Bette Midler Audience in Germany

Bette Midler has an estimated audience of 360,877 people in Germany. 64.3% are female, 35.7% are male, average age 42.4. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Apotheken Umschau, Joan Baez, Shop Apotheke, Kris Kristofferson, Liza Minnelli.
The average Bette Midler fan in Germany is 42.4 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Apotheken Umschau, Joan Baez, Shop Apotheke, with strongest over-indexing on Apotheken Umschau (140.44× the country average). Demographically, the Bette Midler audience skews more female with an average age of 42.4, and over-indexes on personality traits such as LGBTQ+ Identity, Early Adopter Mentality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Music & Radio · Type: Person · Subtype: Pop
Demographics of Bette Midler fans
| Metric | Value |
|---|---|
| Female | 64.3% |
| Male | 35.7% |
| Average age | 42.4 |
| Estimated audience size | 360,877 |
Audience persona
The typical Bette Midler fan in Germany is more female, around 42.4 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Apotheken Umschau.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 79,760 | 1.01× |
| Bayern | 59,202 | 1.02× |
| Baden-Württemberg | 45,047 | 0.91× |
| Niedersachsen | 35,170 | 1× |
| Hessen | 25,438 | 0.93× |
| Rheinland-Pfalz | 21,090 | 1.17× |
| Berlin | 17,455 | 1.08× |
| Sachsen | 16,436 | 0.93× |
| Schleswig-Holstein | 12,452 | 0.96× |
| Brandenburg | 11,327 | 1.01× |
| Thüringen | 10,243 | 1.11× |
| Sachsen-Anhalt | 9,686 | 1.04× |
| Hamburg | 7,533 | 0.92× |
| Mecklenburg-Vorpommern | 6,483 | 0.94× |
| Saarland | 4,638 | 1.05× |
| Bremen | 2,825 | 0.92× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Apotheken Umschau | 140.44× | Health |
| Joan Baez | 196.79× | Music & Radio |
| Shop Apotheke | 48.67× | Shopping |
| Kris Kristofferson | 192.16× | Music & Radio |
| Liza Minnelli | 134.16× | Music & Radio |
| Melanie | 198.21× | Music & Radio |
| Pete Seeger | 224.12× | Music & Radio |
| John Travolta | 60.25× | Movies & TV |
| Ute Lemper | 134.16× | Music & Radio |
| Leonard Cohen | 61.19× | Music & Radio |
| Stephen Stills | 203.22× | Music & Radio |
| Grace Jones | 80.77× | Music & Radio |
| Banjo | 190.71× | Music & Radio |
| Mara Maionchi | 650× | Movies & TV |
| Judy Collins | 219.73× | Music & Radio |
| Carole King | 137.3× | Music & Radio |
| Neil Young | 45.43× | Music & Radio |
| Cultural Center of the Philippines | 105.14× | Arts & Culture |
| Ace of Base | 69.97× | Music & Radio |
| Bob Dylan | 31.02× | Music & Radio |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| LGBTQ+ Identity | OPEN | 1.84 |
| Early Adopter Mentality | POWER | 1.67 |
| Community Orientation | OPEN | 1.63 |
| Sustainability | BALANCE | 1.55 |
| Tradition | CONSERVATISM | 1.49 |
| Urban Lifestyle | OPEN | 1.48 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 46.4% |
| United Kingdom | 12.1% |
| Germany | 7.4% |
See Bette Midler audiences in other countries
More Pop audiences in Germany
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- Michael Jackson (4,591,556)
- Dieter Bohlen (4,156,257)
- Peter Maffay (3,426,059)
- Ariana Grande (3,362,301)
Frequently asked questions
How many fans does Bette Midler have in Germany?
Bette Midler has an estimated audience of 360,877 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Bette Midler fans?
64.3% of Bette Midler fans are female, 35.7% are male, with an average age of 42.4 years.
Which brands do Bette Midler fans like most?
Bette Midler fans show strongest brand affinity for Apotheken Umschau (140.44×), Joan Baez (196.79×), and Shop Apotheke (48.67×) over the country average.
Where do Bette Midler fans live in Germany?
Bette Midler fans in Germany are most concentrated in Nordrhein-Westfalen (reach 79,760), Bayern (reach 59,202), and Baden-Württemberg (reach 45,047). These three regions account for the largest share of the active audience.
What other brands do Bette Midler fans also like?
Beyond Bette Midler itself, the audience over-indexes on Joan Baez (196.79×), Shop Apotheke (48.67×), Kris Kristofferson (192.16×), and Liza Minnelli (134.16×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Bette Midler. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.