germany is 35.4 years old, balanced, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Cliff Richard, Michael Bolton, Shakin’ Stevens, with strongest over-indexing on Cliff Richard (46.15× the country average). Demographically, the Stevie Wonder audience skews balanced with an average age of 35.4, and over-indexes on personality traits such as Tradition, Community Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Music & Radio · Type: Person · Subtype: Soul
Demographics of Stevie Wonder fans
| Metric | Value |
|---|---|
| Female | 54.2% |
| Male | 45.8% |
| Average age | 35.4 |
| Estimated audience size | 401,963 |
Audience persona
The typical Stevie Wonder fan in Germany is balanced, around 35.4 years old, with strong Tradition tendencies and a notable affinity for Cliff Richard.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 101,235 | 1.15× |
| Bayern | 60,623 | 0.94× |
| Baden-Württemberg | 55,913 | 1.02× |
| Niedersachsen | 40,502 | 1.04× |
| Hessen | 33,027 | 1.08× |
| Berlin | 21,751 | 1.21× |
| Rheinland-Pfalz | 21,377 | 1.06× |
| Schleswig-Holstein | 13,863 | 0.96× |
| Sachsen | 12,043 | 0.61× |
| Hamburg | 10,957 | 1.21× |
| Brandenburg | 10,923 | 0.88× |
| Thüringen | 9,247 | 0.9× |
| Sachsen-Anhalt | 8,865 | 0.85× |
| Mecklenburg-Vorpommern | 6,557 | 0.85× |
| Bremen | 4,609 | 1.34× |
| Saarland | 4,448 | 0.9× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Cliff Richard | 46.15× | Music & Radio |
| Michael Bolton | 54.76× | Music & Radio |
| Shakin’ Stevens | 46.15× | Music & Radio |
| Radiohead | 18.06× | Music & Radio |
| YouTube Music | 6.34× | Internet & Social Media |
| Joe Walsh | 33.38× | Music & Radio |
| Aretha Franklin | 19.14× | Music & Radio |
| Nat King Cole | 36.15× | Music & Radio |
| Livemusic | 3.32× | Music & Radio |
| Joan Jett | 25.38× | Music & Radio |
| Michael Jackson | 4.37× | Music & Radio |
| Ed Sheeran | 5.98× | Music & Radio |
| George Benson | 47.45× | Music & Radio |
| David Bowie | 5.59× | Music & Radio |
| Euphoria | 2.09× | Movies & TV |
| Folk music | 4.48× | Music & Radio |
| Bruce Springsteen | 4.97× | Music & Radio |
| Rhythm and blues music | 2.5× | Music & Radio |
| Instrumental | 4.89× | Music & Radio |
| Alternative country | 12.07× | Music & Radio |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Tradition | CONSERVATISM | 1.89 |
| Community Orientation | OPEN | 1.36 |
| Individualism | JOY | 1.28 |
| Urban Lifestyle | OPEN | 1.24 |
| Early Adopter Mentality | POWER | 1.22 |
| Patriotism | CONSERVATISM | 1.22 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 33.5% |
| United Kingdom | 11.9% |
| Brazil | 9.1% |
See Stevie Wonder audiences in other countries
More Soul audiences in Germany
- Prince (musician) (1,223,623)
- Édith Piaf (569,221)
- Lionel Richie (477,932)
- Diana Ross (406,831)
- Barry White (336,285)
Frequently asked questions
How many fans does Stevie Wonder have in Germany?
Stevie Wonder has an estimated audience of 401,963 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Stevie Wonder fans?
54.2% of Stevie Wonder fans are female, 45.8% are male, with an average age of 35.4 years.
Which brands do Stevie Wonder fans like most?
Stevie Wonder fans show strongest brand affinity for Cliff Richard (46.15×), Michael Bolton (54.76×), and Shakin’ Stevens (46.15×) over the country average.
Where do Stevie Wonder fans live in Germany?
Stevie Wonder fans in Germany are most concentrated in Nordrhein-Westfalen (reach 101,235), Bayern (reach 60,623), and Baden-Württemberg (reach 55,913). These three regions account for the largest share of the active audience.
What other brands do Stevie Wonder fans also like?
Beyond Stevie Wonder itself, the audience over-indexes on Michael Bolton (54.76×), Shakin’ Stevens (46.15×), Radiohead (18.06×), and YouTube Music (6.34×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Stevie Wonder. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.