Joan Baez Audience in Germany

Joan Baez has an estimated audience of 691,795 people in Germany. 50.9% are female, 49.1% are male, average age 44.5. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Melanie, Janis Joplin, Willie Nelson, Alpine skiing combined, Tori Kelly.
The average Joan Baez fan in Germany is 44.5 years old, balanced, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Melanie, Janis Joplin, Willie Nelson, with strongest over-indexing on Melanie (292.92× the country average). Demographically, the Joan Baez audience skews balanced with an average age of 44.5, and over-indexes on personality traits such as Tradition, Community Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Music & Radio · Type: Person · Subtype: Singer-songwriter
Demographics of Joan Baez fans
| Metric | Value |
|---|---|
| Female | 50.9% |
| Male | 49.1% |
| Average age | 44.5 |
| Estimated audience size | 691,795 |
Audience persona
The typical Joan Baez fan in Germany is balanced, around 44.5 years old, with strong Tradition tendencies and a notable affinity for Melanie.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 136,369 | 0.9× |
| Bayern | 125,335 | 1.13× |
| Baden-Württemberg | 101,804 | 1.08× |
| Niedersachsen | 63,989 | 0.95× |
| Hessen | 55,019 | 1.04× |
| Berlin | 45,112 | 1.46× |
| Rheinland-Pfalz | 35,710 | 1.03× |
| Sachsen | 33,513 | 0.99× |
| Schleswig-Holstein | 26,208 | 1.06× |
| Brandenburg | 19,288 | 0.9× |
| Hamburg | 17,403 | 1.11× |
| Thüringen | 16,900 | 0.96× |
| Sachsen-Anhalt | 13,134 | 0.73× |
| Mecklenburg-Vorpommern | 10,875 | 0.82× |
| Saarland | 7,613 | 0.9× |
| Bremen | 5,578 | 0.94× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Melanie | 292.92× | Music & Radio |
| Janis Joplin | 43.5× | Music & Radio |
| Willie Nelson | 33.83× | Music & Radio |
| Alpine skiing combined | 76.24× | Sports |
| Tori Kelly | 60.68× | Music & Radio |
| Judy Garland | 23.75× | Movies & TV |
| Zaz (singer) | 32.33× | Music & Radio |
| Frankie Goes to Hollywood | 53.68× | Music & Radio |
| Leonard Cohen | 20.65× | Music & Radio |
| Frank Sinatra | 21.41× | Music & Radio |
| Extreme skiing | 63.54× | Sports |
| Barbra Streisand | 18.29× | Music & Radio |
| Ronan Keating | 20× | Music & Radio |
| Amy Macdonald | 20× | Music & Radio |
| Americana (music) | 28.39× | Music & Radio |
| Joss Stone | 36.46× | Music & Radio |
| Mogul skiing | 75.91× | Sports |
| Linda Ronstadt | 51.69× | Music & Radio |
| Bob Dylan | 11.46× | Music & Radio |
| Ray Charles | 28× | Music & Radio |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Tradition | CONSERVATISM | 1.86 |
| Community Orientation | OPEN | 1.77 |
| Spirituality | BALANCE | 1.5 |
| Sustainability | BALANCE | 1.4 |
| Urban Lifestyle | OPEN | 1.39 |
| Early Adopter Mentality | POWER | 1.37 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 34.6% |
| France | 14.3% |
| Germany | 9.8% |
See Joan Baez audiences in other countries
More Singer-songwriter audiences in Germany
- Wirtz (6,981,640)
- Gil Ofarim (5,360,176)
- Billie Eilish (2,623,353)
- Diesel (2,382,819)
- Chris Rea (2,309,197)
Frequently asked questions
How many fans does Joan Baez have in Germany?
Joan Baez has an estimated audience of 691,795 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Joan Baez fans?
50.9% of Joan Baez fans are female, 49.1% are male, with an average age of 44.5 years.
Which brands do Joan Baez fans like most?
Joan Baez fans show strongest brand affinity for Melanie (292.92×), Janis Joplin (43.5×), and Willie Nelson (33.83×) over the country average.
Where do Joan Baez fans live in Germany?
Joan Baez fans in Germany are most concentrated in Nordrhein-Westfalen (reach 136,369), Bayern (reach 125,335), and Baden-Württemberg (reach 101,804). These three regions account for the largest share of the active audience.
What other brands do Joan Baez fans also like?
Beyond Joan Baez itself, the audience over-indexes on Janis Joplin (43.5×), Willie Nelson (33.83×), Alpine skiing combined (76.24×), and Tori Kelly (60.68×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Joan Baez. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.