Rascasse Audience Intelligence

Bette Midler Audience in Germany

A data profile of the people who buy, follow and care about Bette Midler in Germany — modelled from more than twelve digital signal sources. Bette Midler has an estimated audience of 375,813 people in Germany.

The average Bette Midler fan in Germany is 42.4 years old, more female, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include Apotheken Umschau, Joan Baez, Shop Apotheke, with strongest over-indexing on Apotheken Umschau (140.44× the country average).

Demographically, the Bette Midler audience skews more female with an average age of 42.4, and over-indexes on personality traits such as Spirituality, Pet Ownership.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Bette Midler fan in Germany is more female, around 42.4 years old, with strong Spirituality tendencies and a notable affinity for Apotheken Umschau.

Category: Music & Radio · Type: Person · Subtype: Pop

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Bette Midler profile in Germany.

Audience size
376K
in Germany
Gender
64.3%
35.7% male
Age
42.4
average years
Country rank
#14748
Person in Germany
Fig. 01

Search interest · 12-month trend

+17%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Bette Midler fans

64.3% are female, 35.7% are male, average age 42.4.

Fig. 02

Gender split

64.3%
Female
35.7%
Male
Demographic split for Bette Midler audience in Germany
MetricValue
Female64.3%
Male35.7%
Average age42.4
Estimated audience size375,813
Fig. 03

Age distribution

Ø 42.4
average years
Age distribution of the Bette Midler audience in Germany
Age bracketShare%
16-1916%
20-2913%
30-3918%
40-4926%
50+27%
Fig. 04

Worldwide distribution

7.4%

of the worldwide Bette Midler audience comes from Germany.

Worldwide audience distribution share by country for Bette Midler
CountryShare
United States47.0%
United Kingdom12.4%
Germany7.4%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Bette Midler audience in Germany is strongest.

Fig. 05

Top regions by affinity

Bette Midler fans by region: top regions in Germany
#RegionReachAffinity×
01Rheinland-Pfalz~20K1.14×
02Sachsen-Anhalt~10K1.12×
03Thüringen~10K1.09×
04Saarland~5K1.09×
05Berlin~20K1.03×
06Brandenburg~10K1.03×
07Schleswig-Holstein~10K1.02×
08Niedersachsen~30K0.98×
09Nordrhein-Westfalen~80K0.97×
10Bayern~60K0.97×
11Mecklenburg-Vorpommern~7K0.97×
12Bremen~3K0.94×
13Hamburg~7K0.92×
14Hessen~30K0.91×
15Sachsen~20K0.91×
16Baden-Württemberg~40K0.90×
Fig. 06

Affinity by region

Affinity by region — Bette Midler, Germany
0.90×1.00×1.14×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Bette Midler audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Bette Midler audience
#·InterestCategoryAffinity×
01Mara MaionchiMovies & TV650.00×
02Pete SeegerMusic & Radio224.12×
03Judy CollinsMusic & Radio219.73×
04Stephen StillsMusic & Radio203.22×
05MelanieMusic & Radio198.21×
06Joan BaezMusic & Radio196.79×
07Kris KristoffersonMusic & Radio192.16×
08BanjoMusic & Radio190.71×
09Don McLeanMusic & Radio176.82×
10Apotheken UmschauHealth140.44×
11Carole KingMusic & Radio137.30×
12Liza MinnelliMusic & Radio134.16×
13Ute LemperMusic & Radio134.16×
14Cultural Center of the PhilippinesArts & Culture105.14×
15Grace JonesMusic & Radio80.77×
16Ace of BaseMusic & Radio69.97×
17Leonard CohenMusic & Radio61.19×
18John TravoltaMovies & TV60.25×
19Shop ApothekeShopping48.67×
20Bonnie TylerMusic & Radio22.91×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Bette Midler audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Bette Midler audience · What stands out
TraitClusterDeviationScore
SpiritualityBALANCE2.31×
Pet OwnershipJOY2.30×
Healthy LifestyleBALANCE2.28×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Bette Midler audience · Rather not
TraitClusterDeviationScore
ExtroversionTHRILL0.71×
DIY MentalityTHRILL1.07×
Family OrientationCONSERVATISM1.12×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Bette Midler have in Germany?

Bette Midler has an estimated audience of 375,813 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Bette Midler fans?

64.3% of Bette Midler fans are female, 35.7% are male, with an average age of 42.4 years.

03

Which brands do Bette Midler fans like most?

Bette Midler fans show strongest brand affinity for Apotheken Umschau (140.44×), Joan Baez (196.79×), and Shop Apotheke (48.67×) over the country average.

04

Where do Bette Midler fans live in Germany?

Bette Midler fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~80K), Bayern (reach ~60K), and Baden-Württemberg (reach ~40K). These three regions account for the largest share of the active audience.

05

What other brands do Bette Midler fans also like?

Beyond Bette Midler itself, the audience over-indexes on Joan Baez (196.79×), Shop Apotheke (48.67×), Kris Kristofferson (192.16×), and Liza Minnelli (134.16×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Bette Midler. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

Scale & coverage
500,000+ ready-to-use audiences across 170+ countries

From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.

See pricing →