Shakin’ Stevens Audience in Germany

Shakin’ Stevens logo

Shakin’ Stevens has an estimated audience of 245,391 people in Germany. 52.2% are female, 47.8% are male, average age 42.1. Top brand affinities: Milli Vanilli, Bryan Adams, Thomas Anders, Neil Diamond, Robin Thicke.

Top brand affinities include Milli Vanilli, Bryan Adams, Thomas Anders, with strongest over-indexing on Milli Vanilli (95.23× the country average). Demographically, the Shakin’ Stevens audience skews balanced with an average age of 42.1, and over-indexes on personality traits such as Tradition, Urban Lifestyle.

Category: Music & Radio · Type: Person · Subtype: Singer-songwriter

Demographics of Shakin’ Stevens fans

Demographic split for Shakin’ Stevens audience in Germany
MetricValue
Female52.2%
Male47.8%
Average age42.1
Estimated audience size245,391

Audience persona

The typical Shakin’ Stevens fan in Germany is balanced, around 42.1 years old, with strong Tradition tendencies and a notable affinity for Milli Vanilli.

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Shakin’ Stevens audience
BrandAffinityCategory
Milli Vanilli95.23×Music & Radio
Bryan Adams54.4×Music & Radio
Thomas Anders23.55×Music & Radio
Neil Diamond53.48×Music & Radio
Robin Thicke135.77×Music & Radio
Bette Midler49.87×Music & Radio
Storm of Love11.59×Movies & TV
Kyle Richards83.87×Movies & TV
Riverdance77.19×Music & Radio
Kim Wilde32.26×Music & Radio
Scorpions (band)15.22×Music & Radio
Eurythmics47.39×Music & Radio
Blondie (band)33.12×Music & Radio
Belinda Carlisle49.9×Fashion & Accessoires
Bruce Springsteen13.13×Music & Radio
Barry Gibb26.25×Music & Radio
Jim Jarmusch42.58×Movies & TV
Richard Gere15.09×Movies & TV
AC/DC13.65×Music & Radio
Dean Martin28.78×Music & Radio

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Shakin’ Stevens audience
TraitClusterScore
TraditionCONSERVATISM1.7
Urban LifestyleOPEN1.46
PatriotismCONSERVATISM1.37
IndulgenceJOY1.24
Career OrientationPOWER1.17
Convenience OrientationPREMIUM1.13

Worldwide distribution

Worldwide audience distribution share by country for Shakin’ Stevens
CountryShare
United Kingdom49.9%
Poland13.3%
Germany13.2%

See Shakin’ Stevens audiences in other countries

More Singer-songwriter audiences in Germany

How to read this data

Audience size is the estimated number of people in Germany who actively search for Shakin’ Stevens. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.